Programmatic Manager
Job Summary
Encore Digital Media are audience targeting specialists focussing on B2B Automotive and Finance verticals. We are looking for a brilliant Programmatic Manager with 3 years experience managing campaigns across multiple DSPs to join our growing and thriving team. The position is based in the UK part our specialist Biddable Team.
Key Responsibilities
We operate an end to end campaign management model across Programmatic Display Video CTV Audio and Native. Covering but not limited to the following tasks:
End-to-end management of Programmatic campaigns including supporting with planning independent campaign set-up / activation optimisation and reporting.
Working closely with commercial & account management teams on Programmatic brief responses.
Implementation of campaign collateral uploading and QAing creatives
Ensure all briefs received are thoroughly interrogated. Challenge any parts of the brief that are unclear using the planning/strategy teams KPIs outlined by the client.
Creation & QA of tracking pixels
Implementation of verification partner tracking pixels etc.
Budget allocation set up and pacing of the campaign to achieve targets.
Creation of campaign trackers to monitor performance.
Weekly reporting with insights into trends optimizations suggested amendments.
End of campaign reporting to highlight success and suggest changes for any future campaigns.
Regular campaign optimisation to ensure campaigns are hitting Conversion CTR and Viewability benchmarks.
Contribute to ideas around evolving the Encore offering across programmatic trading.
Skills Required
Excellent knowledge of The Trade Desk DSP including Koaki.
At least 3 years experience running campaigns in multiple DSPs such as: The Trade Desk Amazon DSP DV360 StackAdapt Teads Ad Manager Adform.
Experience contributing to Programmatic plans & brief responses.
Experience managing cross-channel campaigns.
Comfortable working with 3PAS tags and site tracking.
Attention to detail to ensure all campaigns are set up to a high standard.
Knowledge of B2B media & marketing.
Ability to work to deadlines and manage a variety of different tasks
Highly analytical with a honed ability to problem-solve & optimise.
Team player with excellent people skills
Demonstrate competency of using Microsoft Excel Word and PowerPoint
And in return Company Name offers:
Competitive compensation package
25 days leave increasing to 30 days based on service
Additional moments that matter days for birthdays sports days and other important life moments
Time off for volunteering
Life assurance healthcare cashplan employee assistance programme and Digital GP
Cycle to work scheme
Flexible spending allowance for health/dental insurance wellbeing family life work life hobbies and experiences
Quarterly in-person and virtual social activities
Office transfer and secondment opportunities
About Encore:
Encore Digital Media based in London (UK) part of N15 Group is a specialist programmatic partner with a primary focus on B2B Auto and FinPro.
About Company
We are growth consultants. We are obsessed with finding ways to help our customers grow sustainably whether that’s focused on their revenue, brands or impact on the world. Everything we do is driven by data and embraces technology. We employ close to 4,000 people globally across our a ... View more