Social & Community Manager

This roleis responsible fordefining and scaling EMJs social presence into a best-in-class high-trust digital ecosystem for healthcare professionals. You will build and own a bold insight-led social and brand strategy that grows a highly engaged global HCP community while ensuring EMJs brand identity is consistently strong credible and differentiated across all will transform EMJs social channels from broadcast-led content distribution into a two-way community-driven environment that strengthens brand authority increases visibility and deepens engagement with key healthcare audiences.

What youll do

• Social Growth Strategy & Execution:Own and deliver a multi-platform social growth strategy focused on increasing reach followers and engagement across key HCP audiences. Drive sustained audience expansion through both organic and employee-led amplification.

• Brand Stewardship & Positioning:Own the consistency tone and positioning of EMJ across all social channels ensuring all output reflects a clear credible and differentiated brand identity within the healthcare publishing landscape.

• Platform SpecificContent Strategy: Define social content pillars and storytelling frameworks that translate editorial and scientific content into compelling platform-native narratives that resonate with healthcare format tone and messaging are optimised for each channel.

• Community Engagement: Design and implement a proactive engagement strategy including comment monitoring social listening and direct interaction to build a trusted active and loyal HCP community.

• Employee Personal Brand & Thought Leadership: Develop and manageSLTemployee personal branding programmes to amplify thought leadership extend reach and ensure a consistent and cohesive external narrative across EMJ leadership voices.

• Creative Direction for Social Output: Guide the creative direction of social content ensuring consistency in visual identity messaging and storytelling across campaigns channels and employee-led content.

• Influencer & External Advocate Strategy: Build and manage a structured influencer and external advocate recruit and nurture relevant HCP voices industry influencers and subject matter experts to co-create and amplify content that drives credibility engagement and audience growth.

• Brand Reputation & Community Safeguarding: Monitor sentiment and engagement to ensure EMJs social presencemaintainsaccuracy credibility and professional integrity within healthcare professional communities.

Who You Are:

• Social Media Strategy:3-4 yrs proven experience in social media strategy brand management or audience/community growth.

• Platform & Algorithm Understanding:Strong understanding of social platform dynamics algorithms and engagement drivers

• CommunityEngagement&Building: Experience building and managing online professional communitiesand an engaged follower audience

• Stakeholder Communication:Excellent communication skills with experience engaging both internal stakeholders and external audiences

• Brand Voice & Narrative Management: Experience shaping or managing brand tone messaging or narrative across digital platforms

• Continuous Optimisation: A strong desire to test new formats elevate creative standards and move beyond basic execution through consistent monitoring and data-backed enhancements to performance.

• Proactive Trend Monitoring: Proven ability to stay on the pulse of emerging platform developments algorithm shifts and new channels with a track record of applying these insights to drive results.

It would be a bonus if...

• HCP Audience Understanding:Strong understanding of healthcare professional audiences and/or regulated content environments

• Content Creation & Storytelling:AnContent creation experience (copywriting short-form video or social-first storytelling)

• Executive & Personal Brand Management:Experience managing executive or employee personal branding programmes

• Healthcare / B2B Industry Experience:Experience in healthcare scientific publishing or B2B media environments
  

Key Information

• Salary: 40-45k

• Reports to: Senior Growth and Performance Marketing Manager

• Hours: 8.30am 5pm Mon-Fri

• Working pattern: Hybrid a minimum of 3 days in the office (5 days a week in the office during probation)

• Location: This role is based onsite in our London/Moorgate office

About EMJ

EMJs purpose is to elevate the quality of healthcare globally by supporting all healthcare professionals with free and easy access to medical journals and lifelong learning opportunities. We do this to create Gold Medal Winners enabling healthcare professionals to become the best versions of themselves. Similarly we equip our employees with all the skills tools and knowledge they need to be in the top 10% of what they do and create Gold Medal Winners in the company.

At EMJ we believe in

• Taking care of your own: We all need to be proactive and responsible for our own actions. This will lead to an inspiring place to work that we are all proud of.

• Going the extra mile: Always give your best performance this will create a team that is different to anything else full of hard working gold medal winners.

• Entire buy in: Everyone has loyalty to our vision values culture and the long-term goals of EMJ. We are committed to doing so in a positive and passionate way.
  

Find out more about us and careers at EMJ.

Application process:

Your CV will be reviewed by the Recruitment team. If successful we will be in touch to arrange a telephone call. Following this there will be a 2-stage interview process one focused on competencies and one on the EMJ values.