Associate Planner, Video Investment
Boston, MA - USA
Job Summary
Digitas is the Networked Experience Agency built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today and tomorrow. We deliver Networked Experiences by leveraging comprehensive data technology creative media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences Integrated Media Addressable Relationships Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year U.S Campaigns Brand Experience Agency of the Year Media Network of the Year and celebrated by Forrester and Gartner Digitas serves the worlds leading brands through a global network comprised of more than 5500 employees across over 65 offices in 43 countries.
The Digitas culture is made up of fearless inventive and generous Unicorns of all kinds.
Right now were looking for a stellar Associate Planner wholl lead the team in bringing that transformation to life through cross-platform video and local channels with a focus on the ever-evolving streaming landscape.
Sound like you Read on.
What youll do:
Youll become known within the company as an expert on the advanced video landscape collaborating with the team on day-to-day projects and artfully translating strategies into innovative video plans all while building robust client relationships.
Day to day that looks something like this:
- Staying up-to-date on the latest video offerings in the marketplace spanning national & local linear TV streaming video and addressable TV meeting with vendors to discuss product roadmaps and agency wishlists building deep partner relationships etc
- Promoting a culture of shared learning and increasing visibility of video expertise within the agency
- Delivering high-quality planning & buying for clients serving up a smart thoughtful understanding of how video can achieve (and exceed) objectives and goals using data & research
- Establishing operational processes & executing with flawless attention to detail
- Partnering with Precision teams who will handle digital execution and campaign maintenance working cross-functionally to spread video knowledge and establish continuous communication with the activation team
- A willingness to learn about and embrace local formats like local TV radio and OOH which our team often advises on in addition to national video
Were looking for an ace Associate Planner who is also a delight to work with which usually includes:
- A four-year college education (preferably with some agency/marketing work or internship experience)
- An awareness of the video space you are inspired by the rapid changes happening within it and have a hunger to learn
- Exceptional communication skills youre skilled at working on a team and problem solving and being flexible so you can roll with whatever challenges arise client or internal
- A strong proven ability to teach analytic skills to others developing encouraging and inspiring them to grow
- Willingness to travel as needed youre open to new places new faces and new ideas
- Familiarity with prompt-based interaction and commonly used generative AI tools (e.g. ChatGPT Google Gemini DALLE Midjourney) is a plus especially for tasks like ideation research or content generation
Got the sparkle Apply if you believe your unique skills are a fit.
Our Publicis Groupe motto Viva La Différence means were better together and we believe that our differences make us stronger. It means we honor and celebrate all identities across all facets of intersectionality and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage dental vision disability 401K as well as parental and family care leave family forming assistance tuition reimbursement and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically please contact
All your information will be kept confidential according to EEO guidelines.
Required Experience:
IC
About Company
Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is powered by its five global brands, Starcom, Zenith, Spark ... View more