Senior Go To Market Manager

About dunnhumby

dunnhumby is the global leader in Customer Data Science helping the worlds most ambitious retailers and brands put the customer at the heart of every decision. With nearly 3000 experts across Europe Asia Africa and the Americas we partner with iconic businesses like Tesco Coca-Cola Meijer Procter & Gamble and Metro to turn data into growth innovation and measurable value for their customers.

Tesco Media

Tesco Media is the ultimate media partner to brands. Built on unrivalled customer insight its a media owner with soul scale and storytelling power. Tesco Media helps brands and agencies connect meaningfully with customers drive creative effectiveness and grow at the point of purchase.

The is a maternity cover for a Senior GTM manager is responsible for leading the development commercialisation and go-to-market delivery of Tesco Medias seasonal customer category and strategic media opportunities. Acting as the bridge between Tesco Tesco Media and commercial partners this role transforms customer category and media insights into compelling propositions that drive customer engagement unlock supplier investment and accelerate media revenue growth.

The role combines strategic planning proposition development media expertise stakeholder management and team leadership to ensure Tesco Media brings high-impact opportunities to market in a consistent customer-first and commercially effective way.

Key Responsibilities

Lead media strategy across the full funnel

• Develop holistic customer-first media strategies aligned to category priorities and commercial objectives

• Optimise channel mix to balance brand building and performance driving both demand and conversion

Be the media expert and thought leader

• Act as a centre of excellence for media bringing deep expertise across onsite offsite retail media and emerging channels

Embed media within category and commercial planning

• Partner closely with category commercial and sales teams to align media strategies with trading priorities and growth opportunities

• Identify how media can unlock value across key categories supporting revenue margin and share growth

Translate insight into commercial action

• Leverage customer category and campaign data to uncover opportunities and optimise performance

• Turn insight into clear commercially focused recommendations that influence investment decisions

Collaborate with sales to unlock growth

• Work closely with sales teams to bring media strategies to life within client and supplier conversations

• Support the development of compelling insight-led media narratives that drive partner investment and engagement

Provide light-touch project leadership

• Lead the delivery of key media initiatives and cross-functional projects ensuring alignment across stakeholders

• Bring structure and clarity to complex programmes without defaulting to process-heavy approaches

Influence senior stakeholders

• Partner with leadership commercial and brand teams to embed media thinking into business planning

• Clearly articulate the value of media investment and strategic trade-offs

What You Can Expect From Us

We wont just meet your expectations. Well defy them. So youll enjoy the comprehensive rewards package youd expect from a leading technology company. But also a degree of personal flexibility you might not expect. Plus thoughtful perks like flexible working hours and your birthday off.

And we dont just talk about diversity and inclusion. We live it every day with thriving networks including dh Gender Equality Network dh Proud dh Family dh One dh Enabled and dh Thrive as the living proof. We want everyone to have the opportunity to shine and perform at your best throughout our recruitment process please let your recruiter know what adjustments would help.

UK Benefits

• Flexible Allowance that can be used towards selected benefits with any remaining unused allowance paid in salary or directed to pension contributions
• Private Medical cover through Vitality including the option to add partner and/or dependants within the flexible allowance
• Mandatory Life Assurance cover Income Protection and confidential Employee Assistance support for employees and their families
• Access to wellbeing and lifestyle benefits including gym support cycle to work travel insurance dental options and technology purchase schemes
• Long Service Awards and Talent Scout referral programme
• Birthday leave plus a range of family and annual leave benefits available to eligible employees

Our approach to Flexible Working

At dunnhumby we value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work.

We believe that you will do your best at work if you have a work / life balance. Some roles lend themselves to flexible options more than others so if this is important to you please raise this with your recruiter as we are open to discussing agile working opportunities during the hiring process.

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