Revenue Operations Marketing

Exclaimer is a high-growth SaaS company with 300 colleagues across the UK US Europe and Asia-Pacific. We promote a people-first culture built on fairness inclusion psychological safety and continuous learning. As we evolve into a multi-channel platform for branded business communications we offer employees the opportunity to shape the future of global communicationwhile growing their careers in a culture where curiosity creativity and accountability thrive.

Exclaimer has been recognised by Great Place To Work for our culture of collaboration trust and growth. This certification reflects our commitment to creating an environment where every voice matters and people genuinely enjoy coming to work. See our accreditations to learn more: Great Place to Work UK Great Place To Work USA

• Design document and optimise scalable marketing processes
• Support campaign execution and performance tracking across both directand partner-led initiatives.
• Ensure marketing systems and workflows enable efficient collaborationbetween teams and support consistent execution across marketschannels and programs.
• Maintain data integrity standardisation and compliance across allmarketing platforms ensuring smooth handoffs between marketing salesand partner functions.

• Own marketing performance reporting infrastructure end-to-end ensuringaccurate timely and actionable insights for the Marketing leadershipteam.
• Build and maintain dashboards and reports to track key marketing KPIs including pipeline generation campaign ROI lead funnel conversionattribution and velocity.
• Experience with Tableau is highly desirable.
• Have your finger on the pulse of marketing data acting as an earlywarning system for your internal-stakeholders
• Define and continuously refine marketing performance metrics that alignto business goals and revenue targets.
• Collaborate closely with Demand Gen Content Digital and BDR teams toensure alignment on goal tracking performance metrics and campaigneffectiveness measurement.
• Partner with Sales and RevOps to maintain shared definitions of MQLsSQLs SALs and attribution models. Lead monthly and quarterly marketing performance reviews by preparingdata narratives and actionable insights that support marketing leadershipdecision-making.
• Proactively identify data gaps inconsistencies or inefficiencies inreporting processes and work with systems/analytics teams to resolvethem.
• Ensure robust tracking mechanisms (e.g. UTM strategy campaign tagging lead source hierarchy) are in place and adhered to.
• Support forecasting and planning efforts by providing historicalperformance trends and predictive analytics.
• Ensure data integrity and trust in marketing data by implementing QAprocesses governance standards and automation where possible.

• Ensure all marketing operations comply with data protection regulations (e.g. GDPR CCPA) including consent capture data storage and usagepractices.
• Define and enforce governance standards for data hygiene campaignnaming tagging and system usage across the marketing tech stack.
• Manage user access roles and permissions in marketing platforms tomaintain security and operational control.
• Partner with Legal IT and RevOps to monitor compliance risks andsupport audits documentation and vendor due diligence.

• Partner with Demand Gen Digital and Content teams to operationalisecampaigns and ensure smooth execution through the funnel.
• Collaborate with Sales Ops on lifecycle definitions funnel metricsattribution models and systems integration.
• Translate business needs into scalable marketing processes by workingclosely with stakeholders across go-to-market functions.

• Manage relationships with external marketing agencies ensuring clearbriefs on-time delivery and strong performance against agreed KPIs.
• Act as the operational point of contact for agency partners coordinatingonboarding access provisioning and platform integrations.
• Evaluate agency and vendor performance regularly driving accountabilityand value for money across all external partnerships.
• Collaborate with Finance and Marketing leadership to manage agencycontracts statements of work and invoicing processes.

• Manage the marketing operations budget ensuring accurate tracking ofspend forecasts and variance against plan.
• Partner with Finance and Marketing leadership to support budget planningcycles and provide data-driven recommendations.
• Monitor vendor and platform spend (e.g. SaaS subscriptions campaigntools) to ensure cost-effectiveness and contract Management
• Own the renewal process and ROI evaluation for key marketingtechnologies (e.g. 6sense ABM platforms automation tools) ensuringeach tool delivers measurable value and aligns with strategic goals.
• Own the marketing tech stack including evaluation implementationintegration and ongoing administration of tools like HubSpot 6sense andReachDesk.
• Act as the primary system admin for key platforms ensuring tools areconfigured to support campaign execution data flow and reporting needs.
• Identify opportunities to optimize usage eliminate redundancy andimprove ROI across the marketing technology ecosystem.
• Collaborate with Sales Ops and IT to ensure seamless integration anddata consistency across systems.

• 4 years in marketing operations or a technical marketing role preferably in a B2B or SaaS environment.
• Hands-on Salesforce experience is essential along with strong familiaritywith MAP tools (e.g. HubSpot Pardot).
• Advanced Excel skills including complex formulas pivot tables and datamodelling.
• Hands-on experience setting up paid digital tracking infrastructureincluding conversion APIs (e.g. Meta CAPI LinkedIn CAPI) Google TagManager and Zapier both GTM and Zapier experience are required.
• Comfortable writing and debugging JavaScript at the level required toconfigure custom GTM tags triggers and Zapier Code steps.
• Excellent process design project management and problem-solving skills.
• High attention to detail and ability to work independently in a fast-pacedenvironment.
• Strong written and verbal communication skills with experiencepresenting to leadership.

• Experience in managing partner compensation MDF programmes anddeal registration processes.
• Background in working with various partner types (VARs MSPs OEMs GSIetc.).

Were proud to be an equal opportunity employer and welcome applications from people of all backgrounds experiences and identities. We consider all candidates fairly and without discrimination irrespective of ethnicity race religion nationality age gender marital status disability neurodivergence caring responsibilities sexual orientation or gender identity. Were building a culture where everyone feels they belong and can thrive and wed love for you to be part of it. If you require any reasonable adjustments or support through the application or hiring process please email the team in confidence via to let us know.