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Content Studio Lead

Linktree

Job Location:

Los Angeles, CA - USA

Monthly Salary: $ 160000 - 180000

Posted: 21 August 2026 (Yesterday)

Application Deadline: 18 November 2026

Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

The Role

Linktree is hiring a Content Studio Lead to build and lead the creator-first creative system behind our owned content. This is a player-coach role: you will set the creative direction and build the studios roster systems and standards while also rolling up your sleeves to develop concepts direct creator capture and produce or edit first-pass work when needed. You will define how creators are used creatively across channels turn strategic briefs into clear creator and production briefs and direct the work from initial concept through creator capture and final asset.

Youll set the creative bar for the studio and translate audience insights and performance data into creative that resonates with Linkers and delivers measurable results. Rather than inheriting a finished studio you will help build it from the ground up. Early on that means personally creating and prototyping some of the work. As the model matures you will scale execution through a flexible roster of creators writers producers editors and specialist contractors while remaining close enough to the work to maintain a high creative bar.

What Youll Own

Creator-led content flywheel: Build and lead the process from audience insight and channel brief to creator concept and briefing to creator-supplied content studio polish publishing and performance learning. Make creator voice and real-world proof the default starting point for social creative with brand-led content used intentionally.
Creative direction and brand consistency: Set and uphold the creative standards for everything the studio produces ensuring it reinforces Linktrees product vision and business objectives.
Design systems and templates: Lead the development and ongoing refresh of Linktrees creative design and motion system for social and content. Create repeatable templates that improve speed and consistency while allowing each channel and series to retain a distinct identity.
Insight-to-creative translation: Turn audience insights and performance data into creative concepts and campaigns that resonate with Linkers and drive measurable results.
Studio building leadership and resourcing: Build and direct the Content Studios core disciplines establish clear ways of working and flex the creator roster and specialist bench to match quarterly priorities and production needs.
Cross-team creative alignment: Coordinate with other internal creative teams so all work stays consistent on-brand and non-duplicative across the business.
Creative quality and brand stewardship: Set the final creative bar for authenticity storytelling brand consistency platform fit and production quality. Give clear actionable feedback that strengthens the work without overproducing creator-led content.
Breakthrough creative: Lead larger creative swings and tentpole concepts that sit outside the always-on system bringing in specialist or external support when the opportunity requires it.

Who Were Looking For

8 years of experience in creative direction brand creative or content production including experience creating leading or directing teams and/or a roster of freelance talent.
A strong understanding of the creator economy and how creators customers operators and experts can serve as storytellers not simply talent appearing in brand content.
Comfort moving between setting the creative vision giving feedback and stepping directly into the work when a prototype fast response or production gap requires it.
Experience developing creator concepts writing creator briefs directing creator talent and turning raw creator material into polished branded content.
Strong judgment about when content needs more polish and when added production would weaken its authenticity.
Experience leading multidisciplinary contractors freelance talent creative agencies or flexible production rosters.
The ability to direct copy design motion and video while maintaining a clear and consistent creative standard.
Experience building creative systems templates playbooks and repeatable formats that improve speed without making every asset feel the same.
Fluency in how creative should differ across Instagram TikTok YouTube LinkedIn Threads and long-form formats.
Outstanding communication and feedback skills with the ability to align internal leads creators and distributed production partners around a shared vision.
Proven ability to translate insights and data into creative concepts rather than working from brief alone.
Strong creative taste and judgment and a track record of being an effective brand steward across multiple content formats.

Why This Role Why Now

Creators should power the majority of our creative output. Our strongest content begins with real voices experiences and proof. This role will turn that advantage into a deliberate repeatable production model rather than relying on one-off creator opportunities.
We need consistency without sameness. Each channel has a different audience role and creative language. This person will build the guidelines and systems that keep Linktree recognizable while allowing the work to feel native wherever it appears.
Flexible capacity with internal ownership. The contractor studio can scale up or down with business needs while the creative vision templates source files standards and learning remain inside Linktree.
High autonomy high visibility. You will define how the Content Studio operates how creators fuel the work who joins the roster and how Linktrees content comes to life across its most visible owned channels.

Linktree is committed to providing a fair and competitive compensation package including cash equity and benefits. The base salary offered for this role is targeted at $160000-$180000 for roles based in San Francisco and Los Angeles. Final offers depend on multiple factors including location experience expertise and role scope and may vary from the range listed.

P.S. If you dont tick every box in this listing please dont rule yourself out. We take pride in inclusion and hiring incredible human beings with great potential over ticking boxes so if this role resonates with you hit that apply button!

Our Story

Were on a mission to empower anyone to curate grow and monetize their digital universe. We created the link in bio category and were just getting started. From creators artists and entrepreneurs to global brands were redefining how people connect with their communities showcase their content and promote products all in one link.

Today a community of 70 million use Linktree including icons like Adidas TikTok the UN Environmental Program The NFL Manchester United World Central Kitchen Sabrina Carpenter Olivia Rodrigo and Selena Gomez. With 48000 new accounts created every day Linktree is the fastest-growing leader in our space.

Weve teamed up with some of the worlds biggest platforms including TikTok Snap YouTube GoFundMe Spotify Google Stripe Reddit Laylo and Kajabi to unify Linkers digital spaces and we partner with retail brands Amazon Lululemon Nike Target Sephora Lululemon and more to share products they love.

Were a tight-knit passionate team building best-in-class tools that make online presence simple powerful and yours. If youre excited by the idea of shaping a new category setting the standard and making space for everyone to be seen and succeed wed love to meet you.

Where and How We Work

Were a global diverse team spread across continents with offices in London Los Angeles Melbourne and San Francisco. We work together flexibly and you can choose the setup that works best for you: fully remote or a hybrid mix of office and home.

We offer autonomy in how you structure your days and weeks. While were mindful of time zones and occasionally collaborate outside the typical 95 we lean into async work to keep things flowing. Our culture is family-friendly and Zoom-casual where kids pets and delivery drivers are welcome.

How well help you thrive

Our approach to benefits considers the whole person and the unique contributions they bring to Linktree. We want the experience at Linktree to be one that enables people to truly thrive so we can Go Further Together (one of our values). Some ways we support you:

An annual wellbeing allowance to use on things like (but not limited to) fitness memberships development courses childcare travel charitable donations pet insurance home office set-up - the choice is yours!
100% coverage (and 80% for your dependents) of your monthly premiums for medical dental vision disability and life insurance for US-based employees.
Employer contribution towards your retirement.
Generous time off for vacation holidays parental leave volunteer time and other categories.
Employee stock option program - we want each and every employee to share in the companys success.

At Linktree we believe in promoting a culture that celebrates unique backgrounds talents and experiences and were proud to be an equal opportunity workplace. We are creating an inclusive workplace where every individual feels valued respected and has equal opportunities to thrive. We aim to foster a diverse and inclusive environment where all team members have a sense of belonging. Linktree welcomes all people regardless of sex gender identity race ethnicity disability pregnancy age or other lived experience. If you require accommodations to fully participate in our opportunities please dont hesitate to reach us at your needs are important to us.

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