Sr. Advertising Operations Specialist
Job Summary
Dow Jones is a global provider of news and business information delivering content to consumers and organizations around the world across multiple formats including print digital mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the worlds largest news-gathering operations globally. It is home to leading publications and products including the flagship Wall Street Journal Americas largest newspaper by paid circulation; Barrons MarketWatch Mansion Global Financial News Investors Business Daily Factiva Dow Jones Risk & Compliance Dow Jones Newswires OPIS and Chemical Market Analytics. Dow Jones is a division of News Corp (Nasdaq: NWS NWSA; ASX: NWS NWSLV).
About the Role
The Senior Ad Operations Specialist is a strategic lead within the AdOps group responsible for managing complex campaign portfolios and driving growth through proactive optimization. You will be responsible for the daily management of client campaigns and driving the strategic revenue growth for each account. A typical day will include: providing quality assurance implementing campaigns pulling campaign pacing reports and reviewing the status of campaigns to optimize their performance. Additionally youll troubleshoot and resolve site and advertiser issues requiring you to handle clients with grace and confidence while working closely with the account management team(s) and other internal departments.
Responsibilities: The Sr. Digital Operations Specialist is expected to understand site ad functionality including knowledge of all ad products available on our properties. This individual will:
Implement and manage digital and audio advertising campaigns including direct and programmatic guarantee orders
Monitor the delivery of the campaign from beginning to end and optimize as needed
Design and execute strategic campaign roadmaps for high-value accounts
Translate campaign data into actionable insights and strategic recommendations for internal stakeholders and external clients.
Drives team meetings to deliver successful KPIs
Applies their skilled background to help generate reporting and recommendations for tools to improve workflow efficiencies
Performs proactive daily analysis and campaign optimization
Interact with internal as well as external clients including but not limited to coordination and consultation to ensure a successful advertising campaign
Coordinate with internal teams in QAing and launching custom campaigns and custom ad units
Follow up with immediate action & provide concise timely feedback within the deadlines established
Demonstrates proven ability to manage high-stakes multi-faceted projects independently in a timely manner
Can solve troubleshooting/targeting issues trafficking issues and reconcile discrepancies with little to no assistance
Serve as a primary escalation point for complex technical or campaign-related issues providing solutions that protect revenue and client relationships.
Requirements:
4-8 years of online ad trafficking experience
Ability to multitask and work efficiently within a high-paced changing environment
Knowledge of HTML CSS Flash and JavaScript
Experience ad serving tools and order management systems (i.e GAM Operative Megaphone etc.)
Strong organizational and time management skills
Strong analytical and problem-solving skills
Strong written and communication skills with the intent of interacting comfortably with both clients and other internal departments
BA/BS preferred or experience in lieu thereof
Our Benefits:
- Comprehensive Healthcare Plans
- Paid Time Off
- Retirement Plans
- Comprehensive Medical Dental and Vision Insurance Plans
- Education Benefits
- Paid Maternity and Paternity Leave
- Family Care Benefits
- Commuter Transit Program
- Subscription Discounts
- Employee Referral Program
Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race color religion sex age national origin protected veteran status disability status or any other protected characteristic under applicable law.Reasonable Accommodation
We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application or participating in an interview due to a disability email us at Please put Reasonable Accommodation in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.Please refer to the privacy notice at the bottom of this page for submitting any data access deletion or other data subject rights requests where permitted under your local laws and regulations.
Business Area:
Dow Jones - Media SalesJob Category:
MediaUnion Status:
Union roleRequired Experience:
Senior IC
About Company
Dow Jones is the definitive source of premium business news, data and intelligence that moves markets and minds. Dow Jones helps you cut through the noise and act with clarity. Whether you're navigating risk, seizing market opportunity, or staying ahead of global events, Dow Jones giv ... View more