Marketing & Proposition Lead
Posted:
18 September 2026 (15 hours ago)
Application Deadline:
16 December 2026
Vacancies:
1 Vacancy
Job Summary
General information
Job Title
Marketing & Proposition Lead
Ref #
9636
Location
Edinburgh - 2 South Gyle Crescent Edinburgh EH12 9FQ
Department
IMS - Marketing Communications - Money Services
Business Area
Marketing
Working time
Full-Time
Date Published
0
Serving our customers communities and planet a little better every day.
Salary - up to 90000 (DOE) annual bonus & benefits
Work Level - 2
Location We have office locations in the following areas Edinburgh Reigate Welwyn Garden City. Permanent
Office Attendance Our hybrid working model gives you the best of both worlds - flexibility to work from home and valuable face-to-face time with colleagues. This role typically requires 2 days per week onsite.
Closing Date - Applications close on 24th September at 5pm
Why this role
This is an exciting opportunity to lead on growth initiatives within our Partnerships portfolio (focusing on Gift Cards and Travel Money) through a combination of customer led marketing personalisation and team leadership.
As Marketing & Proposition Lead (known internally as Marketing Lead) youll be responsible for leading a team who manage end-to-end marketing activity with a focus on driving customer engagement commercial performance and long-term business growth as well as shaping the delivery of business priorities which enable personalisation.
What youll be doing
Lead performance driven marketing planning and delivery across paid owned and CRM channels optimising customer acquisition/retention and revenue growth.
Work with Commercial and Product teams to prioritise marketing opportunities unlock incremental growth and deliver against trading objectives.
Own and report on marketing performance using data testing and optimisation to improve conversion efficiency and return on marketing investment.
Lead and develop a high-performing team creating a culture of collaboration innovation and accountability.
Driving forward fundamental personalisation capabilities within IMS to improve audience targeting and enable seamless customers journeys in future.
Developing a process for integrating Gift Card products into Tescos Adobe platform in order to unlock personalisation and targeting opportunities.
Identify and deliver tactical personalisation opportunities across CRM retargeting paid media and onsite channels.
What were looking for (minimum criteria)
Experience leading performance marketing customer growth or acquisition strategies that deliver measurable commercial outcomes.
Strong track record of using channel performance data and insight to optimise investment and drive growth.
Experience developing and delivering integrated campaigns across paid owned and CRM channels.
Ability to measure channel contribution identify opportunities and make recommendations to improve efficiency and ROI.
Strong stakeholder management and influencing skills across Commercial Product Data and Marketing teams.
Experience leading coaching and developing high performing teams.
And if you have any of these even better
Experience in retail financial services or partnership-led businesses.
Experience in personalisation CRM or customer growth programmes.
Knowledge of customer data platforms audience targeting and marketing technology.
Experience working with loyalty Clubcard or data-driven customer engagement strategies.
We welcome applications from everyone. If youre excited about this role but your experience doesnt align perfectly with every requirement wed still love to hear from you.
Whats in it for you
A generous pension with up to 7.5% employer contribution depending on what you put in.
Private Medical Insurance (WL2) and virtual GP Service for you and your family.
Performance related annual bonus.
7.2 weeks holiday with the opportunity to buy more.
Colleague Clubcard discount (10-15% second card to share with someone else).
Enhanced parental leave.
Opportunities to Save and Buy as you earn.
A place to get on - take advantage of our ongoing learning opportunities to help you achieve the job and career you want.
Interviews
As a Disability Confident Employer (Level 2) were committed to creating an accessible and supportive environment for all. We offer reasonable adjustments throughout the recruitment process including interviews to ensure every candidate has a fair opportunity to succeed.
We also know the importance of balancing work with lifes other commitments. Please talk to us at interview about the flexibility you need as were committed to exploring part time and flexible working opportunities at every level of the organisation.
Interviews are expected to be held shortly after closing date.
Why Tesco Insurance and Money Services
Seeing your impact all around you: theres no better feeling.
Everything we do is about making things better. Not just for others but for you too. Its why youll get bags of choice and plenty of development. Its why youll always be heard and find balance that works for you. Its why youll feel totally at home in a place where everyones welcome.
Lucky for us we get to feel it all the time. Because whatever our role were helping our colleagues and serving our customers communities and planet a little better every day.
We deal in the personal from pet insurance for your best friend and home insurance for peace of mind to motor insurance for your dream car or travel money for that trip youve worked hard for.
We deal in the personal from pet insurance for your best friend and home insurance for peace of mind to motor insurance for your dream car or travel money for that trip youve worked hard for.
Everything we do is about making things better. Not just for others but for you too. Its why youll get bags of choice and plenty of development. Its why youll always be heard and find balance that works for you. Its why youll feel totally at home in a place where everyones welcome.
So if you want a career where you can do good and feel good youve found it.
Lets make everyday a little better.
Lets make everyday a little better.
Our story
Making Insurance and Money Services more rewarding and offering great value and choice - because we know little wins can make a big difference.
Delivering great customer service means having great people behind the scenes people who understand our customers and are driven by doing the right thing for them. We offer colleagues a place where they can feel totally at home in a place where everyones welcome where they can be part of a great team focused on making a real difference for our customers.
We began life in 1997 and now help more than 2 million customers protect what matters to them.
We want to deliver a helpful service in everything we do and to make life easier for our customers. Our policies are really easy to manage online for our customers but we know that being able to speak to our customer service staff when you need to is really important. This is why our customer service centres are open seven days a week.
We want to deliver a helpful service in everything we do and to make life easier for our customers. Our policies are really easy to manage online for our customers but we know that being able to speak to our customer service staff when you need to is really important. This is why our customer service centres are open seven days a week.
Delivering great customer service means having great people behind the scenes people who understand our customers and are driven by doing the right thing for them. We offer colleagues a place where they can feel totally at home in a place where everyones welcome where they can be part of a great team focused on making a real difference for our customers.
How to apply
We value our people and diverse teams and believe the variety of backgrounds and experiences make us stronger to achieve our goals.
Our colleagues are working hybrid taking time to meet with colleagues in our offices for moments that matter such as team catch ups planning meetings and more. If youre interested in finding out more about what a career at Tesco Insurance and Money Services looks like click apply to find out more!
About Company
Welcome to Tesco online. Discover great value groceries, plus clothing, recipes, bank, and mobile services. Browse on Tesco.com now!