Senior Social Creative Manager

Were looking for a Senior Social Creative Manager to help shape how Wise shows up on social media feeds around the world.

This is a hybrid strategy and creative role for someone who can turn audience cultural and social platform insights into Wise original concepts to bring to life on our feeds.

Youll set the strategic direction for always-on/BAU content bigger campaign moments and product launches that are social first.

Youll work closely with our dedicated organic social channel managers campaign activation team and regional marketing teams to create and contribute to content that generates buzz online. 

Youll be a senior voice in the team but this is also a hands-on role. Youll be comfortable moving between strategy ideation creative development and looking at content performance to inform what to do next. 

Your mission

Help Wise create distinctive culturally relevant content that helps us build brand fame on social.

Were looking for someone to help us set new trends not just follow them.

What youll be doing

• Own the development of social and creative strategies across always-on/BAU content campaign activation and reactive.

• Turn audience research platform insights social listening and cultural trends into clear actionable content opportunities.

• Develop original social-first concepts that can work across channels but native to TikTok Instagram and Youtube shorts.

• Develop and use creative frameworks to help the team push creative boundaries everyday - even for smaller reactive moments

• Work closely with channel specialists production and editors throughout development and production to ensure strategic concepts remain strong through to execution.

• Knows how to balance long-term brand building with content that generates reach/ buzz and meaningful engagement

• Build a responsive test and learn culture working with the channel lead and channel specialists to stop/start/continue concepts and ideas

• Build strong relationships with Brand and Creative Regional and Campaign teams across Wise to create content that resonates with our target audience

• Keep Wise ahead of changes in social/trending culture customer problems platform formats and creative best practice.

• Help raise the bar in strategic and creative thinking across the team by sharing feedback and stress-testing concepts with channel managers

About you

• You have good experience/X years in a senior social strategy creative strategy or social creative role either agency side or in-house.

• Youre social obsessive / always online - you know exactly whats happening with social culture 

• You can spot meaningful cultural and trending moments that work for brands - you dont simply chase every trend but know exactly how to cut through the noise and jump on things that will be relevant to Wise

• Youre confident in interpreting audience and customer research to help inform strategies and concepts 

• Youre a strong storyteller and excellent at converting complex business problems and customer challenges into creative concepts that set new trends

• Youre hands-on and like to build/work on ideas collaboratively and can give clear constructive feedback vs just consulting/working on things from afar 

• Youre comfortable working independently managing priorities and making decisions in a fast moving environment.

• You have experience supporting other creatives on quality of ideas

More nice to haves

• Experience working across multiple countries audiences or languages is nice but not essential.

• Experience working with creators and influencers

• Experience with developing and implementing creative testing and measurement frameworks.

• Experience working with or for a consumer tech or finance business

Additional Information :

For everyone everywhere. Were people building money without borders  without judgement or prejudice too. We believe teams are strongest when they are diverse equitable and inclusive.

Were proud to have a truly international team and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected empowered to contribute towards our mission and able to progress in their careers.

If you want to find out more about what its like to work at Wise visit .

Keep up to date with life at Wise by following us on LinkedIn and Instagram.

Remote Work :

No

Employment Type :

Full-time