Performance Marketing Assistant Paid Search

The Role:

As a Performance Marketing Assistant - Paid Search you will support the Performance Marketing Manager in the day-to-day execution optimisation and reporting of PPC campaigns across a portfolio of brands within Frasers Group. This role is an excellent opportunity to develop hands-on experience in paid search working across high-volume Google Ads accounts to drive revenue growth customer acquisition and return on ad spend (ROAS). You will play a key role in campaign delivery reporting and optimisation while developing your knowledge of paid search best practices in a fast-paced retail environment.

Key Responsibilities:

Support the setup management and optimisation of paid search campaigns across Google Ads.

Assist with campaign builds ad copy updates and asset uploads.

Complete daily account health checks to ensure campaigns are delivering efficiently and identify any issues.

Support the implementation of promotional updates seasonal campaigns and product launches across multiple brands. 

Monitor campaign performance and identify trends opportunities and potential issues.

Assist with bid adjustments budget pacing and optimisation tasks to help improve campaign performance.

Support the analysis of campaign data to identify opportunities to improve ROAS traffic and conversions.

Help maintain efficient budget delivery across multiple accounts. 

Produce weekly and monthly performance reports.

Assist in analysing campaign performance and preparing insights for the wider team.

Ensure reporting is accurate up to date and shared with relevant stakeholders.

Support tracking validation and help maintain accurate campaign measurement.

Assist with creating and updating ad copy ad extensions and campaign assets.

Work closely with design trading and digital teams to ensure campaigns align with promotions product launches and wider marketing activity.

Support A/B testing of ad copy and campaign variations to drive continuous improvement. 

Keep up to date with the latest PPC trends Google Ads features and performance marketing best practices.

Support the team in testing new campaign features automation and platform betas.

Contribute ideas and recommendations to improve campaign performance and processes.

Qualifications :

Previous experience in digital marketing PPC or eCommerce is desirable but not essential (including internships placements or relevant university projects).

A strong interest in performance marketing and paid search with a desire to build a career in digital marketing.

Basic understanding of Google Ads is advantageous.

Strong numerical and analytical skills with excellent attention to detail.

Comfortable working with data in Excel or Google Sheets.

Highly organised with the ability to manage multiple tasks in a fast-paced environment.

Strong communication skills and the ability to work collaboratively across teams.

A proactive attitude with a willingness to learn develop and take on new challenges.

Additional Information :

Along with your benefits package we also offer a wide range of perks for our colleagues: 

Frasers Champion - Our employees are at the heart of our business and we ensure individuals are recognised every single month for their hard work. Frasers Champion is a peer nominated scheme where 8 winners will receive double their pay for a month where they have lived the Frasers Group values.  

Retail Reconnect -In order to build the planets most admired and compelling brand ecosystem all employees must understand our business product and customers. Each financial year head office employees will gain insights by spending one to two days in one of our stores or the warehouse. The goal is to learn how the work you do impacts our teams on the frontline and to bring ideas back to the office which will improve how we work. 

Fearless 1200 - Fearless 1200 is our way of recognising our growth. Its bold ambitious and designed to reward colleagues across the business for living our values and delivering impact. Fearless 1200 links how we perform to how were rewarded check out the video link to find out more -  Welfare 

Frasers Fit- Our Everlast Gyms Team are on a mission to make our workforce the best and fittest on the planet! We run free gym classes for employees as well as discounted memberships to our clubs. Frasers Fit is our wellbeing programme which aims to support and improve colleagues Physical Financial & Mental wellbeing. The app is accessible for every employee and includes training nutrition and lifestyle advice- all completely free. 

Retail Trust- We know that its not just about physical health mental wellness is equally important which is why all of our employees get free access and support from the Retail Trust charity. This includes a 24 hour wellbeing helpline wellness hub counselling and financial/legal support. 

Whats next 

Our Recruitment Team will be reviewing applications and all candidates will receive a response whether you are successful or unsuccessful. Shortlisted applicants may be asked to confirm a few key details before being booked in for a first stage interview with the Recruiter - this will be behaviourally focussed and centred around how you align with our Culture and Values. If successful we anticipate one or two further interview stages with the Hiring Manager/wider team which will be more technically focussed and could include a presentation/task so we can see your skills in action. 

Remote Work :

No

Employment Type :

Full-time