Writer
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Job Summary
About the Role:
You will write and edit user-focused content that supports marketing communications campaigns and member engagement goals across channels and formats (both digital and print). You will write and edit both long-form and short-form content translating complex or technical subject matter into compelling and accurate content tailored to specific audiences. The writer brings curiosity and creativity to their role and uses AI tools while maintaining editorial standards. You will report to the Senior Manager - Writing & Editing as an individual contributor. You will use a hybrid work schedule.
You Will:
- Translate technical specialised or complex subject matter into clear accurate and compelling content. This content supports campaign strategies to reach audiences with varying levels of familiarity. To achieve this conduct research and subject-matter expert interviews.
- Develop concise and engaging short-form copy that creates action. This copy is audience-driven and align with brand and editorial guidelines. Examples of this type of copy include digital ad copy emails social posts web copy event signage and video scripts.
- Write and edit long-form content such as articles reports blog posts and experience pieces. This content should tell a cohesive engaging story. It must align with brand and editorial guidelines meet specific audience needs and optimise content for search engines and generative AI engines when applicable. The content should support our strategic goals.
- Collaborate with internal subject-matter experts campaign managers designers multimedia managers magazine publishers web publishers and other team partners. This collaboration helps gather inputs and ensures accuracy clarity and agreement to campaign strategy.
- Apply an understanding of different content types formats and channelsand how they support the user journeyto written content creation to achieve specific marketing and communications goals.
- Edit content created by fellow writers internal subject-matter experts freelancers Association members and others ensuring high quality and agreement to brand and style guidelines while maintaining author voice and technical accuracy.
- Use AIenabled writing research and editing tools responsibly to improve efficiency creativity and output quality while maintaining human judgement editorial integrity and brand alignment.
You Have:
- Bachelors degree in English Journalism Communications Marketing or a related field or equivalent combination of professional experience
- 3 years experience writing both longform and shortform content for a variety of channels in a marketing communications editorial or agency environment
- Experience writing content for technical or B2B audiences.
- A portfolio of writing samples demonstrating range quality and audiencefocused storytelling
How We Support You:
We provide flexibility to help you achieve a good work-life balance. Youll be part of a global diverse team who foster an environment of inclusion and belonging where you are valued for who you are and where you come from.
We offer benefit options in and out of the workplace including healthcare pension plan annual leave parental leave an employee assistance program. We care about our employees welfare and focus our benefits package on the benefits which support your wellbeing. We also recognise that everyone has different priorities so in addition to our core benefits to support your health we offer flexible options for you to choose benefits that are right for you your family and your lifestyle.
We believe in non-stop learning and are committed to investing in learning opportunities that help you reach your full potential and support your continued developlement
About Us:
At The Association a Great Place to Work-Certified company we are transforming the accounting and finance profession. We are future-focused empowering the worlds most accomplished accountants to stay relevant meet todays demands and prepare for tomorrows challenges through quality education resources and training.
Learn more about The Association on LinkedIn and our Career Site.
#LI-Hybrid #GreatPlacetoWork
We are committed to equal employment opportunity regardless of race colour ancestry religion sex national origin sexual orientation age citizenship marital status disability gender gender identity or expression or veteran status. We are proud to be an equal opportunity workplace.
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