Associate Marketing Manager, Consumer Product Portfolio

Change peoples lives and love what you do! Cochlear is the most recognized brand in hearing health care.

Associate Marketing Manager Consumer Product Portfolio

About the role

Change peoples lives and love what you do at Cochlearthe most recognized brand in hearing health carehelping people hear and be heard around the world while being part of one of Denver Business Journals 2026 Best Places to Work honorees in Denver. This role is hybrid requiring you to be in the office 3 days per week minimum with 2 days per week working from home.

The Associate Marketing Manager Consumer Product Portfolio supports the planning execution and optimization of consumer marketing initiatives that drive awareness engagement lead generation and adoption of Cochlears hearing solutions. Partnering with cross-functional teams this role develops and executes integrated marketing campaigns translates product and consumer insights into compelling messaging and supports product launches and multi-channel marketing programs that enhance the consumer experience and contribute to business growth.

Key Responsibilities

• Responsible for coordinating and executing consumer marketing campaigns; developing product-focused messaging and content across digital social web email video and event channels; supporting paid advertising and lead generation initiatives; analyzing campaign performance and recommending optimizations; facilitating cross-functional and agency collaboration; supporting product launch activities; managing marketing operations processes budgets and vendors; conducting market and competitive research; and ensuring consistent brand standards and consumer-focused communications across all marketing touchpoints.
• Coordinate and execute cross-functional marketing initiatives by partnering with Product Marketing Digital Marketing Content Development Public Relations Events Creative Services the Candidate Support Center and external agency partners to ensure campaigns are delivered on time on budget and aligned to business objectives.
• Assist in the administration and optimization of consumer marketing processes and systems including campaign calendars project management platforms content review and approval workflows digital asset management systems marketing automation tools CRM platforms and budget tracking mechanisms.
• Support the development implementation and ongoing management of paid advertising campaigns by collaborating with external agencies and internal stakeholders responsible for creative development copywriting lead generation social media events website content and other consumer-facing marketing initiatives.
• Monitor analyze and report on campaign performance and key marketing metrics including engagement lead generation conversion and return on investment while providing actionable recommendations to optimize campaign effectiveness and improve outcomes.
• Support consumer marketing activities associated with product launches by coordinating collateral development website updates advertising deliverables campaign assets and customer communication initiatives to ensure successful market introduction.
• Maintain a strong understanding of Cochlear products services market dynamics competitive positioning and the consumer journey to help translate complex product information into compelling audience-focused messaging and campaign content.
• Conduct research on industry trends competitive activities customer insights and emerging marketing practices sharing findings and recommendations that inform campaign planning messaging and marketing strategy.
• Execute marketing activities within established processes and governance frameworks while proactively identifying opportunities to improve operational efficiency campaign performance workflow effectiveness and the overall consumer experience.
• Manage assigned aspects of budget administration invoice processing vendor coordination purchase order tracking and marketing expenditure reporting to support responsible financial management of campaigns and projects.
• Contribute fresh ideas direction and insights to both online and offline content initiatives while supporting the development implementation and maintenance of brand voice content standards and messaging consistency across consumer touchpoints.
  

Key Requirements

To add value to Cochlear in this role youll be able to meet and demonstrate the following knowledge skills and abilities in your application and at interview:

Bachelors Degree

• 3-5 Years of Experience
• Experience in analytics reporting (online and offline)
• Experience in executing and managing marketing campaigns including lead generation.
• Strong copywriting skills with an agency or corporate marketing team; mastery of tone positioning language message mapping and strategic development to achieve marketing objectives.
• Passionate about understanding consumer needs and translating complex product information into clear compelling messaging and experiences that help individuals make informed decisions about their hearing health.
• Highly organized detail-oriented and able to manage multiple priorities while supporting the successful delivery of marketing campaigns product initiatives content development and promotional activities in a fast-paced environment.
• Takes ownership of assigned projects proactively identify opportunities for improvement and contribute to driving awareness engagement lead generation and adoption of Cochlears implantable hearing solutions.

Total Rewards

In addition to the opportunity to develop your knowledge and grow professionally we offer competitive wages and benefits.

• Pay Range in the United States: $85000 - $95000 based upon experience as well as an annual bonus opportunity of 7.5% of base salary. Exact compensation may vary based on skills experience and location.
• Benefit package includes medical dental vision life and disability insurance as well as 401(K) matching with immediate vesting Paid Time Off tuition reimbursement maternity and paternity leave Employee Stock Purchase Plan and pet insurance.

Who are we

Human needs have always been our inspiration ever since Professor Graeme Clark set out to create the first multi-channel cochlear implant because he saw his father struggle with hearing loss. We always start with people in mind thinking about their needs.

For this reason our products services and support will continue to evolve and improve. We are by our customers side through the entire hearing journey so they can experience a life full of hearing. Our employees tell us that the number one reason they enjoy working for Cochlear is the opportunity to make a difference to peoples lives and working in an organization where they can be part of bringing the mission to life each day.

Physical & Mental Demands

The physical and mental demands described below are representative of those that must be met to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job the individual is regularly required to be in a stationary (seated/standing) position; utilize business technology for work product delivery communicate orally and in writing with others internal or external to the organization utilize problem solving/critical thinking skills to discern and convey information. May be asked to occasionally transport/move up to 30 pounds depending on the position. Specific vision abilities required by this job include ability to adjust focus. The individual is regularly required to utilize comprehension critical thinking communication problem solving organization reasoning relating to others and discernment of items such as product specifications procedures and processes to customers (whether internal or external). Influence organization/classification of information and planning are also required.

The work environment is an office and Remote environment. This is representative of the environment an individual may encounter while performing the essential functions of this job.

Apply now by completing your application form online. Applicants must meet the job specific application criteria to be considered. Visit our careers site at to learn more.

Cochlear Americas is an Equal Opportunity Employer. We will provide reasonable accommodations for qualified individuals with disabilities. If you require accommodation with completing the online application please contact us via web or phone at .

Accepting Applications until 9/18/2026