Director, e-Commerce Channel Marketing Amazon & Wayfair
Indianapolis, IN - USA
Job Summary
At Delta Faucet we are committed to transforming everyday experiences with water through innovative products and exceptional service. As a leader in the plumbing industry we take pride in our dedication to quality sustainability and customer satisfaction. We believe that diverse perspectives strengthen our mission to create solutions that inspire and elevate the lives of all our customers. We welcome individuals from all backgrounds to join us on this journey toward inclusivity and excellence.
Your Role at Delta Faucet:
We are seeking a Director of eCommerce Channel Marketing to lead growth strategies for the Delta Faucet Company brands across Amazon and Wayfair. This leader will oversee retail media organic search content digital shelf and performance marketing with accountability for revenue profitability market share and the consumer experience.
The Director will lead a team and manage external agency partners while collaborating with Sales Brand Marketing Product Analytics Finance and Creative teams. The ideal candidate is a strategic data-driven leader who turns customer consumer competitive and performance insights into clear priorities and measurable results.
What You Will Do
- Develop and lead eCommerce marketing strategies for Amazon and Wayfair across the Delta Faucet Company brands.
- Partner with Sales leadership to drive revenue growth profitability market share and long-term brand health.
- Lead paid media strategy including budget allocation campaign priorities testing optimization and performance measurement.
- Own organic search content digital shelf ratings and reviews and conversion strategies.
- Connect paid and organic plans to improve visibility traffic conversion and product performance.
- Guide the optimization of product content imagery video enhanced content storefronts and brand pages.
- Establish performance scorecards and use consumer customer competitive and financial insights to identify growth opportunities.
- Partner with Sales and Finance to make investment decisions that balance growth and profitability.
- Lead external media content data and technology partners and hold agencies accountable for results.
- Communicate channel performance opportunities and recommendations to senior leadership.
- Lead coach and develop direct reports responsible for customer marketing paid media organic growth content and digital shelf.
What You Bring
- Bachelors degree in Marketing Business Analytics eCommerce or a related field.
- 10 or more years of relevant experience including progressive leadership responsibility.
- Strong experience in eCommerce digital marketing retail media or omnichannel marketing.
- Deep knowledge of Amazon commerce and advertising platforms.
- Experience with Wayfair or another major digital-first retailer or marketplace.
- Expertise in retail media paid search organic search SEO content optimization digital shelf and performance marketing.
- Proven ability to connect marketing investments to revenue profitability and market-share outcomes.
- Strong analytical financial commercial and executive communication skills.
- Experience managing significant media budgets external agencies and high-performing teams.
- Consumer products home improvement or durable goods experience preferred.
Why Join Us
At Delta Faucet Company our people are our greatest assets. We value different perspectives and fostering an inclusive environment. Youll have the opportunity to shape the future of our brand working alongside passionate professionals committed to excellence and innovation. Join us to lead progressive growth and make a significant impact within a leading organization.
Here are some of the benefits we offer for your personal and professional growth:
- Culture:Recognized and award-winning reputation for equality diversity and inclusion flexibility work-life balance and more.
- Wellbeing:Comprehensive benefit plans; retirement savings tuition reimbursement and employee incentive programs; resources for mental physical and financial wellbeing.
- Learning & Development:LinkedIn Learning access; internal opportunities to work on projects cross-company.
- Social Impact:Four employee-led and self-directed Business Resource Groups; Paid volunteer day annually; Employees share their time skills and talent with charities and nonprofit organizations across the U.S. and around the globe.
Delta Faucet Company (the Company) is an equal opportunity employer and we strive to employ the most qualified individuals for every position. The Company makes employment decisions only based on merit. It is the Companys policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment employment promotion salary increases benefits termination and all other terms and conditions of employment) based on race color sex sexual orientation gender gender identity gender expression genetic information pregnancy religious creed national origin ancestry age physical/mental disability medical condition marital/domestic partner status military and veteran status height weight or any other such characteristic protected by federal state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all people involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.
Delta Faucet Company is an E-Verify employer. E-Verify is an Internet based system operated by the Department of Homeland Security (DHS) in partnership with the Social Security Administration (SSA) that allows participating employers to electronically verify the employment eligibility of their newly hired employees in the United States. Please click on the following links for more information.
E-Verify Participation Poster:English & Spanish
Required Experience:
Director
About Company
Masco Canada takes pride in offering a collection of brands focused on innovative water solutions and home improvement for everyone.