Education Content Marketing Lead (FTC, 12 mos)
San Francisco, CA - USA
Department:
Job Summary
OpenAI Education is seeking an Education Content Marketing Lead who combines exceptional editorial and curriculum judgment with strong content-marketing instincts a builders mindset and an engineers approach to scale. This person will create high-quality content and the systems that move it from idea to published asset quickly and consistently.
This is a hands-on role spanning long-form editorial curriculum video visual content channel strategy and content operations. The lead will turn strategic briefs and expert input into useful work for students educators institutional leaders and education communities; grow the channels that reach them; and use data to improve both the content and the engine behind it.
Education needs a coherent measurable content engine across audiences formats and channels. This role turns fragmented requests and one-off production into a prioritized portfolio reusable workflows dependable creative capacity and education-specific channels that compound over time. The goal is not simply more content but content that earns attention supports learning and engagement and improves through evidence.
Build and continuously improve a scalable content operating system for intake prioritization resourcing production review publishing versioning and reuse.
Apply an engineers mindset to map dependencies remove bottlenecks automate repeatable work create modular templates and playbooks and uphold clear quality standards.
Maintain a single source of truth for the roadmap editorial calendar briefs source material production status approvals assets and metadata.
Produce and edit multi-format content including long-form articles blogs case studies web and email copy social posts educator stories GIFs images and carousels.
Develop practical curriculum and professional-learning resources including lesson plans educator guides AI literacy materials decks and train-the-trainer content.
Shape video from concept through final cut by developing stories scripting and editing content preparing interviews and directing production or post-production partners.
Own and grow education-specific channels across social email websites and blogs through clear audience strategies editorial plans and consistent publishing programs.
Set ambitious growth and engagement goals; define measures of content quality and efficacy; instrument tracking; analyze performance; and use experiments to improve results.
Turn goals and expert input into clear briefs plans timelines and review paths working with partners across Content Customer Education Design Marketing Product Research Policy Safety Sales Partnerships and Customer Success.
Scale production by sourcing onboarding and managing a flexible bench of writers editors curriculum developers designers video partners agencies and other vendors.
Significant experience (8 years) in content production content marketing editorial leadership curriculum development instructional design or creative production ideally in education edtech AI or another technical field.
A strong portfolio demonstrating excellent writing and editing across long-form editorial curriculum or professional learning video social web and visual content.
A track record of building or materially improving content systems workflows templates governance tooling automation or publishing operations.
Experience owning digital channels and using audience and performance data to set ambitious growth goals design experiments and deliver measurable results.
Strong video storytelling skills including scripting structural editing interview preparation and collaboration with production and post-production specialists.
Ability to turn ambiguous cross-functional input into clear requirements and polished work while sequencing priorities and managing multiple workstreams.
Experience sourcing and onboarding external partners plus fluency with content-management digital-asset-management project-management analytics AI and automation tools.
Role Details
Location: San Francisco CA
Duration: 12 months
Salary Range: $195000-$265000 based on depth and breadth of experience
Required Experience:
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GreenLight is the world's first AI-powered worker classification, management and payroll platform. We are the API-layer powering the Future of Work.