Integrated Marketing Manager, Brand & Customer

About the Team

OpenAIs Business Marketing team helps organizations understand adopt and create value with AI. Integrated Marketing connects our brand products customers developer communities go-to-market teams and commercial priorities into coherent market moments. We are building an AI-native marketing team that moves quickly uses intelligence to work differently and measures success by whether business audiences become aware of OpenAI consider our products and ultimately choose us.

About the Role

Were hiring an integrated marketer to shape how businesses understand experience and choose OpenAI. Youll connect our brand products and customer stories into campaigns that demonstrate how AI is transforming organizations and establish OpenAI as a preferred partner for businesses adopting AI.

Youll build integrated campaigns for BDMs and grow customer relationships through storytelling as a critical source of proof of enterprise transformation.. This role is part of the Integrated Marketing team within OpenAIs Business Marketing organization. While your specialty is brand and customer youll flex across business campaigns product launches and other priority market moments.

In this role you will:

• Lead integrated brand marketing strategies and campaigns that increase awareness consideration and preference among enterprise buyers and business decision makers.

• Synthesize audience research cultural/competitive context product truth customer proof and business priorities into positioning and creative briefs that can travel across paid owned earned social field and sales channels.

• Connect brand creative customer marketing communications media growth demand generation and field activation into one coherent business audience journey.

• Use AI to uncover insights experiment with new storytelling formats and accelerate high-quality execution.

• Be directly accountable for increasing unaided awareness consideration purchase preference and positive brand sentiment among priority business audiences.

You might thrive in this role if you:

• Have significant experience leading integrated marketing product marketing brand marketing or other business-to-business go-to-market programs.

• Strong strategic judgment senior stakeholder credibility and the ability to lead independently through ambiguity.

• Demonstrated ownership of brand and commercial outcomes including unaided awareness consideration purchase preference sentiment adoption pipeline or revenue.

• Strong command of positioning audience strategy creative development channel planning full-funnel measurement and significant marketing investments including budgets or portfolios up to $100M.

• An active forward-looking relationship with AI and experience using AI tools to improve insight experimentation execution and learning.

• Enthusiasm for contributing across an integrated Business Marketing team as priorities audiences and market opportunities evolve.

• Customer-facing experience pitching executive stakeholders and translating enterprise customer outcomes into brand campaigns.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core and to achieve our mission we must encompass and value the many different perspectives voices and experiences that form the full spectrum of humanity.

We are an equal opportunity employer and we do not discriminate on the basis of race religion color national origin sex sexual orientation age veteran status disability genetic information or other applicable legally protected characteristic.

For additional information please see OpenAIs Affirmative Action and Equal Employment Opportunity Policy Statement.

Background checks for applicants will be administered in accordance with applicable law and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws including the San Francisco Fair Chance Ordinance the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct adverse and negative relationship with the following job duties potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary confidential and non-public addition job duties require access to secure and protected information technology systems and related data security obligations.

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At OpenAI we believe artificial intelligence has the potential to help people solve immense global challenges and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

Required Experience:

Manager