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Content & Audience Insights Manager
Job Location:
Job Location:
Los Angeles, CA - USA
Monthly Salary:
$ 170000 - 190000
Monthly Salary:
Posted:
21 August 2026 (12 days ago)
Posted:
Application Deadline:
18 November 2026
Application Deadline:
Vacancies:
1 Vacancy
Vacancies:
Department:
Job Summary
The Role
Linktree is hiring a Content & Audience Insights Manager to turn audience signals content performance and proprietary data into sharper content ideas and business narratives.
You will own the measurement and learning system behind Linktrees content program. Youll bring together channel performance audience behavior search signals community feedback competitive activity and Linktrees own data to identify meaningful patterns audience gaps and opportunities for the leads responsible for Social Editorial and Comms.
This is an insights and recommendations role not a content creation or channel-management role. You will use existing dashboards analytics platforms and listening tools for routine analysis. Youll partner with Data Science and Analytics to define reporting needs and request new dashboards complex data pulls pipelines and technical validation. You will own the questions interpretation and communication of the findingsnot the underlying data infrastructure.
What Youll Own
- Cross-channel measurement and performance insights: Own the shared measurement framework and recurring readouts across Linktrees content program identifying what is working which audiences we are reaching and where gaps exist.
- Testing and learning agenda: Partner with channel owners to design pilots defining the hypothesis audience success measures and analysis plan upfront.
- Insight synthesis and recommendations: Turn complex findings into clear internal recommendations and evidence-backed external story opportunities. Explain what the evidence shows why it matters what its limitations are and which team is best placed to act on it.
- Audience cultural and competitive intelligence: Combine audience research broad social listening search behavior community signals competitor activity and cultural trends to identify meaningful shifts and opportunities relevant to Linktree.
- Cross-functional partnership: Work closely with Social & Content Comms PMM Growth Creative Creator Partnerships and data partners so insights become usable across the business.
Who Were Looking For
- 5-7 years in audience insights content measurement marketing analytics social intelligence or research.
- Experience building measurement frameworks research plans or audience-insight programs.
- Experience partnering with Data Science or Analytics to define questions and request the right analysis.
- Experience creating dashboards and reports and reading and interpreting social data social listening tools search data and audience insights.
- A strong ability to separate signal from noise and explain what the team should do next and why.
- Strong editorial judgment and the ability to recognize which findings are credible differentiated and relevant enough to become a story.
- Experience evaluating performance across multiple channels audiences or campaigns.
- Strong writing and synthesis skills able to turn complex analysis into a concise recommendation.
- Ability to work across multiple teams and translate business goals into clear content recommendations.
- Strong curiosity and judgment about which findings are meaningful actionable and supported by enough evidence to inform a decision.
Nice to have
- Experience in SaaS consumer tech the creator economy small business marketing or digital products.
- Experience with proprietary data research reports trend reports customer stories or editorial franchises.
- Familiarity with SEO AEO product analytics or analytics platforms.
- Experience partnering with data scientists comms teams or growth teams.
Why this role why now
Global reach sharper stories. Linktree reaches creators small businesses and solo earners across several channels but activity doesnt always tell us whether were building the right audiences. This role creates a shared source of truth about who were reaching and whats creating lasting value.
Interesting subject matter real business value. Linktree sits at the intersection of creator culture small business growth digital identity and monetization. Your findings can shape channel priorities product narratives and how we understand our users.
High autonomy high visibility. You will own the measurement framework and recurring insights cadence for the content organization and your recommendations will help senior Marketing partners decide where to invest test scale and stop.
P.S. You dont need to be a data scientist or a content creator but you do need to ask the right questions and turn evidence into decisions people can act on.
Linktree is committed to providing a fair and competitive compensation package including cash equity and benefits. The base salary offered for this role is targeted at $170000 - $190000 or roles based in San Francisco and Los Angeles. Final offers depend on multiple factors including location experience expertise and role scope and may vary from the range listed.
P.S. If you dont tick every box in this listing please dont rule yourself out. We take pride in inclusion and hiring incredible human beings with great potential over ticking boxes so if this role resonates with you hit that apply button!
Our Story
Were on a mission to empower anyone to curate grow and monetize their digital universe. We created the link in bio category and were just getting started. From creators artists and entrepreneurs to global brands were redefining how people connect with their communities showcase their content and promote products all in one link.
Today a community of 70 million use Linktree including icons like Adidas TikTok the UN Environmental Program The NFL Manchester United World Central Kitchen Sabrina Carpenter Olivia Rodrigo and Selena Gomez. With 48000 new accounts created every day Linktree is the fastest-growing leader in our space.
Weve teamed up with some of the worlds biggest platforms including TikTok Snap YouTube GoFundMe Spotify Google Stripe Reddit Laylo and Kajabi to unify Linkers digital spaces and we partner with retail brands Amazon Nike Nordstrom Target Sephora Vuori and more to share products they love.
Were a tight-knit passionate team building best-in-class tools that make online presence simple powerful and yours. If youre excited by the idea of shaping a new category setting the standard and making space for everyone to be seen and succeed wed love to meet you.
Where and How We Work
Were a global diverse team spread across continents with offices in London Los Angeles Melbourne and San Francisco. We work together flexibly and you can choose the setup that works best for you: fully remote or a hybrid mix of office and home.
We offer autonomy in how you structure your days and weeks. While were mindful of time zones and occasionally collaborate outside the typical 95 we lean into async work to keep things flowing. Our culture is family-friendly and Zoom-casual where kids pets and delivery drivers are welcome.
How well help you thrive
Our approach to benefits considers the whole person and the unique contributions they bring to Linktree. We want the experience at Linktree to be one that enables people to truly thrive so we can Go Further Together (one of our values). Some ways we support you:
- An annual wellbeing allowance to use on things like (but not limited to) fitness memberships development courses childcare travel charitable donations pet insurance home office set-up - the choice is yours!
- 100% coverage (and 80% for your dependents) of your monthly premiums for medical dental vision disability and life insurance for US-based employees.
- Employer contribution towards your retirement.
- Generous time off for vacation holidays parental leave volunteer time and other categories.
- Employee stock option program - we want each and every employee to share in the companys success.
At Linktree we believe in promoting a culture that celebrates unique backgrounds talents and experiences and were proud to be an equal opportunity workplace. We are creating an inclusive workplace where every individual feels valued respected and has equal opportunities to thrive. We aim to foster a diverse and inclusive environment where all team members have a sense of belonging. Linktree welcomes all people regardless of sex gender identity race ethnicity disability pregnancy age or other lived experience. If you require accommodations to fully participate in our opportunities please dont hesitate to reach us at your needs are important to us.
Required Experience:
Manager
