New Store Opening Manager

JOY IN MOVEMENT

Studio Manager

About J.I.M

Hi!Were Joy in Movement (J.I.M) the UKs first fully automated infrared fitnessstudio. We run 30-minute low-impact classes in 40 heat set to freshDJ-produced beats designed to help people sculpt stretch strengthen andfeel good in their bodies.

Wevebeen featured in Forbes and Time Out our first studio is buzzing in EcclesallSheffield and were rolling out across the UK. Twice the results half thetime thats the promise. Now were looking for the right person to lead thefloor and the community.

The Role

AsStudio Manager you are the heartbeat of your J.I.M. You shape the energymembers feel the moment they walk in the community that keeps them comingback and the systems that keep the studio running smoothly behind the scenes.

Youllwear a lot of hats operations marketing hospitality wellness ambassador andyoull love the variety. You know this role is working when members greet youby name the pipeline is healthy and people walk out feeling better than whenthey walked in.

Thisrole owns four performance areas:

Attract; grow local presence and build the lead pipeline.

Convert; turn Free Pass leads into paying members.

Retain; create consistent fun sticky community.

Operate; uphold studio standards systems and compliance.

Reports To

GeneralManager; day-to-day performance brand systems and employment matters. Weekly1:1.

What Youll BeDoingAttract - LocalPresence & Lead Generation

Generate qualifiedleads through community outreach local partnerships and social media.

Own your studioslocal social channels (Instagram TikTok Facebook): plan and shoot contentschedule posts and engage daily with your community.

Run localmarketing campaigns and free trial promotions to drive new sign-ups.

Partner with localbusinesses wellness practitioners and influencers to bring J.I.M into thewider community.

Work with the team to keep brand voice consistent while letting your studiospersonality shine.

Track and logevery lead in the CRM.

Convert - Sales& Free Trial Management

Move leads throughthe pipeline using the most appropriate channel (age and platform specific).

Pre-call Free Trialmembers the day before their session and send an SMS reminder the morning of.

Conduct post-classfollow-up within 24 hours.

Hit the 60%conversion target within 2.5 weeks of a members first class.

Retain - MemberExperience & Community

Be the face of thestudio. Acknowledge every member on entry and greet by name as soon as yourefree.

Know members byname and celebrate their milestones (birthdays 100-class transformations).

Monitor weeklycheck-in patterns and proactively reach out to low-frequency members; re-engageanyone training less than twice a week.

Curate occasionalwellness events workshops and guest sessions such as recovery clinicsbreathwork nutrition talks run club book club.

Address memberfeedback and resolve complaints with care in line with J.I.M guidelines.

Operate - StudioStandards Team & Systems

Run the studioday-to-day: opening closing scheduling cleanliness equipment lighting andsafety standards.

Recruit trainand manage your Studio Assistant. Set the tone and lead by example.

Onboard newmembers with a full orientation.

Manage bookingsmemberships payments and access control via Hapana Core.

Update Hapana Growdaily - log communications and update lead statuses.

Process membershipchanges (upgrades downgrades pauses cancellations) and handle failed paymentretries.

Monitor andtroubleshoot CloudFit Nightlife lighting and access control.

Process memberaccount deletion requests in line with UK GDPR (within 30 days).

How Well MeasureSuccessAttract

New qualifiedleads per week: target set with your line manager.

Lead responsetime: within 24 hours.

Convert

Free Trial classesbooked per week: 10 20 per week.

New membersign-ups per week: 67.

Conversion rate:60% within 2.5 weeks.

Retain

Average check-insper active member per week: 2.

Net members (joinsminus cancellations): positive each month.

Operate

Studiopresentation.

Data accuracy:100% of leads logged in Hapana Grow within the same business day; no staleleads older than 14 days.

OperationalRhythmsDaily

Check and respondto leads in Hapana Grow; log all communications and statuses.

Complete openingand closing procedures.

Greet membersmonitor studio energy reset the hot room between classes.

Review no-showsand low check-in members.

Weekly

Update the KPItracker with current performance data and milestones.

Post 57 pieces ofsocial content per shift.

Clean up the leadpipeline in Hapana Grow.

Review classbookings and capacity.

1:1 with the yourline manager

Monthly

Analyse conversionrates and sales performance.

Review memberretention trends.

Complete thesystems audit (CRM member data operational checklists).

Self-reflect andset goals for the month ahead.

Systems &Tools

Hapana Core - membermanagement bookings payments schedules access.

Hapana Grow - leadpipeline sales tracking prospect communication.

J.I.M App - memberself-service (front-line support sits with you).

CloudFit - on-screenworkout delivery.

Nightlife - musicstreaming.

Social Media - InstagramTikTok and Facebook for content and engagement.

Troubleshooting& Escalation

Handleyourself:

Restart frozensystems (CloudFit Nightlife iPads).

Check Wi-Ficonnections.

Remotely unlockdoors when access fails.

Retry failedpayments after confirming details.

Escalateimmediately:

Member injuries ormedical emergencies.

Safety concerns orfacility damage.

System failuresaffecting operations.

Serious complaintsor legal threats.

Any situationwhere the right action is unclear.

Youll Thrive HereIf You

Are a naturalcommunity-builder - people warm to you and stick around.

Live and breathewellness in some form (yoga Pilates hot fitness recovery nutrition). Werenot picky just passionate.

Can shoot editand post a great Reel without breaking a sweat (well maybe a little).

Have 2 yearsexperience managing a studio gym retail space hospitality venue or similarcustomer-facing operation.

Are organisedproactive and comfortable owning KPIs - especially client retention.

Love a varied day- front-of-house one minute rotas the next content after that.

Are full ofenergy warm and bring real joy to your work (its in the name).

What Success LooksLike

Youknow this role is working when:

Members greet youby name and you greet theirs back.

The pipeline ishealthy current and moving - no stale leads.

Conversions hitthe 60% target.

Net members growmonth on month.

The studio isclean safe and ready to impress at any hour.

Members walk outfeeling better than when they walked in.

The Good Stuff

Salary: 30000 to 34000 per year depending on experience.

Hours: Full-time 40 hours/week including evenings andweekends.

Location:J.I.M Eastwood Rotherham.

Holiday: 28 days including bank holidays.

Unlimited freeclasses for you.

Brand-new infraredstudio kit and a beautiful space to work in.

Real career growth- were scaling fast and we promote from within.

A team thatactually likes each other and a brand were proud of.

How to Apply

Dropus your CV and a few lines (or a quick video your choice) about why like your kind of place. Tell us about a moment you made someones day apiece of content youre proud of or your favourite way to move.

Email:

Subjectline: Studio Assistant Your Name