Performance Marketing Manager

When you join Exclaimer you will join a global award-winning SaaS provider with an exceptional revenue rate ambitious growth plans and an inclusive and outcomes-driven culture.

Exclaimer is a high-growth SaaS company with 300 colleagues across the UK US Europe and Asia-Pacific. We promote a people-first culture built on fairness inclusion psychological safety and continuous learning. As we evolve into a multi-channel platform for branded business communications we offer employees the opportunity to shape the future of global communicationwhile growing their careers in a culture where curiosity creativity and accountability thrive.

Were officially Great Place To Work Certified

Exclaimer has been recognised by Great Place To Work for our culture of collaboration trust and growth. This certification reflects our commitment to creating an environment where every voice matters and people genuinely enjoy coming to work. See our accreditations to learn more: Great Place to Work UK Great Place To Work USA

About the opportunity

Whatyoulldo

• Own paid channel strategy and executionCoordinate with the marketing and sales team to plan build and manage paid campaigns across Google Ads LinkedIn Meta andotherprogrammatic the strategy run the campaigns and optimise continuously for pipeline and cost efficiency.
• Drive pipeline and revenue impactWork closely with the salesand channelteamsto understand pipeline targets and ensure paid activity is generating the right volume and quality of accountable for metrics that matterCPL CAC MQL-to-SQL conversion and pipelinegeneration and influence.
• Manage and optimise budgetOwn the performance marketing budget. Allocate spend across channels based on performance data forecast accurately and report on ROI to senior stakeholders.
• Test learn and iterateRun structured A/B tests across ad creativework with our Website & CRO team to optimiselanding pages andtest newaudience segments. Build a culture of continuous improvement backed by data not instinct.
• Collaborate onmessaging impactCreate a data led feedback loop with the wider Marketing Sales Channel & Product teams toprovide clear guidelines on messaging that attracts and engages our ICPs and existing customer base.
• Own performance reportingWork with our Data & Analytics teamonperformance marketinganalytics and reporting. Translate data into insight and recommendations not justcharts.
• Manage agency relationshipsWhere external agencies or freelancers support paid activity manage those relationships to deliver quality output within budget.

Whatwerelooking for

Experience

• 5 years in a performance marketing role ideally within B2B SaaS or technology
• Proventrack recordof managing significant paid media budgets (1m per year) with measurable pipeline impact
• Hands-on platform experience across Google Ads LinkedIn Campaign Manager and Meta Ads Manager
• Experience working within a demand generation framework and understanding of the full B2B funnel

Skills

• Strong analytical abilitycomfortable in GA4 HubSpot SalesforceHockeystack(or equivalent CRM) and Excel or BI tools
• Confident interpreting data to make spend and strategy decisions
• Solid understanding of B2B buyer journeys and how paid activity fits withindifferentGTM motions
• Experience with landing page optimisation and A/B testing
• Clear confident communicatorable to present performance results and recommendations to senior stakeholders

Nice to have

• Experience with intent data platforms (e.g. 6sense Bombora or similar)
• Familiarity with ABM (account-based marketing) approaches
• Experience managingteam members

What success looks like in the first 12 months

• Paid channels are generating consistent high-quality pipeline with clear attribution
• Budget isallocatedefficiently with a clear rationale for spend across channels
• Reporting is clean consistent and trusted by marketing leadership and sales
• Testing cadence isestablishedand results are feeding directly into optimisation decisions
• Strong working relationshipsbuilt withSalesDemandGen andWebsite & CROteams

At Exclaimer were proud to offer a benefits package that reflects our commitment to supporting you professionally personally and wherever life takes you.

At Exclaimer inclusion is more than a policy - its part of who we are.

Were proud to be an equal opportunity employer and welcome applications from people of all backgrounds experiences and identities. We consider all candidates fairly and without discrimination irrespective of ethnicity race religion nationality age gender marital status disability neurodivergence caring responsibilities sexual orientation or gender identity. Were building a culture where everyone feels they belong and can thrive and wed love for you to be part of it. If you require any reasonable adjustments or support through the application or hiring process please email the team in confidence via to let us know.