Field Marketing Director-Public Sector
Reston, VA - USA
Job Summary
Oracle is seeking an experienced strategic and hands-on marketing leader to lead the North America Public Sector Industry Field Marketing team. This leader will be responsible for developing and executing integrated marketing strategies that accelerate pipeline and revenue across Oracles Public Sector business including State & Local Government Public Safety Higher Education U.S. Federal Government Defense and Intelligence.
Reporting directly to the Vice President of North America Industry Field Marketing this role leads a team of seven experienced Field Marketing professionalsresponsible for driving demand creation across multiple Public Sector sales organizations. Success requires balancing the priorities of numerous sales leaders while ensuring marketing investments align with business objectives and deliver measurable pipeline and revenue impact.
This leader will oversee a diverse portfolio of demand generation programs including digital marketing campaigns Oracle-led events executive programs third-party conferences sponsorships industry associations partner engagements and Oracles flagship Public Sector Summit.
The ideal candidate combines strategic leadership with a willingness to roll up their sleeves and help the team execute. They are equally comfortable developing executive-level marketing strategies coaching seasoned marketers partnering with sales leadership and communicating the teams business impact to executive stakeholders across Oracle.
What Youll Be Doing Strategic LeadershipDevelop and execute the integrated field marketing strategy for Oracles North America Public Sector business.
- Align marketing investments with the priorities of multiple Public Sector sales organizations including State & Local Government Public Safety Higher Education Federal Government Defense and Intelligence.
- Partner closely with sales leadership to identify growth opportunities accelerate pipeline and support strategic account priorities.
- Translate corporate and industry priorities into scalable regional marketing programs that drive measurable business outcomes.
Lead coach and develop a team of seven experienced Field Marketing Managers.
- Foster a culture of accountability collaboration innovation and operational excellence.
- Provide strategic direction while remaining actively engaged in program planning execution and problem solving.
- Remove obstacles prioritize resources and ensure the team delivers exceptional experiences for customers partners and sellers.
Lead the development and execution of integrated demand generation programs including:
Digital marketing campaigns
- Account-based marketing initiatives
- Executive events
- Oracle Public Sector Summit
- Third-party conferences and sponsorships
- Industry association engagement
- Partner and alliance marketing
- Customer executive briefings
- Regional customer events
Balance competing priorities across multiple Public Sector sales organizations while ensuring marketing investments generate qualified pipeline accelerate opportunities and contribute to revenue growth.
Executive & Sales PartnershipServe as the trusted marketing advisor to Public Sector sales leadership.
- Build strong partnerships across Sales Business Development Product Marketing Corporate Marketing Industry Strategy Communications and Alliances.
- Present marketing strategies business performance and investment recommendations to senior executives.
- Clearly communicate the teams mission accomplishments business value and measurable impact across the organization.
Develop strategic relationships with:
Public Sector industry associations
- Higher Education associations and organizations
- Government-focused technology partners
- Systems integrators
- Third-party event organizations
- Sponsorship partners
- Public Sector ecosystem organizations
Represent Oracle at executive customer engagements industry conferences and strategic events.
Marketing Operations & PerformanceManage the Public Sector field marketing budget and investment strategy.
- Establish operational processes that enable scalable program execution.
- Measure success through pipeline creation opportunity acceleration campaign performance revenue influence and marketing ROI.
- Continuously optimize investments based on business performance and data-driven insights.
#LI-VC7
Responsibilities
Bachelors degree in Marketing Business Communications or related discipline.
- 12 years of progressive B2B technology marketing experience.
- 5 years leading high-performing field marketing organizations.
- Demonstrated success leading experienced marketing teams in complex matrixed organizations.
- Proven ability to balance the priorities of multiple sales organizations while driving measurable business results.
- Experience developing integrated demand generation strategies that leverage digital programs executive engagement sponsorships events and partner marketing.
- Strong executive presence with exceptional communication presentation and storytelling skills.
- Experience presenting marketing strategy business results and recommendations to senior executives.
- Hands-on leadership style with a willingness to actively support program execution when needed.
- Strong analytical and operational mindset with experience managing budgets forecasting performance and measuring marketing effectiveness.
Experience marketing to State & Local Government Public Safety Higher Education U.S. Federal Government Defense Intelligence or broader Public Sector organizations.
- Experience supporting multiple enterprise sales organizations with differing priorities and business objectives.
- Knowledge of Public Sector and Higher Education buying motions procurement processes and customer engagement models.
- Experience managing integrated marketing programs across digital events sponsorships partner marketing and executive engagement.
- Familiarity with Public Sector and Higher Education industry associations and major government and education conferences.
- Demonstrated ability to influence senior leaders across Sales Marketing Product and Corporate organizations.
- Experience leading geographically distributed teams.
Preferred location:Northern Virginia with the expectation of working from Oracles Reston VA office two to three days per weekto foster collaboration with sales marketing and executive leadership teams. Candidates outside the area may be considered based on business needs and relevant experience.
This is an opportunity to shape the marketing strategy for one of Oracles most strategic growth businesses while leading an experienced team of marketers who directly influence pipeline and revenue across North Americas Public Sector organization. Youll work alongside executive leaders across Sales and Marketing to build innovative programs elevate Oracles presence across State & Local Government Public Safety Higher Education Federal Government Defense and Intelligence and demonstrate the measurable business value of field marketing.
Qualifications
Disclaimer:
Certain U.S. based or U.S. customer or client-facing roles may be required to comply with applicable requirements such as immunization/occupational health mandates and/or drug testing requirements.
Range and benefit information provided in this posting are specific to the stated locations only
US: Hiring Range in USD from: $126200 to $264100 per annum. May be eligible for bonus equity and compensation deferral.
Oracle maintains broad salary ranges for its roles in order to account for variations in knowledge skills experience market conditions and locations as well as reflect Oracles differing products industries and lines of business.
Candidates are typically placed into the range based on the preceding factors as well as internal peer equity.
Oracle US offers a comprehensive benefits package which includes the following:
1. Medical dental and vision insurance including expert medical opinion
2. Short term disability and long term disability
3. Life insurance and AD&D
4. Supplemental life insurance (Employee/Spouse/Child)
5. Health care and dependent care Flexible Spending Accounts
6. Pre-tax commuter and parking benefits
7. 401(k) Savings and Investment Plan with company match
8. Paid time off: Flexible Vacation is provided to all eligible employees assigned to a salaried (non-overtime eligible) position. Accrued Vacation is provided to all other employees eligible for vacation benefits. For employees working at least 35 hours per week the vacation accrual rate is 13 days annually for the first three years of employment and 18 days annually for subsequent years of employment. Vacation accrual is prorated for employees working between 20 and 34 hours per week. Employees working fewer than 20 hours per week are not eligible for vacation.
9. 11 paid holidays
10. Paid sick leave: 72 hours of paid sick leave upon date of hire. Refreshes each calendar year. Unused balance will carry over each year up to a maximum cap of 112 hours.
11. Paid parental leave
12. Adoption assistance
13. Employee Stock Purchase Plan
14. Financial planning and group legal
15. Voluntary benefits including auto homeowner and pet insurance
The role will generally accept applications for at least three calendar days from the posting date or as long as the job remains posted.
Career Level - M4
Required Experience:
Director
About Company
As a world leader in cloud solutions, Oracle uses tomorrow’s technology to tackle today’s challenges. We’ve partnered with industry-leaders in almost every sector—and continue to thrive after 40+ years of change by operating with integrity. We know that true innovation starts when eve ... View more