Digital Local SEO Manager

Why choose us

Are you ready to take the next step in your career Join us for an exciting opportunity at Albertsons Companies where innovation and customer service go hand-in-hand!

At Albertsons Companies we are looking for someone whos not just seeking a job but someone who wants to make an this role youll have the opportunity to lead innovate and contribute to the growth of a company that values great service and lasting customer relationships. This position offers the chance to work in a fast-paced dynamic environment thats constantly evolving.

We are seeking a highly detail-oriented analytical and future thinking Digital Local SEO & Content Manager to drive local organic search visibility hyperlocal content optimization AI search readiness and enterprise-level SEO reporting for Albertsons Companies.

This role optimizes the companys digital presence across traditional search engines answer engines and large language model-driven discovery experiences. The ideal candidate will have strong knowledge of local SEO AEO LLM optimization local listings and performance analytics.

This person serves as a critical analytical liaison between division business units marketing partners merchandising teams pharmacy e-commerce and other national business units.

The successful candidate must be comfortable working with large data sets identifying patterns diagnosing performance issues validating information across multiple systems and translating complex findings into clear actionable recommendations while managing a high volume of details without errors inconsistencies or unsupported conclusions.

Main Responsibilities:

Local Listings Management

• Manage optimize and QA local business listings across major platforms including Google Business Profile Apple Business Connect and relevant industry-specific directories.
• Ensure consistency and accuracy of store-level data including name address phone number business hours holiday hours departments services attributes URLs categories photos and customer-facing descriptions.
• Monitor and resolve local listing data issues duplicate listings suppression risks incorrect pins mismatched hours missing services and inconsistent NAP information.
• Partner with internal stakeholders to validate store-specific business information.
• Monitor performance of local listings including impressions actions calls clicks direction requests local pack visibility and customer engagement trends.
• Identify opportunities to improve local discoverability for high-intent near me searches and service-based local queries.
  

Hyperlocal SEO & Local Page Optimization

• Develop optimize and maintain local pages designed to improve organic visibility for individual stores cities regions departments services and localized customer needs.
• Implement on-page SEO practices including optimized title tags meta descriptions internal linking image alt text and localized body content.
• Optimize content for geographic modifiers neighborhood-level intent city and regional relevance store-level services and high-conversion local search terms.
• Evaluate local page performance by division banner store and page type.
• Monitor local SERP features including map packs local organic results and knowledge panels.
  

AI Search AEO & LLM Optimization

• Develop and support optimization strategies for evolving search experiences including AI Overviews answer engines chat-based discovery and LLM-influenced recommendations.
• Apply AEO Answer Engine Optimization principles to help content appear in direct answers FAQ results featured snippets People Also Ask results and conversational search experiences.
• Optimize content for LLM readability.
• Identify and prioritize content updates that improve machine comprehension including FAQs concise definitions local relevance service descriptions and entity consistency.
• Audit content for accuracy completeness and usefulness in AI-powered discovery experiences.
  

Google Analytics Search Console & Performance Analysis

• Analyze local page traffic user behavior engagement and conversion trends using Google Analytics Google Search Console SEMrush Adobe Analytics or other enterprise analytics tools.
• Evaluate organic performance by page type division banner query group local page and customer journey stage.
• Identify trends anomalies traffic declines ranking changes content performance gaps and technical SEO concerns.
• Build recurring reports that clearly explain performance drivers risks and opportunities.
• Investigate performance changes related to algorithm updates platform changes content updates technical releases seasonality competitive shifts and customer behavior.
• Identify opportunities to improve Albertsons Companies competitive position in local organic search map results answer results and generative search environments.
  

Quality Assurance Governance & Risk Management

• Perform detailed QA across local pages metadata listings URLs internal links structured data reporting outputs and customer-facing content.
• Validate that location-specific information is accurate before publishing or distributing reports.
• Identify and escalate risks related to incorrect store information outdated content inconsistent messaging compliance concerns broken customer journeys or data discrepancies.
• Maintain organized documentation for keyword strategies reporting logic content recommendations change history platform requirements and performance findings.
• Ensure work is completed with a high level of precision consistency and accountability.
  

We are looking for candidates who possess the following:

• Bachelors degree in Marketing Business or a related field.
• 1-2 years of experience in local SEO analytics or related roles.
• Proficiency in local SEO tools and platforms including Google Business Profile Google Analytics and SEO software (e.g. SEMrush).
• Strong analytical skills and ability to interpret data to drive informed decisions.
• Excellent communication and collaboration skills.
  

Physical Environment:

• Limited travel may be required.
• Work environment is currently in office 4 days a week 1 day remote.
• Incumbent may use keyboards laptop phone and other office equipment during normal workday.
• Stooping bending twisting and reaching may be required in completion of job duties.

We also provide a variety of benefits including:

• Competitive wages paid weekly
• Access to up to 50% of your earned wages before payday via our partnership with Stream
• Associate discounts
• Health and financial well-being benefits for eligible associates (Medical Dental 401k and more!)
• Time off (vacation holidays sick pay). For eligibility requirements please visit myACI Benefits
• Leaders invested in your training career growth and development
• An inclusive work environment with talented colleagues who reflect the communities we serve

Our Values Click below to view video: ACI Values

A copy of the full job description can be made available to you.