Manager, Lincoln Experiential

We made history and now we work to transform the future for our customers our communities and our families. Youll see your work on the road every day helping people move freely and pursue their dreams. At Ford you can build more than vehicles. Come build what matters.

Our Marketing Sales & Service organization advances the Ford reputation as a visionary vehicle and mobility services company and helps deliver a trusted customer experience. Use your marketing sales and service expertise to turn data-driven insights into innovative solutions that enhance sales and customer loyalty. Join us and be the eyes ears and voice of Ford.

In this position...

• Manager Lincoln Experiential - leads the strategy development and operations of Lincolns premium customer experience programs driving brand loyalty by managing partnerships curricula logistics marketing and budgets to grow the Lincoln ecosystem.

• As the Manager of Lincoln Experiential you will be instrumental in shaping the future of Lincoln initiatives. You will be responsible for leading the strategic development operational excellence and expansion of high-impact customer experiences.

• This role requires a visionary leader who can not only manage complex programs and strategic partnerships but also directly lead and develop external partners to achieve business plan and customer engagement objectives.

• Your ultimate goal will be to strategically funnel customers into Lincolns Ecosystem deepening their brand loyalty and enhancing their driving skills through world-class programs.

What youll do...

• Lead the strategic planning development and execution of Lincolns Experiences ensuring alignment with Lincolns overall vision and business objectives.

• Drive the creation and enhancement of innovative Experience curricula leveraging comprehensive market insights and competitive analysis.

• Develop and implement comprehensive expansion strategies identifying new market opportunities and strategic partners to grow awareness of the brand.

• Maintain a deep understanding of the competitive landscape and consumer preferences to ensure Lincolns experiences remain best-in-class.

• Oversee the management of partner performance ensuring adherence to brand guidelines operational standards and financial targets.

• Oversee logistical planning and execution for vehicle assets equipment and personnel to support Lincoln experiences.

• Lead the development and execution of integrated marketing and communication strategies for Lincoln events and partnerships collaborating closely with internal marketing teams and external agencies.

• Develop and present comprehensive program updates performance reports and strategic recommendations to senior leadership.

• Manage budgets timelines vendors and agencies with confidence and clarity

Youll have...

• Bachelors degree in Marketing Communications or Business

• 5 years of relevant experience in marketing with a focus in Experiential and deep understanding of shopper engagement sponsorship activation and live events

• Experience leading agency teams and/or collaborating with agency teams

• Demonstrated experience in contract negotiation partnership management and vendor relations.

• Financial acumen with proven experience in budget development management and forecasting.

• Self-starter with ability to guide multiple projects with limited supervision and providing project updates along the way.

• Excellent communications skills with ability and comfort presenting to Executive Leadership

• Event experience

• Luxury Mindset

Even better you may have...

• Budget management

• Partnership negotiation skills

• Events agency background

You may not check every box or your experience may look a little different from what weve outlined but if you think you can bring value to Ford Motor Company we encourage you to apply!

As an established global company we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe or keep you close to home Will your career be a deep dive into what you love or a series of new teams and new skills Will you be a leader a changemaker a technical expert a culture builderor all of the above No matter what you choose we offer a work life that works for you including:

• Immediate medical dental vision and prescription drug coverage

• Flexible family care days paid parental leave new parent ramp-up programs subsidized back-up child care and more

• Family building benefits including adoption and surrogacy expense reimbursement fertility treatments and more

• Vehicle discount program for employees and family members and management leases

• Tuition assistance

• Established and active employee resource groups

• Paid time off for individual and team community service

• A generous schedule of paid holidays including the week between Christmas and New Years Day

• Paid time off and the option to purchase additional vacation time.

This position is leadership level 6 and ranges from $115500-$218100.

Final determination of salary grade will be based on candidates skills and experience and base salary will be set within the applicable range according to job scope responsibility and competitive market value.

For more information on salary and benefits click here: New Hire Benefits

Visa sponsorship is not available for this position.

Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race religion color age sex national origin sexual orientation gender identity disability status or protected veteran the United States if you need a reasonable accommodation for the online application process due to a disability please call 1-.

This position is hybrid with a requirement to be onsite four or more days per week. #LI-Hybrid#LI-CS4