Field Marketing Specialist

CONSUMER COLLECTING PROGRAM MANAGEMENT

Partner with the Consumer Collecting Manager (CCM) and Field Marketing Manager (FMM) to establish goals that encourage product trial connect with new audiences and build meaningful engagement both on and off campus.

Provide Student Marketeers with clear guidance resources and support to help them successfully plan and execute activities that engage students during key moments and occasions.

Support sales and distribution initiatives by collaborating with internal and external partners to increase product availability strengthen retail relationships and enhance visibility in and around university communities.

Collaborate with Student Marketeers to develop creative and relevant campus programs that foster authentic connections and positive experiences for students.

Leverage available tools insights and reporting to evaluate program effectiveness identify opportunities for growth and ensure outreach efforts are reaching relevant student communities.

Coach and support team members in generating new ideas and approaches that help engage a broad range of consumers and keep programs fresh and impactful.

Coordinate internal and external sampling requests ensuring activities are aligned with broader team priorities and community needs.

Help create positive and welcoming consumer interactions by providing accurate information addressing questions and building trust through authentic engagement.

PEOPLE MANAGEMENT 

Recruit and select Student Marketeers who bring diverse perspectives strong skills and an enthusiasm for contributing to team and business goals.

Support and implement national recruiting onboarding and training programs to help ensure a consistent and positive team member experience.

Coach mentor and support Student Marketeers by fostering a sense of ownership encouraging professional growth and helping them achieve their individual and team goals.

Create opportunities for learning development and leadership growth helping team members build skills and prepare for future opportunities.

Lead and support a strong Team Leader program by providing guidance resources feedback and development opportunities that enable student leaders to succeed and support their peers effectively.

PREMIUM APPEAL OF LOCAL PRIDE

Plan and support events community activations and marketing initiatives that are relevant to local audiences reflect community interests and encourage meaningful participation both on campus and within the broader market.

Help deliver a balanced program that includes partnerships with external organizations events and community groups across sports culture and other areas of interest both on and off campus.

Build relationships with students creators community leaders and other influential voices who help shape local culture and can provide valuable perspectives and connections.

Support the successful execution of national and global campaigns events and projects by adapting them to resonate with local audiences and experiences.

Incorporate a variety of sampling and engagement opportunities to connect with consumers in creative ways including audiences and occasions that may be less accessible through traditional activation methods.

Bring national campaigns signature events and global brand initiatives to life on and around campuses while aligning activities with overall program goals and local community needs.

MARKETING INNOVATION

Partner with the FMM to develop implement and evaluate creative ideas and programs that are relevant to local communities while supporting broader regional and national initiatives.

Collaborate with the Consumer Collecting team to identify emerging trends student interests and digital social and technology-driven opportunities that can help strengthen local engagement.

Facilitate idea generation and feedback sessions with Student Marketeers to encourage innovation gather diverse perspectives and continuously evolve programs that resonate with students.

Build an understanding of local audiences and their interests to help create meaningful connections through a variety of engagement and sampling opportunities.

Use consumer insights campus trends and community feedback to identify opportunities to reach new audiences and enhance the overall participant experience.

Encourage a culture of creativity collaboration and continuous learning by empowering team members to share ideas and contribute to program development.

ORGANIZATIONAL CAPABILITIES AND ENABLING STRUCTURE

Serve as a positive representative of the brand by demonstrating professionalism collaboration and an inclusive approach in all interactions.

Help ensure programs and activities are aligned with the interests and needs of local audiences regularly evaluating opportunities to maximize engagement and impact.

Use available tools insights and resources to improve program effectiveness streamline processes and support successful outcomes.

Support local operational and logistics needs by helping maintain the resources equipment and systems required for program execution.

Partner with local and national teams to help manage product inventory and ensure materials are available to support planned activities and initiatives.

Maintain program resources vehicles and branded materials so they remain organized functional and ready for use.

Demonstrate flexibility and sound judgment when allocating resources adapting plans as needed to meet changing priorities and community needs.

Contribute to a well-organized and efficient operating environment by following established processes and supporting continuous improvement efforts.

Qualifications :

• 2 years marketing experience
• Experience in leading teams and managing people
• A strategic thinker who takes initiative and ownership and makes things happen.
• A connector who has excellent communication and networking skills who can open doors and excite people of an idea.
• Strong can do attitude strives for perfection and love for the detail in every project.
• Leadership motivation and ability to cultivate a team environment.
• Analytical planning budgetary and project management competencies.
• Creative mind with a track record of putting new ideas into practice and assessing results.
• Bachelors degree or equivalent work experience
• Must be fluent in English additional language skills an advantage
• Excellent communication skills including presenting and training abilities.
• Must have valid US drivers license

Additional Information :

This position is open to U.S. citizens U.S. permanent residents or individuals who are currently authorized to work in the United States on a valid visa.

The base salary range for this position is $65000 to $85000 cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.

Our current Benefits include:

Comprehensive Medical Dental and Vision Plans 401k Match Family Leave PTO & Paid Holiday Schedule Pet Legal and Life Insurance Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)

Red Bull North America Inc. is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability veteran status age or any other classification protected by Federal state or local law.

Remote Work :

No

Employment Type :

Full-time