Director of Strategic Communications

• Responsible for developing and implementing a robust marketing and communications strategy that builds and maintains a strong and consistent brand that is highly visible. The strategy will be multi-channel and support key organizational goals including positioning visibility fundraising hiring and program census.
• Develop implement and oversee all marketing and communications projects and ongoing tasks including producing publications managing website social media marketing emails advertising public relations program and organization collateral content creation analytics and more.
• Serve as a strategic advisor to the SVP of Advancement President & CEO and other executive leaders on matters of communication (both routine and crisis) messaging and external engagement.
• Partner with advancement colleagues to strategize create and deploy development communications including but not limited to major gift proposals direct appeals digital campaigns event marketing campaigns event programs/speeches etc. Work with contractors as needed for content design and dissemination.
• Work with SVP of Advancement to strategize plan look and feel and program promote and create programs and videos for organizational events.
• Provide marketing and communications consultation and/or support to programs in the form of flyer development website edits swag recommendations event branding and materials etc.
• Drive the creation of compelling content that showcases the organizations excellence and full continuum of care as well as its impact on individuals families and communities ensuring that storytelling aligns with the organizations values of diversity belonging equity and inclusion.
• Create opportunities for RFKCA and its experts to be showcased in the media and other outlets that lead to visibility.
• Oversee the Marketing and Communications Manager in completing a variety of tasks.
• Manage the marketing and communications budget and approve payments to vendors within the established limit to accounts payable.
• Participate as a member of the Senior Operations team carrying important advancement information to the team and relaying relevant information back to the advancement team.
• Serve as communications advisor to the President and CEO assist with executive communications and speeches etc.
• Other duties as assigned.

• 5 years of progressive experience in strategic communications marketing public relations or related fields with demonstrated success developing and executing integrated communications strategies for a complex organization.
• Proven ability to serve as a strategic communications partner to executive leaders including experience advising a CEO senior leadership team or Board on messaging positioning and external communications.
• Exceptional storytelling skills with the ability to translate complex programs services and organizational impact into compelling narratives that engage donors community members employees and other stakeholders.
• Experience developing communications strategies that support organizational goals including brand awareness fundraising stakeholder engagement recruitment and community visibility.
• Demonstrated experience creating donor-focused communications including major gift materials campaign messaging appeals impact reports event communications and stewardship materials.
• Strong background in integrated communications across multiple channels including digital platforms websites social media email marketing publications media relations and print materials.
• Experience developing and managing a brand strategy ensuring consistent messaging voice and visual identity across internal and external audiences.
• Strong understanding of public relations and media engagement with the ability to identify opportunities and position organizational leaders and subject matter experts as credible voices in the community.
• Experience managing and mentoring communications or marketing staff vendors consultants and creative partners to achieve high-quality outcomes.
• Exceptional writing editing and verbal communication skills with the ability to craft executive-level communications speeches presentations and organizational messaging.
• Strong project management skills with the ability to manage multiple priorities deadlines and stakeholders in a fast-paced environment.
• Experience using analytics and performance metrics to evaluate communications effectiveness and inform strategy.
• Ability to collaborate effectively across departments and build strong relationships with colleagues leadership external partners and community stakeholders.
• Demonstrated commitment to diversity equity inclusion and belonging with experience developing communications that reflect and advance these values.
• Passion for the mission of RFKCA and the ability to communicate the organizations impact with authenticity and purpose.

• Experience in nonprofit healthcare human services education or mission-driven organizations.
• Experience supporting fundraising and advancement teams within a nonprofit environment.
• Experience with crisis communications and reputation management.
• Experience with website content management systems email marketing platforms social media management tools and digital analytics platforms.
• Experience with video multimedia storytelling or other emerging communications formats.

Required Experience:

Director