Account-Based Marketing Manager
San Francisco, CA - USA
Job Summary
As the ABM Manager at Shopmonkey youll own our enterprise ABM program targeting Multi-Shop Operators (MSOs) and multi-location auto service businesses. The program is newly launched strategy and foundation built acquisition campaigns live for a few weeks so youll contribute inside a moving motion right away then shape and scale it as your own. Youll bridge Sales RevOps and Marketing to accelerate enterprise sales hiring as much for curiosity aptitude and growth potential as for experience. If you dont check every box below but learn fast and want to build we would still want to hear from you. Please note for candidates based in the San Francisco Bay area this would be a hybrid role with 2 days/week in our Larkspur CA office.
- Own the program: Run tiered 1:11:Few and 1:Many campaigns end to end calendar briefs timelines and coordination across internal teams and vendors.
- Direct the channels: Set channel strategy and audiences across LinkedIn Google Ads Meta and direct mail partnering with our Paid Media Manager who owns campaign build and optimization as well as our Lifecycle Manager who owns email and SMS sequences.
- Create the content: Build the assets that power the program downloadables personalized landing pages and direct mail kits with Product Marketing and Sales.
- Own the data strategy: Drive target account lists enrichment and data quality with Sales and Marketing Ops and partner with MOps on account scoring and instrumentation (you define whats needed; they build it).
- Measure and report: Track account engagement pipeline influence and ROI. Build exec-level visibility into the program dashboards and recurring readouts that keep revenue leadership informed and bought in.
- 3 years of B2B marketing experience including hands-on ABM or account-targeted campaign work.
- Experience marketing to Mid-Market or Enterprise buyers with multi-stakeholder sales cycles; selling to multi-location businesses (automotive field services franchises) is a strong plus.
- Strong project management and communication skills essential for this role. You keep multi-workstream cross-functional programs on schedule with clear owners and you communicate crisply in writing and in the room from campaign briefs to exec readouts.
- Fluency in the core ABM channels LinkedIn Google Ads Meta direct mail email SMS enough to set strategy and brief specialists well; console experience is a plus not required.
- Strong analytical skills including B2B web analytics (GA4 UTMs account-level vs. contact-level measurement) and experience building performance dashboards (HubSpot Salesforce Looker or similar) that give leadership a clear view of the program.
- Comfortable partnering with Ops on CRM and scoring tools (Salesforce HubSpot or similar).
- Fast learner energized by early-stage ambiguity and a new vertical.
- Vertical SaaS or automotive industry experience; familiarity with account-level attribution tools (Dreamdata 6sense or similar).
In the United States the range for this role is typically an OTE of $120000 to $132000 equity range provided is Shopmonkeys reasonable estimate of the compensation for this role. The actual amount will be based on job-related and non-discriminatory factors such as location experience training skills and abilities. Consult with your Recruiter during the initial call to determine a more targeted range based on these job-related factors.
- Medical dental vision and life insurance benefits available the 1st of the month following hire date
- Short term and long term disability
- Employee assistance program
- Reimbursement for a personal health and wellness membership
- Generous parental leave
- 401(k) available upon hire
- 11 paid holidays
- Flexible time off - take the time off you need!
- Matching donations for approved charitable organizations
- Group volunteer efforts
In 2022 Shopmonkey was named #4 on Forbes annual ranking of Americas Best Startup Employers list (and #1 in Business Products & Software Services). Shopmonkey was once again named as one of Americas Best Startup Employers by Forbes in20232024 and 2026!
Shopmonkey is committed to the full inclusion of all qualified keeping with our our commitment Shopmonkey will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly if reasonable accommodation is required to fully participate in the job application or interview process to perform the essential functions of the position and/or to receive all other benefits and privileges of employment please contact our Talent Team at.
Please note: Shopmonkey will never request sensitive information such as your social security number bank account information or other non-publicly available information during the application and interview process. If an applicant is extended an offer of employment such sensitive information will be requested at that time. Shopmonkey will never ask you to receive and ship packages or goods as part of the interview. Other practices to be on alert for:
- Contact initiated via unsolicited text message or cold call. Shopmonkey does not follow up with candidates through instant messaging applications.
- Our Talent Acquisition team only corresponds from email addresses with the domain @. If a generic email ID ending with Gmail/Yahoo or other domain is used while receiving a job offer or interview call there is a likelihood of a scammer.
- While some of our jobs can be found on third party job sites all of our current job opportunities and descriptions are posted on Shopmonkeys Careers page or our official LinkedIn Company Page
The U.S. Federal Trade Commission has published helpful articles to help individuals learn more about protecting themselves from recruiting scams and financial fraud. If you believe you were a victim of such a scam you may contact your local law enforcement agencies. Shopmonkey is not responsible for any claims liability losses damages or expenses resulting from scammers or impersonators.
Required Experience:
Manager
About Company
Smart and simple repair shop management software that does it all. Invoices, POS system, CRM, inventory, scheduling, & more. Schedule a demo today!