Global Solution Marketing Director, Oil & Gas

The Global Industry Marketing Director for Oil & Gas owns the marketing strategy and execution for one of IFSs key industry verticals. The role reports into Corporate Marketing but carries full accountability as a member of the Oil & Gas leadership team - bridging central marketing capability with commercial go-to-market execution. 

The right candidate has in-depth understanding of the Oil & Gas industry: how operators EPC contractors and OFS companies make technology decisions how buying cycles work and what a credible IFS value proposition looks like in that context. They are a builder - comfortable setting strategy developing demand generation programs and getting into the detail of execution - and they know how to align marketing investment directly to pipeline and revenue. 

This is a senior role with real commercial ownership. It requires someone who is equally at ease presenting to the leadership team and rolling up their sleeves on a campaign brief. The role spans multiple geographies and time zones so confidence operating in a global matrixed environment - aligning regional teams navigating different market dynamics and building relationships across cultures - is essential. 

The candidate will own the development and execution of Oil & Gas marketing plan globally and work on a variety of programs and actively contribute to the success of the Oil & Gas industry. Typical responsibilities will include:  

• Define own and execute a global marketing strategy and annual demand generation plan that directly supports the growth in the Oil & Gas industry and go-to-market objectives. 
• Build and lead a high-performing global marketing team; own and manage the Oil & Gas marketing budget allocating investment across programs to maximize pipeline contribution and return. 
• Own the content strategy and production of high-impact assets - thought leadership solution messaging webinars event toolkits and digital content - to support customer acquisition and pipeline goals. 
• Define and execute an account-based marketing (ABM) strategy for priority target accounts in close partnership with the sales and business development teams. 
• Enable business development account management and regional marketing teams for key demand generation campaigns - providing clear campaign kits covering audience targeting messaging channel mix execution steps and success metrics. 
• Track analyze and report on campaign performance - MQLs SQLs and pipeline creation - sharing dashboards with stakeholders to drive continuous optimization. 
• Partner with Product Marketing to sharpen IFS Clouds Oil & Gas value proposition; own the Oil & Gas pages on  optimizing for SEO AEO user journey and pipeline conversion. 
• Apply AI-powered tools across the marketing workflow - content creation campaign personalization analytics and reporting - to improve output quality and team efficiency. 
• Lead IFSs presence at priority sector events (ADIPEC ONS CERAWeek OTC IFS Unleashed IFS Connect) and manage Oil & Gas analyst relations with Gartner IDC and relevant industry bodies. 

Qualifications :

There is a 1025% travel requirement as needed.

Required

• 10 years of progressive marketing experience with at least 5 years in a senior leadership role. 
• Demonstrable experience marketing to or working within the Oil & Gas industry 
• Proven track record in B2B enterprise software or SaaS marketing - ideally within ERP EAM FSM or adjacent domains. 
• Exceptional written and verbal communication skills in English - including the ability to craft compelling executive narratives present with confidence to senior leadership and adapt messaging across audiences and formats. 
• Experience working in a global matrixed organization demonstrating a global mindset-able to navigate diverse cultures collaborate across regions and adapt marketing strategies to different international markets. 
• Proven ability to utilize AI-driven marketing technologies and platforms to enhance campaign performance streamline content development and automate workflows in B2B environments 
• Strong leadership and alignment skills across sales and marketing. 

Preferred

• Familiarity with enterprise MarTech and CRM platforms (e.g. Hubspot Demandbase SiteCore Writer Canva) and the ability to evaluate and govern their use at scale. 
• Knowledge of the competitive enterprise software landscape in Oil & Gas (SAP Oracle ABB AVEVA or adjacent vendors). 

Additional Information :

What Were Offering

• Salary Range: $135000- $175000 annually  bonus 
• Flexible paid time off including sick and holiday
•  Medical dental & vision insurance
•  Flexible spending accounts
•  Life insurance and disability benefits
•  Tuition assistance
•  Community involvement and volunteering events

M/F/Disabled/Vet VEVRAA Federal Contractor.  We are a Drug-Free Workplace. Interested candidates should apply at: embrace flexibility and hybrid work opportunities to support diverse needs and lifestyles while also valuing inclusive workplace experiences. By fostering a sense of community we drive innovation strengthen connections and nurture belonging. Our commitment ensures you can work in a way that suits you best while also engaging with colleagues to share ideas and build meaningful relationships.

All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability or status as a protected veteran. VEVRAA Federal Contractor Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability or status as a protected veteran. VEVRAA Federal Contractor Equal Opportunity Employer

Remote Work :

Yes

Employment Type :

Full-time