Principal, Experience Marketing Manager

Your work days are brighter here.

Were obsessed with making hard work pay off for our people our customers and the world around us. As a Fortune 500 company and a leading AI platform for managing people money and agents were shaping the future of work so teams can reach their potential and focus on what matters most. The minute you join youll feel it. Not just in the products we build but in how we show up for each other. Our culture is rooted in integrity empathy and shared enthusiasm. Were in this together tackling big challenges with bold ideas and genuine care. We look for curious minds and courageous collaborators who bring sun-drenched optimism and drive. Whether youre building smarter solutions supporting customers or creating a space where everyone belongs youll do meaningful work with Workmates whove got your return well give you the trust to take risks the tools to grow the skills to develop and the support of a company invested in you for the long haul. So if you want to inspire a brighter work day for everyone including yourself youve found a match in Workday and we hope to be a match for you too.

About the Team

About the Role

Key Responsibilities

Own and evolve the events and experience strategy for a defined EMEA portfolio aligned to regional business priorities and target segments.
Lead end-to-end planning and execution for major programs (e.g. Workday Rising EMEA partner summits executive forums customer councils) from concept and content through to delivery.
Build robust project plans and governance managing timelines budgets risks and stakeholder communication across multiple concurrent initiatives.
Oversee complex logistics and production (venue strategy contracts staffing registration sponsorship technical production speaker and vendor management) through agencies and partners.
Collaborate with Field/Regional Marketing ABM Product & Industry Marketing Sales Customer Success and Alliances to integrate events into broader go-to-market and account plans.
Define and track clear success measures (pipeline and revenue impact engagement metrics NPS/CSAT attendee feedback) using insights to optimise and scale best practices across markets.
Champion innovation and inclusion in how we design experiences introducing new ideas formats and technologies that differentiate Workday in the market.

About You

Basic Qualifications

10 years of experience in B2B event and/or experience marketing conference production or integrated field marketing ideally in a high-growth global SaaS or technology environment.
Proven track record leading complex multi-country customer and prospect programs (e.g. flagship conferences regional summits executive experiences) with measurable business outcomes.
Experience operating as a senior individual contributor and strategic partner to marketing and commercial leaders.

Other Qualifications

Proficient in core productivity and collaboration tools (Microsoft Office Google Workspace) and familiar with modern event and digital experience platforms.

Deep operational expertise in logistics production vendor and agency management budgeting and contract oversight with a focus on quality and cost-effectiveness.

Our Approach to Flexible Work

With Flex Work were combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections maintain a strong community and do their best work. We know that flexibility can take shape in many ways so rather than a number of required days in-office each week we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers prospects and partners (depending on role). This means youll have the freedom to create a flexible schedule that caters to your business team and personal needs while being intentional to make the most of time spent together. Those in our remote home office roles also have the opportunity to come together in our offices for important moments that matter.

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