Communications & Marketing Senior Associate
Washington, DC - USA
Job Summary
ABOUT US
The Aspen Institute is a global nonprofit organization whose purpose is to ignite human potential to build understanding and create new possibilities for a better world. Founded in 1949 the Institute drives change through dialogue leadership and action to help solve societys greatest challenges. It is headquartered in Washington DC and has a campus in Aspen Colorado as well as an international network of partners.
ASPEN DIGITAL
Aspen Digital a program of the Aspen Institute convenes thinkers and doers to anticipate how our world is changing in the age of AI. We find signal in the noise elevate thoughtful ideas and inspire collaboration across industry government and civil society to shape solutions that work for all. To learn more visit or email
ABOUT THIS ROLE
The Communications & Marketing Senior Associate will manage assigned communications and marketing projects for projects across the Aspen Digital portfolio with a focus on email marketing website design and maintenance and cross-team coordination. The successful candidate will be high performing collaborative and detail oriented and enjoy balancing concurrent communication and operational tasks.
This position will report to the Director of External Engagement & Communications at Aspen Digital. The salary range for this position is $70000 - $85000. This is a hybrid Washington DC-based position. Selected candidates are expected to work in person at the Washington DC office approximately two days per week.
WHAT YOU WILL DO
Play a key role in developing a communications and marketing strategy for Aspen Digital including for specific campaigns around public-facing summits and execute implementation under supervision of Director including:
Liaise with project teams to coordinate creation of content and timeline for delivery.
Publish new entries and blog posts on website.
Update website and maintain accuracy.
Improve overall website design and feel.
Coordinate timely creation of marketing materials for events.
Collaborate in developing and executing strategies for Aspen Digitals websites and email marketing specifically:
Maintain accurate email list segmentation.
Develop and draft email marketing copy.
Do content testing and track performance analytics.
Assist in scoping and managing of relevant vendors including web development.
Liaise with stakeholders inside and outside the Institute to coordinate regular communications and marketing materials for events.
Support Aspen Digitals Director of External Engagement & Communications in identifying and tracking annual 6-month and quarterly objectives/KPIs for website and email communications and share responsibility for meeting them.
Other duties as assigned.
WHAT YOU WILL NEED TO THRIVE
3 - 5 years of relevant experience in communications and marketing;
Excellent track record of working on communications and marketing campaigns specifically on email communications website design and branding.
Skilled in Search Engine Optimization and web accessibility.
Strong organization and project-management skills including ability to juggle multiple projects without losing attention to detail and quality engaging with stakeholders and consistently meeting deadlines;
Excellent copywriting and copyediting skills;
Skilled in Marketing Cloud or similar platform communications systems;
Knowledge of media database systems for research and outreach;
Be operations savvy with a focus on detail and quality.
Be proactive and self-motivated and comfortable working both independently and collaboratively in a fast-paced environment;
Ability to form professional relationships with people across departments and levels of seniority;
Have strong interpersonal and stakeholder communication skills.
Preferred
Experience overseeing or working on longer term communications campaigns.
Experience in marketing for large events or Summits.
Familiarity or interest in AI cybersecurity and emerging technology.
ADDITIONAL INFORMATION
The Aspen Institute offers a generous benefits package including health dental vision and prescription benefits retirement benefits and paid leave.
The Aspen Institute is an Equal Opportunity Employer and complies with all District and federal laws. All qualified applicants will receive consideration for employment without regard to race color religion sex national origin or protected veteran or disabled status and will not be discriminated against.
The Aspen Institute welcomes individuals with disabilities to participate in its programs including the interview process. If you would like to request accommodations or have questions about accessibility please email or call in advance of your visit. Requests for ASL or CART services should be made at least two weeks in advance when possible. We will make every effort to fulfill requests subject to availability.
Required Experience:
Senior IC
About Company
We drive change through dialogue, leadership, and action to help solve the greatest challenges of our time.