Associate Director, Data Management

Agency:

Job Function:

Job Subfunction:

Job Description:

Core responsibilities include but are not limited to the following:

• Being an organized and proactive self-starter is a must
• Primary lead to our dashboarding team for standing up our dashboard/data ingestion for our healthcare client. This is the data that feeds insights and reporting.
• Lead for clients internal dashboard initiative including managing data ingestion workstreams and QA
• Lead for data request and QA workstreams to aid advanced analysis such as marketing mix modeling data or client site data
• Lead group of 2-3 data analysts
• Identify data gaps inconsistencies and integrity issues and lead resolution with internal teams clients vendors and technology partners.
• Evaluate data and research/analytics vendors for or on behalf of clients
• Maintain data standards and taxonomies
• Develop data-governance practices that support accuracy consistency security and appropriate access controls.
• Maintain documentation for data sources business rules transformation logic refresh schedules ownership and dependencies.
• Partner with vendor client analytics and activation teams to improve data accessibility and usability.

Desired Qualifications Knowledge & Skills

• 5 years of experience in data management marketing analytics business intelligence media analytics marketing technology or a related field
• Experience working in a media/advertising agency marketing organization consultancy or similar client-services environment preferred
• Demonstrated experience managing end-to-end data processes and workflows for complex client or enterprise environments
• Proven experience standing up and managing performance dashboards used by clients or business stakeholders
• Strong knowledge & experience with data quality assurance reconciliation governance documentation and workflow management
• Strong understanding of digital media paid media campaign measurement marketing performance and relevant advertising data sources
• Comfortable operating at both a high level and in the details of data workflows and quality checks
• Strong communication project management and process documentation skills
• Strategic thinker who can connect data operations to client and business outcomes
• May be required to take on ad hoc assignments projects and responsibilities as needed to support business objectives client needs and operational requirements.
  

Desired Technical Experience

• Cloud data platforms and warehouses: Snowflake Databricks BigQuery Redshift or similar environments.
• Marketing and media data platforms: Adverity Datorama
• Data preparation and workflow automation: Alteryx SQL Python dbt or similar technologies.
• Business intelligence and visualization: Tableau Power BI Looker or similar tools.
• Advertising and activation platforms: Google Marketing Platform Campaign Manager 360 Display & Video 360 Google Ads Meta Ads Manager The Trade Desk Amazon Ads and other major media platforms.
• Data integration and APIs: Experience working with API-based data feeds SFTP transfers cloud storage ETL/ELT tools and automated data pipelines.
• Database and query technologies: Experience working with relational databases dimensional models and data marts.

$70000 - $125000

Omnicoms policy requires employees to work in the office for a minimum of three days a week unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time and many of our agencies as well as Omnicoms corporate group already require five days of in-office attendance.

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