Director, DigitalTechnical Product Management Digital Commerce

Why USAA

At USAA our mission is to empower our members to achieve financial security through highly competitive products exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families.

Embrace a fulfilling career at USAA where our core values honesty integrity loyalty and service define how we treat each other and our members. Be part of what truly makes us special and impactful.

We are proud to support active-duty military spouses. USAA roles may offer remote or hybrid flexibility for active-duty military spouses consistent with applicable policy and business needs.

The Opportunity

This role is remote eligible in the continental U.S. with occasional business travel. However individuals residing within a 60-mile radius of a USAA office will be expected to work on-site four days per week.

Director Digital/Technical Product Management Digital Commerce

We are seeking a transformative digital product and commerce leader who combines strategic vision with relentless execution. This individual has a track record of redefining customer experiences challenging conventional approaches and building the cross-functional alignment necessary to turn innovation into measurable growth.

This leader will sit at the intersection of customer needs product strategy technology data and innovation creating digital experiences that accelerate acquisition deepen engagement and advance business outcomes. More than a product leader this individual is a growth strategist who understands how to orchestrate product management design engineering analytics experimentation and emerging technologies into a scalable digital growth engine.

The ideal candidate combines vision with execution. They are equally adept at shaping long-term strategy influencing senior executives partnering deeply with engineering and design teams and delivering measurable improvements in digital sales and conversion performance. They bring a passion for innovation a bias for action and a proven ability to lead teams through complex digital transformation initiatives.

Property & Casualty (P&C) Digital Sales Function Summary

The future of digital acquisition is being reimagined and were looking for the leader who wants to help define it.

At USAA youll have the opportunity to transform how millions of current and prospective members discover engage with and join one of the nations most trusted brands. As Director Digital Product Management you will own the digital products and experiences that sit at the convergence of brand marketing and acquisition crafting seamless data-driven journeys that turn interest into membership while advancing our mission of serving military members and their families.

This role is about more than optimizing todays customer journey. Its about envisioning and building the next generation of P&C digital experiences. Youll help shape how AI-powered discovery Generative Engine Optimization (GEO) Answer Engine Optimization (AEO) intelligent agents conversational interfaces and AI-enabled quote and bind experiences redefine digital commerce and acquisition. Working across Marketing Technology Analytics Design and Distribution youll create experiences that are intuitive personalized and trusted while delivering measurable business impact at scale.

If youre energized by solving complex customer and business problems unlocking growth through innovation and building products that influence millions of customer interactions youll find a unique opportunity to create meaningful impact while leading through the next wave of digital transformation.

What youll do:

• Attracts selects and develops a Digital / Technology Product Management team in the attainment of product and experience goals and objectives.
• Manages day to day activities of the P&C Digital / Technology product management team or and actively manages resources to ensure optimal efficiency and effective delivery.
• Responsible for P&C end-to-end technology and digital product management activities for a product portfolio or product line or group or a major market segment or vertical market.
• Sets new Digital / Technology product strategies and leads team to define product strategy for a P&C product portfolio and oversees the development analysis and alignment of product strategy and roadmaps.
• Applies product management expertise in state-of-the-art digital and technology domains.
• Improves the P&C business outcomes of the team by injecting strategic and innovative thinking in digital and technology product and service solutions.
• Guides teams in implementing data-driven methodologies across multiple channels including emerging technology and mobility to optimize end user experiences to drive KPI/KRIs.
• Guides team in developing best-in-class practices tools and processes to collect data member feedback derive insights and inform product decisions.
• Leads team to effectively manage ambiguity and influence others to drive clarity solutions and execution plan among team and stakeholders.
• Collaborates with and influences senior leaders Digital or Technology product managers developers vendors designers and other stakeholders to ensure successful product strategies and product/ feature launches.

What you have:

• Bachelors degree; OR 4 years of relevant education and/or experience.
• 8 years Digital/Technology Product Management experience to include Digital/Technology experience in Strategy/Planning Innovation User Experience Process Engineering Analytics and/or Research/Testing; OR an Advanced degree and 6 years of Digital/Technology Product Management experience to include Digital/Technology experience in Strategy/Planning Innovation User Experience Process Engineering Analytics and/or Research/Testing.
• 3 years of direct team leadership
• Demonstrated ability to think strategically communicate effectively and leverage and influence leadership and cross-functional teams to develop and execute product strategy.
• Solid business acumen combined with strong technical and customer experience foundations.
• Knowledge of Technology/Digital products and/or emerging technology platforms applications data analysis and research techniques and standards.
• Demonstrated ability to work in an Agile Lean Product Development and Lean Portfolio Management environment.
• Knowledge of digital and technology strategy and delivery as it relates to Experience Design concepts and Human Centered Design concepts roadmap development journey mapping competitive analysis and research and situation analysis methods.
• Ability to excel in a dynamic environment with shifting priorities and a high degree of independence.

What sets you apart:

• Experience leading digital commerce or digital product organizations within insurance financial services retail travel telecommunications healthcare or other large-scale consumer digital businesses is highly preferred.
• Proven experience leading digital commerce digital acquisition or customer conversion initiatives for consumer-facing digital experiences.
• Demonstrated success improving digital conversion revenue customer acquisition or engagement through product and experience optimization.
• Deep understanding of digital sales funnels customer journey optimization and conversion rate optimization (CRO).
• Demonstrated ability to translate customer needs analytics and business priorities into scalable product capabilities.
• Significant experience partnering with UX UI content strategy and research teams.
• Experience leading customer journey mapping and service design initiatives across digital and assisted channels.
• Strong understanding of modern web platforms digital architecture APIs and customer-facing technologies.
• Experience defining product KPIs and using data to prioritize investments and measure success.
• Interest and experience in AI-enabled customer experiences conversational interfaces personalization recommendation engines and emerging agentic AI capabilities.
• Excellent executive communication and storytelling skills.
• Strong strategic thinking balanced with a bias toward execution and delivering measurable business outcomes.
• Exceptional ability to influence Marketing Product Technology Design Analytics and Operations without direct authority.
• Military experience gained through military service or gained as a military spouse / domestic partner

Compensation range: The salary range for this position is: $143320 - $273930.

USAA does not provide visa sponsorship for this role. Please do not apply for this role if at any time (now or in the future) you will need immigration support (i.e. H-1B TN STEM OPT Training Plans etc.).

Compensation: USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. The actual salary for this role may vary by location.

Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors.

The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job.

Benefits: At USAA our employees enjoy best-in-class benefits to support their physical financial and emotional wellness. These benefits include comprehensive medical dental and vision plans 401(k) pension life insurance parental benefits adoption assistance paid time off program with paid holidays plus 16 paid volunteer hours and various wellness programs. Additionally our career path planning and continuing education assists employees with their professional goals.

For more details on our outstanding benefits visit our benefits page on .

Applications for this position are accepted on an ongoing basis this posting will remain open until the position is filled. Thus interested candidates are encouraged to apply the same day they view this posting.

USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability or status as a protected veteran.