Director, Public Sector Marketing
Richmond, VA - USA
Department:
Job Summary
At Infoblox every breakthrough begins with a boldwhat if.
What ifyour ideas could ignite global innovation
What ifyour curiosity could redefine the future
We invite you to step into the next exciting chapter ofyourcareer journey. Bring your creativity drive your daring spirit and feel what its like to thrive on a team big enough to make an impact yet small enough to make a difference. Our cloud-first networking and security solutions already protect70% of the Fortune 500 and were looking for creative thinkers ready to push that influence even further. Join us and discover how far your bold what if can take the world your community and your career.
Here how we empower our people is extraordinary:Glassdoor Best Places to Work 2025 Great Place to Work-Certified in five countries and Cigna Healthy Workforce honors three years running and what we build is world-class:recognizedasCybersecAsias Best in Critical Infrastructure 2024evidence that when first-class technology meets empowered talent remarkable careers take shape. Sowhat ifthe next big idea and the next great career story comes from you Become the force that turns every what if into whats next.
In a world where you can be anythingBe Infoblox.
Director Public Sector Marketing
We have an opportunity for a Director Public Sector Marketing to join our Global Marketing team in Herndon VA reporting to the VP Revenue this pivotal role you will define and lead the marketing strategy for Infobloxs U.S. Public Sector business partnering with our Federal and SLED sales leaders to drive pipeline and revenue growth. Collaborating closely with Sales Solutions Marketing Channel/Partner Marketing and Marketing Operations you will build and execute integrated data-driven programs that increase awareness create demand and accelerate deal velocity across Federal State Local and Education customers and prospects. You will also leverage modern marketing technologies including AI-powered tools to scale personalized engagement optimize investments and deliver clear insights to the business.
Be a Contributor What Youll Do
- Develop an integrated U.S. Public Sector (Federal and SLED) marketing strategy aligned to annual pipeline revenue and account goals
- Build and own a comprehensive Public Sector marketing plan spanning awareness demand creation acceleration and customer expansion
- Create and execute omni-channel demand generation campaigns (events webinars email paid social digital content syndication ABM) tailored to Federal and SLED audiences
- Partner with Public Sector sales leadership to prioritize segments territories and target accounts and align marketing to sales plays and quota coverage
- Collaborate with Solutions Marketing and Product Marketing to translate Infoblox value propositions into differentiated compliant messaging for government buyers
- Leverage AI-assisted tools and marketing automation to create personalize and optimize content and campaigns based on performance data and buyer signals
- Partner with Channel and Partner Marketing to design and execute joint campaigns with strategic public sector partners distributors and resellers
- Coordinate and optimize a portfolio of third-party sponsorships conferences trade shows and user groups focused on the Federal and SLED markets
- Manage the Public Sector marketing budget and regularly review pipeline performance and program ROI with sales and operations stakeholders
- Ensure all Public Sector marketing programs align with government compliance security and procurement requirements in partnership with Legal Security and Compliance
Be Prepared What You Bring
- 10 years of B2B marketing experience with a focus on integrated demand generation and pipeline creation including several years leading strategy and execution at the segment or regional level
- Proven experience marketing cybersecurity solutions to the U.S. public sector including both Federal and SLED audiences (civilian defense state local and/or education)
- Demonstrated success planning and executing omni-channel campaigns (events webinars email paid media digital SEO content syndication) with measurable pipeline and revenue impact
- Hands-on experience with marketing automation and CRM platforms (e.g. Marketo Salesforce) and analytics including use of AI-enabled tools for content insights and optimization
- Strong writing and storytelling skills with the ability to tailor content for technical business and executive-level public sector stakeholders
- Track record of collaborating effectively in a matrixed environment across Sales Product Marketing Solutions Marketing Channel/Partner Marketing Creative and Operations
- Demonstrated ability to own and optimize a marketing budget forecast and measure ROI and make data-driven investment decisions
- Excellent project management and presentation skills with the ability to manage multiple programs and stakeholders while maintaining attention to detail
- Bachelors degree in Marketing Business Communications or a related field; MBA or relevant advanced degree a plus
Be Successful Your Path
First 90 Days:Immerse in our culture connect with mentors and map the systems and stakeholders that rely on your work. Discuss and create short/long term goals.
Six Months:
- Establish and socialize the U.S. Public Sector marketing strategy and integrated plan aligned with Public Sector sales leadership
- Launch and manage multiple integrated campaigns across Federal and SLED that generate qualified leads and early-stage pipeline
- Stand up a clear reporting cadence and dashboard (leveraging AI-assisted insights where appropriate) that connects Public Sector marketing programs to pipeline and revenue
- Build strong trusted partnerships with Public Sector sales Sales Development Channel/Partner teams and core Marketing stakeholders
- Optimize at least one major campaign or event series through structured testing and data-driven refinements
One Year:
- Fully own and iterate the Public Sector marketing plan to support annual growth targets across Federal and SLED
- Be recognized as the marketing thought leader and go-to partner for Public Sector go-to-market strategy insights and execution
- Demonstrate clear measurable contribution to pipeline and revenue including improved conversion rates and accelerated deal cycles in priority accounts
- Implement a scalable framework that uses AI and advanced analytics to continuously improve targeting personalization and ROI
- Develop a portfolio of proven plays best practices and partner-led motions that can be replicated across regions and future fiscal years
BelongYour Community
Our culture thrives on inclusion rewarding the bold ideas curiosity and creativity that move us a community where every voice counts continuous learning is the norm. So whether you code create sell or care for customers youll grow and belong here.
Be Rewarded Benefits That Help You Grow Thrive Belong
- Comprehensive health coverage generous PTO and flexible work options
- Learning opportunities career-mobility programs and leadership workshops
- Sixteen paid volunteer hours each year global employee resource groups and a No Jerks policy that keeps collaboration healthy
- Modern offices with EV charging healthy snacks (and the occasional cupcake) plus hackathons game nights and culture celebrations
- CharitableGiving Program supported by Company Match
- We practice pay transparency and reward performance. Offers reflect role location internal equity experience skills education and certifications. Base salary for this position: $176200 $251210 plus bonus or commission.
Ready toBe the Difference
Infoblox is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race color religion gender sexual orientation national origin genetic information age disability veteran status or any other legally protected basis.
#LI-HH1 #LI-Hybrid#LI-Remote
Required Experience:
Director
About Company
Infoblox delivers the next level network experience with its Secure Cloud-Managed Network Services. As the pioneer in providing the world’s most reliable, secure and automated networks, we are relentless in our pursuit of next level network simplicity. A recognized industry leader, In ... View more