Manager, Analytics and Market Research – Eye Care

The Manager Analytics and Market Research APEX Eye Care will create and develop insights and analytic solutions based on business needs for multiple brands within the eyecare portfolio.  The individual will derive findings and implications from payer physician distributor and patient/consumer analytics and market research to strengthen commercial understanding of marketplace dynamics performance and brand opportunities; inform the annual brand planning process; and support fact-based marketing and sales decisions to optimize performance.  The individual aligns business issues with findings and implications with limited manager support proactively identifies solutions that drive action and is a highly effective communicator of results. 

Major responsibilities:

• Serve as the primary APEX point of contact for assigned Eye Care brands proactively identifying solutions to key business questions and communicating insights to brand teams to influence decisions.
• Proactively identify and automate repetitive analyses and reporting using AI and other tools to free capacity for higher-value insight work.
• Deliver the analytics and market research inputs to the annual brand planning process including coordinating insights across the patient journey market structure and standard of care from claims awareness and usage tracking and appropriate competitive intelligence payer insights etc.
• Lead custom market research projects qualitative and quantitative from design through reporting managing suppliers timelines and budgets and ensuring all research and vendor work aligns to company policy and data-access requirements.
• Identify sub-national drivers of brand performance across accounts physicians and distribution channels.
• Partner with the above-brand analytics team on promotional and marketing-mix evaluations supplying brand and market context interpreting results and presenting implications and recommended actions to brand teams.
• Coordinate across 1APEX to deliver physician patient payer/managed care competitive and economic insights on product and indication performance by integrating claims syndicated and primary market research data

Qualifications :

Required

• Bachelors degree in a quantitative or business field (e.g. statistics economics engineering business public health).
• 5 years of commercial insights and analytics experience including prior pharmaceutical experience translating data into business recommendations.
• Experience with primary market research (qualitative and quantitative) from design through reporting including managing suppliers.
• Strong analytical reasoning intellectual curiosity business acumen and creativity in problem-solving.
• Strong communication skills with the ability to present insights and influence decisions in a matrixed organization.
• Strong project management and prioritization skills.

Preferred

• Hands-on use of AI tools in analytics with the judgment to verify output catch plausible-but-wrong results and protect data privacy and compliance (strongly preferred).
• Hands-on experience with pharmaceutical data sources such as IQVIA/Symphony Rx and patient- and physician-level claims and a strong understanding of the healthcare system market access and competitive dynamics.
• Solid understanding of marketing analytics domains such as promotional and marketing-mix evaluation digital marketing analytics and launch support.
• Experience with BI tools such as Power BI.
• Experience in ophthalmology/retina buy-and-bill surgical/procedural markets or product launch.
• Self-sufficient in pulling and validating data from a cloud data warehouse (e.g. Snowflake) using SQL.

Additional Information:

• This is a hybrid role based in Irvine CA with on-site presence required Tuesday through Thursday.
• Travel: up to 5%.

Additional Information :

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: 

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location and we may ultimately pay more or less than the posted range. This range may be modified in the future. 

• We offer a comprehensive package of benefits including paid time off (vacation holidays sick) medical/dental/vision insurance and 401(k) to eligible employees.

• This job is eligible to participate in our long-term incentive programs. 

Note: No amount of pay is considered to be wages or compensation until such amount is earned vested and determinable. The amount and availability of any bonus commission incentive benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys sole and absolute discretion unless and until paid and may be modified at the Companys sole and absolute discretion consistent with applicable law.

AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. 

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Work :

No

Employment Type :

Full-time