Director, Workflow Strategy & GTM
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Job Summary
GC AI doubled ARR in six months. We raised a $60 million Series B at a $555 million valuation in November 2025 and won #1 Highest Customer Satisfaction at the 2026 SaaS Awards. Our investors include Scale Venture Partners Northzone Sound Ventures and Guillermo Rauch CEO of Vercel.
Youll define how things get built not follow someone elses playbook. Six principles guide how the team works:
1% Better Every Day: small compounding improvements across everything you ship.
Customer Obsession: start with the customer and work backward.
Ship Today: bias toward action and iteration over perfection.
Find a Way: resourcefulness and ambition over constraint.
Care: be direct like an honest friend even when its uncomfortable.
Own It: full accountability proactive communication and attention to detail.
We are hiring for this role to be based in the United States or Canada. This is a remote role unless you fall within the following parameters. If you live within approximately 50 miles of our San Mateo CA or Provo UT office the position follows a hybrid schedule with in-office days on Mondays Wednesdays and Fridays.
Youll be responsible for driving expansion revenue through our consumption based pricing model designed to be a strong option to include business owners as potential users. You will work product marketing and sales owning the strategy and execution for driving consumption-based revenue through AI workflow adoption.
Youll design standardized workflows for business users work with engineering to build them position them for sales and help close and expand deals around them. Youll operate pre-sales and post-sales and create a customer maturity adoption curve that will help move our current customers to a more AI first approach with more of their business users leveraging GC AI.
Own consumption revenue strategy: Define and execute the playbook for driving non-attorney user adoption and consumption-based revenue across new and existing customers
Design AI workflows: Scope and design standardized legal workflows (contract requests approval flows M&A diligence compliance checks) that non-attorney business users can self-serve through GC AIs platform API and connectors (Slack Teams and any other surface)
Inform product of business user needs: Partner with Product and Engineering to build these workflows into the platform translating customer needs and market signal into product requirements
Drive go-to-market: Shape positioning messaging and sales enablement for the workflow and consumption motion; help the pre-sales team articulate the vision and close expansion deals
Expand the install base: Work with existing customers (1800) to shift their thinking on who within their organization should be using GC AI and how driving expansion revenue through non-attorney user growth
Build the feedback loop: Stay close to customers to continuously iterate on workflow design deployment approach and packaging based on real adoption data and usage patterns
Track and own KPIs: Non-attorney user count consumption revenue workflow adoption rates and expansion revenue tied to this motion
Built and led a team that designed packaged and sold AI-enabled workflows to enterprise customers taking them from concept through deployment and adoption
Stood up a Center of Excellence or similar cross-functional enablement function defining best practices building demo assets and creating scalable content that GTM teams actually use
Operated as a founding or early solutions engineer on strategic deals personally supporting a disproportionate share of revenue (e.g. 50% of SE-assisted deals) before moving into leadership
Taken a product capability that required heavy customization and handholding and turned it into a standardized opinionated offering that scales with less support
Partnered directly with product and engineering teams to influence what gets built translating field signal into features that drive adoption
Led process improvement initiatives that delivered measurable business outcomes (not just efficiency gains but revenue impact or cost savings in the millions)
Managed the tension between building and selling: youve been close enough to the product to know whats broken and close enough to customers to know what theyll pay for
Earned recognition from leadership for going beyond your role whether thats picking up adjacent teams championing internal adoption of your own product or driving cross-functional projects nobody asked you to own
Were building something new in a once-in-a-generation shift in technology and the legal industry so we move at a relentless pace. We expect urgency ownership and good judgment even when things arent perfectly clear. If you need structure and consensus to do your best work this isnt the right place for you. If you thrive in ambiguity and growth work with intensity and want real responsibility keep reading. Were excited to meet you.
GC AI is a distributed company with team members across North America and soon Europe. We believe that because our business is AI human connection matters more not less. We invest in bringing people together through our hub model: regular coworking sessions customer dinners team and company offsites. If youre in a location without an office expect up to 10% travel (and more for customer-facing roles).
Team members in the San Francisco Bay Area and Provo UT (within 50 miles of the office) work together on Tuesdays Wednesdays and Thursdays. As we grow we plan to establish permanent offices in more hub cities and we will look to our team members to help build that in-person culture. We currently hire across the United States and Canada.
We proudly offer the following benefits for our full-time employees:
Medical Dental & Vision Comprehensive coverage for you and your family
Life & Disability Insurance Added protection when you need it most
Retirement Plan Plan and save for your future
Parental Leave Time to focus on what matters most
Continuous Development Up to $3000/year for job-related learning & development
In-Office Meals DoorDash credits for breakfast lunch & dinner
Paid Time Off 15 PTO days 5 sick days with opportunities to accrue more
Company Holidays 15 company holidays 3 additional Me Days
Home Office Setup $500 for new hires to build out their workspace
Cell Phone Reimbursement $50/month toward your phone bill
Relocation Support Assistance to help make your move easier
Equal Opportunity Employment
GC AI is an equal opportunity employer that supports workplace diversity and does not discriminate on the basis of race color religion gender identity/expression national origin age military service eligibility veteran status sexual orientation marital status physical or mental disability or any other protected class. GC AI is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. #LI-GCAI
To protect yourself against phishing and recruitment fraud please note that GC AI only accepts job applications through our official careers page at and through sponsored jobs on LinkedIn. All legitimate communication from our team regarding job opportunities will come from a GC AI team member with a @ or @ email address.
GC AI will never:
Refer you to external websites to apply
Conduct interviews over email chat platforms or messaging apps
Ask you to provide payment or purchase equipment
Request personal or financial information such as your mailing address social security number credit card numbers or banking information during the application process
Examples of fraudulent email addresses:
Any email address ending in @ @ or other free email services
If you are contacted by someone claiming to be from GC AI via an unofficial channel or from a suspicious email address please do not share any information. Mark the communication as phishing or spam and do not respond.
Required Experience:
Director
