Senior Account Executive, Paid Search
Job Summary
About WPP Media
WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.
WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.
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2109 - Senior Account Executive Paid Search
EssenceMediacom
The role
Accountabilities include:
- Responsible for campaigns activation optimisation and reporting.
- Audit accounts to improve performance and overseeing budgeting process creation of projections and allocation with internal account teams.
- Create Media plans and provide spend forecasts.
- Developing and executing paid search strategies for clients
- Working with clients to identify campaign objectives target audiences and key performance indicators (KPIs).
- Optimising campaigns to meet client objectives and budget requirements.
- Generating weekly and monthly to track campaign performance.
- Monitoring campaign performance and making recommendations for improvements.
- Keeping up to date with the latest Paid Search trends.
- Supporting the wider team with any ad hoc tasks.
- Mentorship of junior members across the team.
Skills and Experience:
- A good knowledge and experience of Paid Search (Google Ads SA360 Microsoft ads)
- Demonstrable commercial experience liasing with a range of stakeholders within a business environment.
- Previous experience conducting reporting and post campaign analysis.
- Previous bid management experience using tools such as SA360 Google and Bing.
- Ability to work to tight deadlines.
- Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team.
- Good organisational skills and attention to detail.
- Good knowledge of MS Office suite.
- Ability to analyse data and identify trends.
Life at WPP Media & Benefits
Be Extraordinary investing in our employees to inspire transformational creativity. We alsoLead Optimisticallyfirmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions build vital professional connections and learn at thecutting edgeof marketing and advertising.
WeCreate an Open environmentbuilt on trust and respect where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins sharing thought leadership and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment including competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens whenweretogether fostering creativity collaboration and connection in this open and supportive a hybrid approach with teams in the office around four days a week. If yourequireaccommodations or flexibility please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP benefits may vary by office/country.
Please note this is a UK based role and requires individuals to have the right to work in this location
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Required Experience:
Senior IC
About Company
GroupM is the world’s leading media investment company. We make advertising work better for people.