Associate Director, Brand Partnerships

Job Title

Job Description

About The Team Media & Entertainment

People Inc.s Media & Entertainment team partners with leading studios streamers networks and entertainment brands to connect their biggest releases franchises and cultural moments with audiences across our addition to the breadth of People Inc.s premium brands the team is anchored by PEOPLE and Entertainment Weekly - industry-defining brands that are the most trusted voices in Hollywood. We bring premium editorial environments audience intelligence custom content social experiential digital and print solutions to build 360 partnerships that drive impact for our partners.

About The Position Major goals and objectives and location requirements

People Inc. is looking for a relationship-driven entrepreneurial Associate Director Brand Partnerships with a strong work ethic to join our Los Angeles-based Media & Entertainment team and help grow some of our most important partnerships. This is a hybrid role based in Los Angeles with 3 days per week in this role youll focus on business development building deep category expertise to forge new partnerships and grow existing business.

Responsibilities Include:

• Effectively represent the entire People Inc. portfolio to our Financial Services client and agency partners

• Establish a high profile presence across your accounts

• Demonstrate high energy and enthusiasm for our products our sales proposition and our customers.

• Grow ad revenue from an identified list of existing Media & Entertainment brand advertisers and prospects

• Build a robust pipeline of opportunities to exceed your revenue goals

• Develop deep customer knowledge through research and face to face meetings

• Continuously grow your M&E category knowledge and the audiences M&E advertisers serve

• Create winning account plans focused on the largest opportunities and execute plans through effective written virtual and in-person communication

• Meet (and entertain) regularly with client and agency decision makers 7 meetings per week standard continually growing your network and building client relationships that lead to growing ad revenue

• Share customer knowledge and effectively collaborate internally to build media programs that sell

• Effectively forecast track and report revenue contribution and performance with our internal tools.

• Responsible for maintaining and showing growth on a book of business $2M

Hybrid 3x a week- (LA)

In-office Expectations: This position is hybrid in-office with the ability to work remotely for up to 2 days per week.

About The Positions Contributions:

Weight % Accountabilities Actions and Expected Measurable Results

• 35% Client & Agency Relationship Building: Develop strong trusted relationships with key client and agency stakeholders through regular meetings entertainment proactive outreach and thoughtful follow-up. Build a high-profile presence across assigned accounts and continually expand the network of decision-makers and influencers.

• 25% Revenue Growth & Opportunity Management: Drive revenue across assigned accounts by identifying new opportunities responding to RFPs developing compelling proposals and closing business. Build and maintain a healthy pipeline that supports both near-term goals and long-term account growth.

• 20% Pipeline Forecasting & Account Management: Own the day-to-day management of the business including maintaining accurate pipeline and forecast reporting tracking deal progress identifying risks and upside to management and ensuring clear next steps across all active opportunities.

• 10% Internal Collaboration & Leadership Communication: Partner closely with Marketing Account Strategy Research Studio and other internal teams to develop winning programs. Communicate key client insights business updates risks and opportunities clearly and proactively to leadership.

• 10% Strategic Account Development: Build and execute account plans for priority partners develop deep knowledge of client businesses and entertainment slates and proactively identify ways to grow existing relationships beyond individual campaigns.

The Roles Minimum Qualifications and Job Requirements:

Education:

Bachelors degree preferred in Business Marketing Communications Advertising or a related field and/or equivalent experience.

Experience:

• 2-3 years of digital media sales experience with a demonstrated track record of success in breaking accounts growing revenue and closing opportunities at a high rate

• Relationships within M&E categories strongly preferred

Specific Knowledge Skills Certifications and Abilities:

• Positive high-energy collaborative and driven by excellence

• Teachable curious and eager to learn and grow

• Strong work ethic with a high degree of ownership and follow-through

• Natural relationship builder with strong communication and interpersonal skills

• Resourceful self-starter who asks great questions uncovers client needs and embraces coaching

• High degree of integrity and business ethics

% Travel Required (Approximate): 10%

It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age color national origin citizenship status physical or mental disability race religion creed gender sex sexual orientation gender identity and/or expression genetic information marital status status with regard to public assistance veteran status or any other characteristic protected by federal state or local addition the Company will provide reasonable accommodations for qualified individuals with disabilities.Accommodation requests can be made by emailing .

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program please click here: Range

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location experience and performance. The range listed is just one component of People Incs total compensation package for employees. Other compensation may include annual bonuses and short- and long-term incentives.In additionPeople Inc. provides to employees (and their eligible family members) a variety of benefits including medical dental vision prescription drug coverage unlimited paid time off (PTO) adoption or surrogate assistance donation matching tuition reimbursement basic life insurance basic accidental death & dismemberment supplemental life insurance supplemental accident insurance commuter benefits short term and long term disability health savings and flexible spending accounts family care benefits a generous 401K savings plan with a company match program 10-12 paid holidays annually and generous paid parental leave (birthing and non-birthing parents) all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance accident critical and hospital indemnity health insurance coverage life and disability insurance.