Product Marketing Expert Composable Banking

This is a fantastic opportunity for a Product Marketing Expert to join Avaloqs Edinburgh this role youll lead global product positioning messaging and go-to-market support for our Composable Banking solution by shaping how our products value is conveyed to the market ensuring strong productmarket fit and supporting commercial success across all regions.

Youll collaborate with Marketing Product Sales and Strategy teams to develop compelling product narratives create highimpact assets and drive adoption throughout the client lifecycle. The role aligns with Avaloqs Product Marketing framework with a focus on product storytelling sales enablement launch orchestration and market insights.

Your key tasks:

• Lead global product positioning and messaging for the Composable Banking solution ensuring clarity differentiation and alignment across region.
• Collaborate with Product Sales and Marketing in product launch planning and orchestration plus sales enablement activities such as training competitive positioning and messaging frameworks.
• Support the global gotomarket strategy by defining target audiences value propositions and usecasedriven narratives.
• Translate complex technical features into clear clientfocused business benefits and differentiated product narratives
• Create and manage highimpact marketing assets such as pitch decks brochures onepagers demos videos and case studies that clearly articulate product value. This extends to major Avaloq events and industry engagements in the creation of product content which showcases innovation and client value.
• Conduct ongoing market and competitor analysis to ensure strong differentiation and to provide insights which inform product strategy and shape the roadmap in tandem with client feedback.

Qualifications :

• Proven experience in product marketing or product management within fintech wealth management banking technology or enterprise SaaS
• Solid awareness of financial services markets and trends especially banking and wealth management
• Proven ability to craft compelling product narratives and convert technical complexity into simple businessoriented messaging
• Demonstrable experience creating highquality sales and marketing collateral with advanced PowerPoint skills
• Proficient project management skills with the ability to manage multiple initiatives in a fastpaced environment

It would be a real bonus if you have:

• Experience using AIassisted marketing tools segmentation content automation or analytics
• Experience developing product videos and demos
• Adept at working with designers or agencies to translate information into interactive infographics and data visualization

Additional Information :

We realize that managing work life balance is a challenge we all face in our daily lives and in order to support with this we are pleased to offer hybrid and flexible working for most of our Avaloqers to maintain work life balance and still continue our fantastic Avaloq culture in our global offices. 

In Avaloq we are proud to embrace diversity and understand the success of our business is built on the power of different opinions we are whole heartedly committed to fostering an equal opportunity environment and inclusive culture where you can be your true authentic self. 

We hire compensate and promote regardless of origin age gender identity sexual orientation or any other fantastic traits that make us all unique we have done our best to write this advert in an inclusive and neutral way. 

Please be aware that we will not accept speculative CV submissions for any of our roles from recruitment agencies and any unsolicited candidate submissions will be exempt from any payment expectations.  

#LI-Hybrid

Remote Work :

No

Employment Type :

Full-time