Junior Mobile User Acquisition Manager (App Campaigns)
Job Location:
Newark, DE - USA
Yearly Salary:
Posted:
Application Deadline:
Vacancies:
Job Summary
We are looking for a hands-on Junior User Acquisition Manager to support our marketing this role you will assist in executing and scaling paid campaigns across multiple digital channels helping grow the user base for two of our flagship apps Boss Money and Boss Revolution. This is a great opportunity for someone looking to develop their UA skills through smart strategy continuous testing and data-driven optimization.
- Support the execution of paid campaigns across multiple channels including Google Ads Meta TikTok Snapchat Reddit X and others assisting with strategy setup and daily optimization.
- Help develop and execute channel strategies to contribute to user acquisition targets (CPI CPA ROAS).
- Analyze the full performance funnel from ad impression through install activation and downstream conversions connecting paid media inputs to outcomes that inform budget and optimization decisions.
- Support creative testing from concept to completion executing A/B tests and helping establish a structured testing framework.
- Monitor and measure creative performance to evaluate how UA optimizations and changes influence results.
- Identify areas of improvement by analyzing performance data and converting insights into clear actions.
- Support the day-to-day collaboration with designers and creative teams to ensure ad assets are aligned with each apps messaging and audience.
- Continuously seek to learn and experiment with new channels optimization strategies and creative concepts staying ahead of the latest trends in mobile user acquisition.
- Experience or interest in leveraging AI tools to support day-to-day marketing tasks from creative production and copywriting to campaign workflows and performance analysis.
- 1 year managing paid campaigns in a UA or growth role.
- B2C App acquisition experience needed.
- Hands-on experience with paid social platforms such as Meta TikTok and Snapchat.
- Strong analytical mindset with the ability to analyze performance data and turn it into clear optimization decisions.
- Fluent in English (Spanish will be a plus); written and spoken.
- An exciting and challenging job with talented people around.
- Referral program get rewarded for helping us grow the team with talented people.
- Health Dental Vision & 401k.
- PTO including vacation sick leave and holidays.
- Commuter Benefits Program.
- Short and Long Term Disability.
- Flexible working arrangements.
- Tuition Reimbursement Program and more.
Required Experience:
Manager
About Company
: IDT is a multinational provider of cloud communications, PoS systems, unified communications, and financial services for businesses and consumers, headquartered in New Jersey. We are listed on the NYSE, employ 1600 people across 20+ countries, and have revenues over $1.5 billion. At ... View more
