Director, Demand Generation

Position Title: Director Demand Generation(Full Time/Exempt)

WhollYou ReportTo: Chief Executive Officer

Job Description

Vimly is looking for a hands-on marketing leader to build and run demand generation from the ground up.As a department of oneyoullown the full marketing function but your primary focus will be generating and accelerating pipeline through targeted demand generation and account-based marketing (ABM) programs in a competitive market. This is a high-ownership role for someone who wants to build a marketing engine not just manage one.

Job Responsibilities:

• Own end-to-end demand generation strategy and execution including email paid content syndication andwebinarprograms that build qualifiedpipelinein a tight competitive market.

• Design launch and manage account-based marketing (ABM) programs for target enterprise accounts aligning content and outreach with sales priorities to accelerate deal velocity.

• Serve asVimlyssole marketing functioncollaborating with department heads insetting priorities across brand content and demand generation while managing the marketing budget tools and vendor relationships.

• Partner closely with sales leadership to define and refine target account lists track pipeline and revenue contribution and continuouslyoptimizecampaigns based on performance data.

Qualifications:

• 5 years of B2B marketing experience with a strongtrack recordin demand generation and account-based marketing (ABM) ideally at a SaaS or technology company.

• Hands-on experience planning and running multi-channel campaigns (email paid media content webinars) and managing marketing automation and ABM platforms such as HubSpot Marketo 6senseor Pardot.

• Proven ability to partner closely with sales to build and execute account-based strategies that generate and acceleratepipeline.

• Comfortable operating as a team of one balancing strategic planning with day-to-day campaign execution in a fast-paced resource-constrained environment.

What Will Help You Excel

• Alignment withVimlyscore values and strategic goals.

• Solid organizational skills along with an aptitude for information technology

• Leadership abilities; influencing and galvanizing others to follow you toward a solution

• Strong interpersonal written and oral communication skills

• Demonstrated ability to provide excellent internal and external customer service

• Detail oriented with excellent organizational skills and an aptitude for information technology

• Adaptable flexible and able to work well under ambiguity

• Ability to work independently with minimal daily direction from manager

• Experience working in a fast-paced environmentsimilar toa high-tech start-up

What We Offer

Base salary:$150000- $160000.Eligible forannualbonus earnings up to15% of annual salary.Actualcompensationoffered may vary depending upon many factors including a candidates skills qualificationsexperience and location.

Salary is only onecomponentof theVimlyBenefits Solution Total Rewards Program.Vimlyoffers its eligible employees and their dependents (including domestic partners) a comprehensive and competitive benefits package:

• Medical Dental and Vision Coverage

• 401(k) Retirement Plan

• 20 PTO daysaccruedwithin the first year (includes sick time)

• 12holidays per year Diversity Time Off and Paid Volunteer Time Off

• Life and AD&D Insurance

• Long-term and Short-term Disability Insurance

• Voluntary Life Insurance

• Voluntary Long-Term Care (LTC) insurance

• Voluntary Pet Insurance

• Voluntary Legal Plan

• Health Savings Account (HSA)

• Flexible Spending Accounts (FSA)

• AFLAC Voluntary Benefits

• MetLife Voluntary Benefits

• Employee Assistance Program

VimlyBenefit Solutions is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race color religion sex disability age sexual orientation gender identity national origin veteran status or genetic information.Vimlyis also committed to the full inclusion of all qualified individuals. As part of this commitmentVimlywill ensure that persons with disabilities areprovidedreasonable accommodations.Vimlyis prepared tomodifyor adjust the job application process or the job or work environment to make reasonable accommodations to the known physical or mental limitations of the applicant or employee unless the accommodation to impose is an undue hardship. If reasonable accommodation is needed please contact.

Required Experience:

Director