Creative Director, AV — Apple TV Sports Marketing
Culver, CA - USA
Job Summary
Apple is seeking a Creative Director to lead A/V Creative Advertising for Apple TV Sports campaigns spanning live sports programming sports films u0026 series across our Apple TV streaming service. This role calls for a strong storyteller who understands what drives engagement around live sports and sports storytelling specifically not just entertainment marketing ideal candidate can develop a bold creative vision for a campaign sell that vision cross-functionally and execute it in a way that elevates the larger campaign. They are a thought leader who seeks out innovative approaches stays ahead of emerging trends and brings a creative sensibility that flexes across sports and entertainment content genres. They build strong internal and external relationships to drive alignment and produce groundbreaking campaigns.
Develop creatively innovative concepts and approaches that shape A/V marketing materialsnPartner with Design Strategy Social Operations and other cross-functional marketing leads to build breakthrough campaignsnDirect external agency partners and in-house editorial teams to execute high-quality A/V outputnLead and mentor junior creatives writers and producers to develop strong creative approachesnCreate delegate and manage against schedules and budgetsnPresent and articulate creative plans to Apple TV leadership cross-functional partners and external partners
10 years of creative experience leading Sports and/or scripted title campaigns with a track record in sports marketing preferrednFluent across TV Streaming Broadcast Digital and Social advertising formats and methodologiesnDeep understanding of the sports landscape and what makes sports storytelling resonate with fans
Proven ability to build and direct high-quality A/V creative that meets Apples standardsnCollaborative team-oriented approach with experience operating in a fast-paced cross-functional organizationnExperience managing a high volume of creative and campaign types in parallel
Required Experience:
Director
About Company
Ask Siri to name the most successful company in the world and it might respond: Apple. And it's not just out of familial pride. Apple consistently ranks highly in profit, revenue, market capitalization, and consumer cachet. In 2018, the company became the first reach a trillion dollar ... View more