Director, Freshworks Internal Creative Services

Freshworks is seeking a Director of Internal Creative & Design Services to lead and scale our in-house creative team. This role owns the strategy operations and output of Freshworks internal creative function from brand campaigns to sales enablement events and digital experiences ensuring every creative touchpoint reflects the quality clarity and character of the Freshworks brand.

You will build and run a modern AI-assisted creative studio that functions with the speed and accountability of an internal agency delivering work that moves markets and earns attention.

If youre a creative leader who thinks in systems sweats the craft and wants to shape how a global SaaS brand looks and feels at every touchpoint youll feel right at home.

Responsibilities:

• Own and operate Freshworks internal creative studio as a center of excellence serving brand demand generation product marketing sales and regional teams
• Define and evolve the visual and creative expression of the Freshworks brand ensuring consistency and quality across all formats and channels
• Lead creative development across deliverables campaigns digital and social assets presentations event materials video motion graphics and sales collateral
• Build scalable creative operations: intake workflows briefing processes project management systems and quality review frameworks that allow the studio to run with agency-level discipline
• Partner closely with teams across marketing to ensure creative work brings the Freshworks narrative to life with precision and impact
• Drive adoption of AI-assisted design tools to accelerate production expand creative capacity and enable rapid iteration without sacrificing craft
• Establish and maintain a design system and asset library that empowers internal teams to produce on-brand work independently
• Define and track creative performance metrics asset utilization production velocity stakeholder satisfaction and downstream impact on campaign performance
• Build lead and grow a team of designers art directors motion artists and creative producers

Qualifications :

• 10 years of experience in creative direction brand design or in-house studio leadership with at least 3 years managing multidisciplinary creative teams
• A strong portfolio demonstrating brand-building work across digital campaign and product marketing contexts
• Deep understanding of visual design art direction motion and how great creative drives business outcomes
• Strong background in B2B SaaS or technology marketing with the ability to make complex products feel clear and compelling
• Proven ability to build and scale an in-house creative function including operations process and team structure
• Fluency in the modern design toolchain: Figma Adobe Creative Suite and emerging AI-assisted design and production tools
• Ability to balance creative vision with operational rigor knowing when to push the work and when to ship it
• Experience partnering cross-functionally with brand content product marketing sales and executive communications
• Excellent communication and executive presence; able to present creative strategy and rationale to senior leadership with clarity and confidence

Additional Information :

Were committed to building a workplace that reflects the diverse world we serve. At Freshworks youll find inclusive teams flexible thinking and opportunities to grow your career - while making work better for millions. 

If this sounds like a journey you want to be part of wed love to meet you. Lets building something refreshing together. 

The annual base salary range for this position is $215000 - $265000 Base Salary. 

Compensation is based on a variety of factors including but not limited to location experience job-related skills and level. Bonus/equity may be available.

At Freshworks we have fostered an environment that enables everyone to find their true potential purpose and passion welcoming colleagues of all backgrounds genders sexual orientations religions and ethnicities. We are committed to providing equal opportunity and believe that diversity in the workplace creates a more vibrant richer environment that boosts the goals of our employees communities and business. Fresh vision. Real impact. Come build it with us.

Remote Work :

No

Employment Type :

Full-time