Director, Digital Marketing

About the Role

Glean is seeking a strategic analytical and execution-oriented Director Digital Marketing to lead the digital growth engine for our Enterprise AI platform. This leader will own Gleans digital channels web experience and performance strategy connecting audience insights and company priorities to measurable engagement qualified pipeline and revenue impact.

You will:

• Define Gleans global digital marketing strategy across paid media search website email social retargeting and emerging digital channels.
• Own digital performance goals and reporting connecting channel activity to qualified engagement meetings pipeline revenue efficiency and return on investment.
• Lead paid media strategy across platforms such as Google Ads LinkedIn programmatic and video including audience strategy budget allocation forecasting agency management creative testing and optimization.
• Own and grow AI visibility by optimizing brand presence and content discoverability across AI-driven answer engines and LLM-powered digital experiences (Answer Engine Optimization/AEO).
• Partner with Demand Generation ABM Field Marketing Product Marketing Sales SDRs Marketing Operations RevOps Web Content and Creative to build integrated full-funnel programs.
• Own the website and conversion optimization roadmap improving messaging user experience landing pages forms calls to action personalization and conversion paths.
• Build a disciplined experimentation program across audiences messaging offers creative media mix landing pages and funnel experiences.
• Advance Gleans visibility across traditional search and AI-driven discovery through SEO answer engine optimization generative engine optimization structured content and technical foundations.

About you:

• 10 years of digital growth performance demand generation or revenue marketing experience including leadership experience in B2B SaaS enterprise technology or AI.
• Proven success building multi-channel digital programs that drive qualified pipeline revenue and efficient growth in a complex sales-led environment.
• Deep experience across paid search paid social programmatic or display retargeting web marketing CRO experimentation SEO analytics and campaign operations.
• Experience developing account-based digital programs and partnering with Sales SDRs ABM Field Marketing Product Marketing Demand Generation and RevOps.
• Strong analytical and business acumen with experience connecting digital performance to conversion rates pipeline revenue attribution forecasting and ROI.
• Demonstrated ability to lead teams manage budgets and agencies influence senior stakeholders and bring structure to ambiguity.
• AI-fluent and hands-on with a track record of using AI to improve marketing strategy personalization analysis reporting and team productivity.

Location:

• This role is hybrid (4 days a week in San Francisco or Mountain View office)

Compensation & Benefits:

The standard base salary range for this position is $253000 - $291500 annually. Compensation offered will be determined by factors such as location level job-related knowledge skills and experience. Certain roles may be eligible for variable compensation equity and benefits.

We offer a comprehensive benefits package including competitive compensation Medical Vision and Dental coverage generous time-off policy and the opportunity to contribute to your 401k plan to support your long-term goals. When you join youll receive a home office improvement stipend as well as an annual education and wellness stipends to support your growth and wellbeing. We foster a vibrant company culture through regular events and provide healthy lunches daily to keep you fueled and focused.

We are a diverse bunch of people and we want to continue to attract and retain a diverse range of people into our organization. Were committed to an inclusive and diverse company. We do not discriminate based on gender ethnicity sexual orientation religion civil or family status age disability or race.

#LI-HYBRID