Social & Content Senior Account Executive Burson
Job Summary
Burson part of WPP is the global communications leader built to create value for clients through reputation. With highly specialized teams industry-leading technologies and breakthrough creative we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson you are part of a global community of lifelong learners who thrive at the edge of innovation.
WPP (LSE/NYSE: WPP) is the trusted growth partner for the worlds leading brands. We unitecutting-edge media intelligence and data solutions world-class creativity next-generation production transformative enterprise solutions and expert strategic counselin a single company powered by exceptional talent and our agentic marketing platform WPP Opento help our clients navigate change capture opportunity and deliver transformational growth. For more information visit
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More about the role:
This role sits within Bursons Corporateand Public Affairsteam. As a Senior Account ExecutiveSocial & Contentyou will playan important rolein the day-to-day delivery of social media activity for anumber ofhigh profilebrands.
Working as part of a global team you will support client relationships coordinate multiple workstreams and help deliver high-quality social-first content across LinkedInFacebookand X with opportunities to work across Instagram and TikTok. We are looking for someone with strong agency experience excellent organisational and communication skills and a proactive approach to client and project management.
What youll do:
- Take day-to-day ownership of assigned client workstreams managing timelines deliverablesapprovalsand next steps from brief through to delivery.
- Build day-to-day client relationships supporting meetings preparing agendas and action points and keeping clients updated on progress.
- Coordinate content development across internal teams including design editing creative and social specialists.
- Contribute to content planning editorialcalendarsand the development of new platform-relevant ideas.
- Writeeditand proofread social media copy content briefs presentationmaterialsand client communications.
- Develop recommendations for assets formats messaging and content structure across LinkedIn FacebookXand other relevant platforms.
- Maintain WIPs project trackers contentcalendarsand status updates ensuring activityremainsorganised and on schedule.
- Monitor social media platforms cultural trends and best practice bringing proactive ideas and insights to the team and clients.
- Support the creation of social media performance reports helping translate data into clear recommendations and actions.
- Support the activation of paid campaigns across social channels including campaign set-upmanagementand the development of paid content.
- Work collaboratively with colleagues across the global team and contribute to a positive supportive team environment.
- Support more junior team members and contribute to knowledge-sharing across the account.
- Contribute to new businessbrainstormingand wider agency initiatives whereappropriate.
Experience that contributes to success:
- Experience developing or delivering social media content for LinkedIn and Facebook with knowledge of Instagram X and TikTok.
- Astrongunderstanding of social media platforms content formatstrendsand best practice.
- Previousexperience working in an agency environment within communications PR social mediadigitalor content.
- Experience managing day-to-day client relationships and coordinating multiple projects or workstreams.
- Strong copywritingeditingand proofreading skills with excellent attention to detail.
- Strong project management and organisational skills with the ability to manage competing priorities and deadlines.
- Experience creating client materials including presentations status reports contentcalendarsand performance reports.
- Familiarity with social media and content tools such as Sprout Social Sprinklr Canva andCapCut.
- An understanding of paid social campaign activation including campaign set-upmanagementand content development.
- A proactive collaborative and solutions-focused approach to client work.
- The confidence to communicate clearly with clients and colleagues at all levels.
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Required Experience:
Senior IC
About Company
Burson is the global leader in communications, purpose built to create value for our clients through reputation.