Product Growth Director
Job Summary
Were seeking a hands-on Head of Product Growth to own and scale our product-led acquisition engine. Youll lead the strategy and execution of referral programs viral growth loops sharing mechanisms and other organic growth initiatives that drive meaningful customer acquisition.
Working directly with executive leadership youll partner with engineers and designers to rapidly test launch and optimize growth experiments while building the analytics and systems needed to scale.
What Youll Do
- Own the Product Growth function end-to-end
- Build and optimize referral programs invite loops and viral growth mechanics
- Drive rapid experimentation alongside engineering and design teams
- Develop analytics frameworks to measure growth performance and customer behavior
- Partner closely with leadership to align growth initiatives with company objectives
- Build scalable growth systems capable of supporting significant long-term expansion
What Were Looking For
- 5 years of experience in Product Growth Growth Product Management Referrals Virality or Consumer Products
- Proven experience personally building and scaling referral programs or viral growth loops
- Strong understanding of consumer behavior network effects and product-led growth
- Comfortable working closely with engineering teams and shipping product experiments
- Data-driven with strong analytical and problem-solving skills
- Thrives in fast-paced high-ownership environments
Ideal Background
Experience at high-growth consumer technology companies marketplaces social platforms fintech gaming creator economy community-driven or subscription businesses is highly preferred. Founder experience building a successful viral consumer product is a strong plus.
Who Will Thrive Here
Youre a builder first and a manager second. You enjoy launching experiments analyzing results and iterating quickly. Youve helped create products that customers naturally share and have a track record of driving meaningful organic growth through product innovation.