Programmatic & Display Business Director
Job Summary
About the Role:
The MG Programmatic & Displayteam are a 40strong teamofprogrammatic &display specialists that work across a varied roster of clientsincluding Specsavers John Lewis & Partners SharkNinja Apple Renault and VMO2amongst others.Responsible for both programmatic and directIO buys the team are taskedwith ensuring we areconsistently putting forwardinnovative ideas that help tochallenge and grow our clientsdigital strategies. The successful candidate will oversee a team of directors managers and executivesspecifically working across a hub of MG OMDs client portfolio. The role will report into the Head of Programmatic and focus on supporting the team to develop best-in-class integrated strategies and campaigns.
RESPONSIBILITIES
- Leadmentorand manage a team of programmatic specialists providingtraining and development opportunities and encouraging a collaborativeand high-performing environment
- Define and drive the agencys programmatic vision ensuringcutting-edgestrategies and best practices are implemented
- Serve as a senior advisor to clientsprovidinghigh-level strategic guidanceand ensuring programmatic is a key driver of success
- Ensure the programmatic activity through the team aligns with wider digitaland offline media strategies fora holistic approach
- Promote a data-driven approach to campaign planningexecutionandperformance reporting ensuring robust measurement frameworks
- Maintain oversight of the client audit process for the channel to ensuretargets are met and potential issues are escalated
- Identifynew opportunities within programmatic including mediaefficiencies datastrategiesand tech innovations to drive business growth
- Build strong relationships with media partners technologyprovidersandindustry bodies to drive innovation and commercial negotiationsmaximisingvalue andefficiency for our clients
- Support and present as part of a team in delivery of new business pitchdepartmental and agency-wide meetings
- Stay ahead of industry developments emerging trends and technologicaladvancements to keep the agency and clients competitive
ABOUT YOU
The successful candidate shouldpossessthe following skills:
- Experience in managing a large multi-layered team and a desire tocontinue this
- Ability to lead your team to develop and plan strategies to achieve agencycommercial goals
- Ability to manage multiple clients ensure all deadlines are met and thatteam output is always of the highest quality
- Confident and effective leader
- Advanced knowledge of cross channel and ad tech market
- Strong understanding of digital landscape and how programmatic fits intothe media plan
- Negotiation skills to deliver best commercial value for client
- Confidently lead presentations with a strong and compelling narrative
- Develop and plan strategies to achieve agency commercial goals
- Advanced analytical skills to interrogate and develop best practiceprocesses
About the Agency:
MG OMD was established in 1990 as a challenger media agency (Manning Gottlieb Media) that placed craft trust and performance at the heart of media planning and buying.
Since joining Omnicom networks OMG (Omnicom Media Group) in 1998 we have continued to retain our founding ethos of providing clients with bespoke approaches unprecedented insight specialism security and transparency; helping our clients to use media to unlock their competitive advantage and deliver innovative effective and award-winning work and campaigns that create difference that matters.
MG OMD is the second-largest media agency in the UK. We are the most awarded media agency in both the history of the IPA Effectiveness Awards and Thinkboxs TV Planning Awards and have this year been named as Agency of the Year in The Media Leader UK awards Campaign Global awards and Campaign UK awards.
With over 500 employees working across some of the UKs leading brands including the John Lewis Partnership Virgin Media O2 British Airways Specsavers HM Government LNER Sony Pictures and Age UK; it is our people who ultimately make the award-winning difference.
So true to our ethos we work hard at creating a spirit and atmosphere that inspires our people to be considerate honest and professional whilst also being stimulating imaginative and inspirational.
We want people who are great to work with fun to be with and who genuinely care; about each other our clients our media partners and doing great work.
In return we provide an amazingly collaborative culture where open communication and an unwavering commitment to diversity of thinking diversity of background and diversity of skillsets runs through everything we do. All backed up by the highest standards of training development and support in the industry; so much so that we have attained IPA (Institute of Practitioners in Advertising) CPD Gold Accreditation for the 13th year running and maintained our CPD Platinum Accreditation for the 7th consecutive year showcasing our commitment to continuous professional development. We were also featured in the Sunday Times Best Places to Work in both 2023 and 2024. Our being named is completely based on the opinions and perspectives of our employees which makes the accolade all that more special.
Flexible Working
At Omnicom Media Group we are committed to supporting flexibility for our peoplewhile fostering collaboration innovation and teamwork. We have a hybrid working model (three days in the office two working remotely) to ensure that we meet the needs of both our people and our business balancing the benefits of in-person connections with the flexibility of remote working. Our standard working hours are 9:30 17:30 but we offer the ability to flex around core hours of 10:30 16:30 to give our people flexibility on how they manage their working day whether thats in the office or working remotely. For example you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.
We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.
Be Your Best
We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable you can email us confidentially at to let us know how we can support you.
Diversity Equity & Inclusion at OMG
At OMG our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality inclusion and belonging. We are committed to providing a truly inclusive environment that reflects todays society where everyone is able to bring their true selves to work and where diverse voices and backgrounds are valued heard and well-represented.
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Director
About Company
Omnicom Media Group UK is a global agency network including OMD, MG OMD, PHD and Hearts & Science. Search for current digital marketing jobs at our agencies.