Paid Media Executive
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Job Summary
Job Role: Paid Media Executive
Location: Hybrid - London
Salary: 30k (DoE)
Contract Type: Permanent Full-Time
What We CanOffer You: 25 Days Annual Leave Additional Holiday Purchase Hybrid Working Performance-Related Bonus Life Assurance Vitality Private Healthcare Subsidised Gym Memberships Cycle to Work Scheme Discount Vouchers and Access to Wellbeing Resources
Why Do We Want You
Were looking for someone whos excited by the idea of variety loves digging into performance data and enjoys the challenge of turning insights into results.
At Wilmington plc youll work across a portfolio of market-leading brands spanning professional education compliance financial services and legal training. Youll gain exposure to different audiences challenges and objectives giving you the chance to build your paid media experience while helping our brands reach and engage the people who matter most.
If youre ready for a role where you can make an impact across multiple brands wed love to hear from you!
Please note: To complete your application you will be redirected to Wilmington plcs career site.
At Wilmington plc we celebrate individuality and are committed to fostering an inclusive workplace. As a Disability Confident employer we shortlist all applicants who meet the essential role criteria and guarantee an interview for candidates with disabilities who meet these criteria. For reasonable adjustments or to apply under our interview guarantee scheme please use the contact details provided once you have clicked apply!
As our Paid Media Executive youll be supporting the day-to-day execution and optimisation of paid media campaigns across multiple Wilmington brands. Youll work closely with our Paid Media Manager to keep accounts running smoothly accurately reported and continuously improving building your expertise across search social and paid channels in both B2B and B2C regulated environments.
Youll be responsible for:
- Building launching and optimising paid media campaigns across a range of channels including Google Ads Microsoft Ads LinkedIn and Meta.
- Monitoring campaign performance carrying out day-to-day account optimisation and identifying opportunities to improve results.
- Producing regular performance reports and sharing insights that help drive smarter decision-making.
- Supporting campaign tracking and attribution to ensure performance is accurately measured and reported.
- Working across multiple Wilmington brands adapting campaigns to different audiences objectives and sectors.
- Ensuring campaigns meet relevant platform and regulatory requirements.
- Collaborating with colleagues across Demand Generation Marketing Operations & Analytics and the wider business to deliver successful campaigns.
- Acting as a trusted day-to-day contact for stakeholders and supporting the Paid Media Manager with campaign updates and recommendations.
Whats the Best Thing About This Role
Working across several established brands means youll be constantly learning testing new ideas and tackling different challenges all while building deeper expertise in paid media.
Whats the Most Challenging Thing About This Role
No two brands are the same and neither are their audiences. Youll need to quickly understand different objectives stay on top of competing priorities and keep campaigns performing across a varied portfolio.
To be successful in this role you must have:
- Previouspaid media/ PPC experience in an agency environment.
- Hands-on experience managing and optimising campaigns across at least two major advertising platforms such as Google Ads Microsoft Ads LinkedIn Ads or Meta Ads.
- A strong understanding of campaign optimisation bid management and performance improvement.
- Experience working towards lead generation objectives and an understanding of key paid media performance metrics.
- Confidence using GA4 Salesforce Power BI and Marketo alongside reporting dashboards and performance data.
- Experience managing or supporting campaigns with significant budgets and ensuring spend is tracked effectively.
- Strong analytical skills with the ability to turn data into actionable insights.
- Excellent attention to detail organisation and stakeholder communication skills.
We know its not a skill but the successful candidate must have permission to work in the roles location by the start of their employment.
About us
Wilmington plc is a dynamic and expanding group of companies with a common aim turning knowledge into advantage. We provide information and training to professional business markets within the Risk & Compliance Finance Legal and Insight sectors.
Our businesses enable professionals and their organisations to perform better by providing quality relevant and reliable information education and knowledge. We share ideas and successes across the group harness shared resources and focus on our customers needs.
Join us and do Work That Means Something
At Wilmington plc we help global customers to do the right business in the right way - providing trusted data insights and education to navigate the Governance Risk and Compliance (GRC) landscape.
When you join us youll not only make a real difference for our customers youll also enjoy flexibility through hybrid working and benefit from a wide range of learning career and development opportunities.
Whether youre just starting out returning to work after a break or looking to take your next step youll be doing work with meaning.
Join us and make a real difference. Click on APPLY today!
The Legal Bit!
The statements above are intended to describe the general nature and level of work performed by employees assigned to this role. Statements are not intended to be construed as an exhaustive list of all duties responsibilities and skills required for this position.
*Please note that this role may remain advertised until an offer of employment has been made.
#LI-Hybrid
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