Experiential Marketing Program Manager
Boston, MA - USA
Job Summary
Bevi is on a mission to transform how beverages are delivered and consumed. Our connected beverage platform eliminates the need for single-use bottles and cans making it easy fun and sustainable to stay hydrated. As the category leader in IoT-enabled beverage technology were building a future where Bevi machines are everywhere people live work and connect. Weve raised over $160M in venture capital serve thousands of customers across the US Canada UK and Ireland and weve been rapidly growing year over year saving over 1 billion bottles from addition to driving hypergrowth with our current product line Bevi is heavily investing in new product development.
Were seeking an Experiential Marketing Program Manager to help run Bevis experiential program day to day. This role owns the operations behind two core workstreams that power Bevi activations: BeviMobileour growing fleet of 5 Bevi product sampling vehicles supported by a team of Tour Managersand machine logistics for partner events across North America. You will manage partner events and the BeviMobile fleet and program end-to-end including managing a team of 5 contractors.
Reporting directly to the Director of Experiential Marketing youll help take one of Bevis fastest-growing marketing programs through its next phase of growth and scale. Youll work closely with Sales and external Partners to ensure the right BeviMobile and machines are in the right place at the right time and continuously improve how we operate to drive greater impact as the program grows.
Youre a strong communicator who can keep sales external sales partners Tour Managers vendors and internal teams aligned. Youre comfortable learning the ins and outs of our machines and vehicles enjoy solving operational challenges and know when to improve a process instead of simply following it.
Success in this role means Tour Managers have everything they need to execute flawlessly the fleet runs like clockwork sales teams are always in the loop and every activation is tracked and optimized for greater business impact. Youll have meaningful ownership over how this program operates and the opportunity to shape how we scale nationally.
Your Day-to-Day
BeviMobile Fleet Planning & Tour Management
- Manage the day-to-day schedule with Tour Managers keeping the right BeviMobile vehicles in the right places at the right times to support Bevis highest-priority sales opportunities.
- Directly manage a team of 5 Tour Manager contractors and serve as their primary point of contact for routing staffing coverage and real-time problem solving.
- Build and maintain the master schedule for multi-week multi-city tours based on sales priorities target accounts and open pipelineand proactively communicate weekly schedule updates to the appropriate sales teams staying ahead of any changes.
- Keep the fleet running flawlessly: get ahead of restocking bibs coordinate permitting and certificates of insurance (COIs) with business improvement districts property managers and municipalities and serve as the bridge between tech support and Tour Managers when issues arise.
- Travel to BeviMobile sales blitz activations to train observe and continuously optimize how the program runs in the field.
- Partner with Marketing Operations to ensure every activation is properly captured measured and reported so the program can optimize for greater business impact over time.
Partner Event Machine Logistics
- Own machine logistics for partner events and high-priority sales opportunities by coordinating requests from initial planning through successful execution.
- Verify event details create Salesforce sales orders and initiate Zendesk requests to route work internally.
- Track each request through delivery installation event support and pickup while proactively communicating status to Sales.
- Coordinate field technician scheduling for installs swaps flavor changes troubleshooting and de-installs in partnership with Operations.
- Manage machine availability to maximize utilization while responding quickly to high-priority opportunities.
Requirements
Were open to candidates from a variety of backgrounds. The best fit may come from B2B account management customer-facing operations logistics or program managementnot necessarily the events industry. What matters most is that youre highly organized proactive and excited to truly own a growing program.
- Communication: A clear proactive communicator who can keep sales Tour Managers partners customers and internal stakeholders aligned.
- Trainable & Curious: Excited to learn the technical side of our machines and vehicles. Experience with technical support logistics or customer operations is a plus.
- Problem Solver: Thinks several steps ahead to anticipate challenges prevent problems and find effective solutions.
- Surface signals from the field: Regularly share whats working and whats not with the Director of Experiential Marketing pulling in real-time input from Tour Managers and Sales so the team can double down on whats driving results and course-correct on what isnt.
- Growth-Oriented: Youve successfully taken on increasing ownership improved processes or helped scale a program with measurable results.
- Process-Minded Not Process-Bound: You appreciate structure but know when to improve it.
- Highly Organized: Comfortable managing multiple schedules priorities and stakeholders simultaneously. Experience with Salesforce Zendesk Asana and Google Workspace is preferred.
- Location & Travel: Based in the Boston area with a minimum of two days per week in our HQ and travel expected as needed to support the tour.
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At Bevi we believe compensation is a powerful tool to attract retain and grow talent. Our Compensation Philosophy centers on 5 principles:
- Market-driven - We anchor pay decisions in real-time market data
- Performance-based - We reward individual impact not just tenure
- Equitable - We ensure fairness across teams roles and demographics
- Growth-focused - We invest in talent that scales with Bevi
- Total Rewards approach - We strategically balance base pay bonuses benefits and equity
The posted compensation range reflects the salary* for this position. Some roles may be eligible for a commission plan or a bonus incentive. All Bevi employees receive equity in the form of stock options. All full-time employees are invited to participate in our Total Rewards plan which includes health & medical benefits flexible spending accounts flexible PTO and more. Offers to join Bevi are based on a few criteria including the scope of the role the candidates work experience targeted skills internal equity of the team and external market data.
*For Sales roles: The posted range reflects base salary plus commission which is the total potential on target earnings (OTE) for the position.
Pay Range
$97750 - $120750 USD
- Comprehensive medical dental and vision insurance plans with BlueCross BlueShield 95% paid by employer
- 401(k) with company match
- Flexible PTO plus 12 company holidays and additional paid days for sick leave etc
- Generous fully paid parental leave for both birth parents and non-birth parents
- Fully employer paid disability and life insurances
- Wellness and fitness reimbursements
- Monthly stipends for cell phone use and commuting costs
- Onsite snacks weekly catered lunch and (of course) unlimited Bevi ... plus composting and terra-cycling too
- Happy hours team-building events bagel breakfasts Values awards - and more.
A note on AI in our hiring process:We use AI to help synthesize interview notes and surface themes from feedback keeping our process consistent as we grow. Every application is reviewed by a member of our team and interviews may be recorded to support note-taking just let us know if youd prefer we dont. Well also ask how youre learning and experimenting with AI in your work. Growing our AI fluency is something every Bevi team member is committed to and invested in.
Our commitment to responsible innovation is reflected in our partnership with theMass AI Coalition a collaboration that aligns with our dedication to community-driven progress and the future of technology.
Were passionate about supporting career growth and would love to be part of your professional journey. We also know that talent comes in many forms. We value individual accomplishments specialized knowledge and genuine passion over simply checking boxes on a requirements list. Whether youre a seasoned expert or an emerging talent were looking for people who are ready to build whats next. If any of our open positions interest you wed encourage you to apply!A member of the Bevi Talent team will be reaching out about next steps if we would like to move forward.
Bevi is committed to an inclusive hiring process and we aim to provide accommodations for persons with disabilities. If you need any accommodations for the application or throughout the interview process please contact .
Required Experience:
IC