Director, Global Marketing GI Oncology (New Product Planning)

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Director Global Marketing GI Oncology (New Product Planning)

About the role:

As part of the Global Oncology Products & Pipeline Strategy (GOPPS) global marketing team the Director Global Marketing GI Oncology (New Product Planning) reports to the Head of GI Oncology and works in the gastric cancer and/or pancreatic ductal adenocarcinoma (PDAC) spaces. The Director is responsible for leading commercial opportunity assessments for the asset and translating clinical scientific and market data into strategic and actionable recommendations for senior leadership and cross-functional stakeholders.

The role partners with cross-functional stakeholders across GOPPS R&D Medical Affairs Pricing Value & Access and Takeda Oncology Business Unit (OBU) countries on the commercial strategy for the asset. This is an individual contributor role and the ideal candidate combines sound strategic business judgment with strong analytical skills and thrives in an ambiguous fast-paced environment.

This role is based in Cambridge MA with an onsite requirement of 8 days/month.

• Support development and execution of the assets overarching GI oncology strategy helping position Takeda as a leader and innovator in this space
• Partner with key cross-functional partners (e.g. R&D Medical Affairs Market Access Market Research Forecasting Analytics Competitive Intelligence Patient Advocacy New Product Planning OBU countries) to develop opportunity assessments based on robust insights to inform Target Product Profile (TPP) R&D prioritization positioning and business case
• Lead lifecycle planning (future indications) to optimize long-term brand value (e.g. indication expansion line extensions new formulations/combos as applicable)
• Prepare materials for senior leadership including portfolio reviews and program updates in a clear concise and decision-ready format
• Engage with Regions / Local Operating Companies (LOCs) to represent the brand and gain input and alignment on key strategies and tactics including lifecycle priorities and New Product Planning (NPP) assumptions
• Support Director of Marketing GI Oncology on commercial launch and go-to-market activities
• Manage relationships and engagements with key external expert (KOL) relationships to inform strategy and opportunity assessment
• Collaborate with cross-functional business partners including Market Research Competitive Intelligence Analytics and Forecasting to inform brand strategy tactics forecast assumptions (including LCM) and contribute to long-range financial planning
• Establish implement and maintain best practices in brand marketing and supportive functions (e.g. forecasting competitive intelligence analytics and market research)

• Bachelors Degree with 7 years of relevant experience in pharmaceutical/biotech industry in pharmaceutical/biotech industry or life sciences management consulting
• Minimum of 3 years experience in new product planning or growth opportunity identification (e.g. indication expansion portfolio strategy) and commercial strategy development
• Ability to understand interpret and communicate the commercial and competitive implications of complex technical clinical and regulatory data as well as market research real-world evidence (RWE) and regional shape asset strategy with R&D and other cross-functional teams
• Exceptional strategic thinking and analytical skills with the ability to navigate complexity synthesize insights and translate them into clear actionable strategies
• Effectively manage multiple demands and priorities with attention to detail lead matrix teams build alignment and drive timely informed decision-making
• Demonstrated communication and relationship-building skills with ability to drive alignment across functions and regions/countries
• Therapeutic area experience in oncology
• Proficient in market research competitive intelligence and forecasting
• Ability to operate independently to drive projects from conception to execution and pull through gaining alignment from functions and countries
• Established leadership traits with an ability to collaborate effectively and positively influence decisions
• Experienced in managing external vendors agencies and consultants
• Ability to travel depending on business needs and congress attendance
• Ability to work across multiple time zones with cross-functional team located across US EU and Asia

• Advanced degree e.g. MS MBA PharmD PhD
• Combination of global marketing in-line marketing and life sciences strategy consulting experience
• Product launch experience in Global marketing and/or in-line (preferably US) marketing
• Gastric and/or PDAC cancer experience

At Takeda we are transforming patient care through the development of novel specialty pharmaceuticals and best in class patient support programs. Takeda is a patient-focused company that will inspire and empower you to grow through life-changing work.

Certified as a Global Top Employer Takeda offers stimulating careers encourages innovation and strives for excellence in everything we do. We foster an inclusive collaborative workplace in which our teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.

This position is currently classified as hybrid in accordance with Takedas Hybrid and Remote Work policy.

Takeda Compensation and Benefits Summary

We understand compensation is an important factor as you consider the next step in your career. We are committed to equitable pay for all employees and we strive to be more transparent with our pay practices.

For Location:

U.S. Base Salary Range:

The estimated salary range reflects an anticipated range for this position. The actual base salary offered may depend on a variety of factors including the qualifications of the individual applicant for the position years of relevant experience specific and unique skills level of education attained certifications or other professional licenses held and the location in which the applicant lives and/or from which they will be performing the actual base salary offered will be in accordance with state or local minimum wage requirements for the job location.

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