Manager, Creator
Job Location:
Santa Monica, CA - USA
Yearly Salary:
Posted:
Application Deadline:
Vacancies:
Job Summary
We are UMG the Universal Music Group. We are the worlds leading music everything we do we are committed to artistry innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music music publishing merchandising and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters and we produce distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.
The Manager Creator is responsible for planning executing and optimizing influencer campaigns that drive brand awareness engagement and cultural impact. This role will manage creator relations end to end from strategy outreach reporting & execution.
How Youll CREATE:
Campaign Strategy & Planning
Develop influencer campaign strategies aligned with brand product or release objectives
Identify the right mix of creators across platforms (Instagram TikTok YouTube Twitch etc.)
Build campaign timelines budgets and deliverable frameworks
Influencer & Talent Management
Source vet and manage relationships with influencers creators and talent agencies
Negotiate contracts deliverables usage rights and compensation
Serve as the primary point of contact for creators throughout the campaign lifecycle
Execution & Operations
Oversee campaign execution from briefing to final post delivery
Ensure all content meets brand guidelines legal requirements and platform best practices
Coordinate with internal teams to ensure alignment
Performance & Reporting
Track and analyze campaign performance (reach engagement conversions ROI sentiment)
Prepare post-campaign reports and insights with clear recommendations
Optimize campaigns in real time based on performance data
Trend & Platform Expertise
Stay current on influencer trends platform updates and creator culture
Identify emerging creators and new partnership opportunities
Advise teams on best practices and innovative influencer formats
Bring Your VIBE:
5 years of creator/influencer marketing experience digital media or adjacent spaces.
Understanding of music culture digital creator ecosystems and fan behavior.
Comfortable managing relationships with creators artist teams and internal partners.
Highly organized and proactive able to manage multiple campaigns simultaneously.
Strategic thinker who understands the role of paid vs. organic creator programs.
Perks Playlist:
Join an entrepreneurial global organization where authenticity boldness creativity connection drive and insight arent just valuestheyre how we work every day. Here are some of the ways we support you along the way (and just a few of the benefits we offer):
Comprehensive medical dental and vision coverage
Including 100% coverage for out-patient in-network mental health services
Fertility coverage for eligible medical plan participants
Wellbeing reimbursements for fitness classes spa treatments meal services travel and so much more (up to $720/year)
Student Loan Repayment Assistance and Tuition Reimbursement
401(k) with 100% immediate vesting on the first 5% of your contributions plus an additional UMG contribution
A variety of ways to prioritize much-needed time away from work including:
Flexible Paid Time Off (PTO) for exempt employees
3-weeks PTO for non-exempt employees
2-weeks paid Winter Break
10 Company Holidays (including Juneteenth and Wellbeing Day)
Summer Fridays (between Memorial Day and Labor Day)
Generous paid parental leave for every type of parent
Check out our full overview of benefits on the Perks Playlist page of the career site.
Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.
Universal Music Group is an Equal Opportunity Employer
We are an E-Verify employer in Alabama Arizona Georgia Mississippi North Carolina South Carolina Tennessee and Utah.
Please note UMG is not enrolled in E-Verify in California and New York and cannot support employment of candidates whose employer must enroll in E-Verify for example candidates on STEM-OPT.
For more information please click on the following links.
E-Verify Participation Poster:English / Spanish
E-Verify Right to Work Poster:EnglishSpanish
Job Category:
Required Experience:
Manager
About Company
Suivez l’actualité des artistes d’Universal Music France. Découvrez un catalogue de légendes, les hits du moment et les tubes de demain !
