Marketing Manager MicroElectronics
Job Summary
This role describes the scope responsibilities and expected contribution of the Marketing Manager Microelectronics Segment Europe High-Tech. The role leads the European Microelectronics segment marketing across cooling water stewardship reliability sustainability and operational performance priorities.
The role translates customer needs market trends technical requirements competitive insight and commercial priorities into segment strategy differentiated value propositions go-to-market plans sales enablement and customer activation programs. It reports to the Europe High-Tech Marketing Director and works closely with Sales Corporate Accounts RD&E Technical Product Marketing Marketing Communications Supply Chain Finance Digital and Global High-Tech teams.
How youll make an impact:
Own the Europe microelectronics segment marketing strategy and support profitable growth customer retention pipeline creation and improved win rates in priority accounts.
Develop segment positioning messaging and value propositions across water treatment cooling chemistry equipment monitoring digital tools service and integrated solution offerings.
Turn customer insights voice-of-customer feedback technical needs sustainability drivers regulatory trends and competitive dynamics into actionable growth priorities.
Build and execute annual and long-range segment plans including market development customer prioritization demand generation sales activation portfolio needs and go-to-market execution.
Partner with Sales Corporate Accounts Technical RD&E Digital Supply Chain Finance and regional teams to align customer insight innovation priorities and commercial execution.
Create practical sales enablement tools including customer messaging competitive insights training materials qualification questions proposal support and value-selling resources.
Support commercialization of new offerings by defining launch readiness field enablement customer-facing content adoption plans and success metrics.
Work with the global market intelligence team to monitor competitor activity across water treatment cooling equipment digital service and integrated solution providers including relevant cooling ecosystem players.
Contribute market customer and competitive insight to portfolio pricing bundling and program recommendations.
Strengthen Ecolabs differentiation by connecting customer outcomes to uptime cooling reliability water stewardship energy efficiency compliance total cost of ownership and sustainability performance.
Represent European Microelectronics customer needs in global High-Tech product marketing and innovation planning.
Represent the Microelectronics segment in customer meetings industry events trade shows internal business reviews and cross-functional planning sessions.
Key Skills:
Segment strategy and go-to-market planning with the ability to turn market insight into practical growth priorities.
Strong technical curiosity and ability to understand water treatment cooling equipment digital and service-based solutions.
Customer insight and value proposition development including translating technical needs into clear commercial messaging.
Commercial acumen including pipeline development customer prioritization pricing input value selling and total cost of ownership thinking.
Sales enablement capability including creating tools training customer-facing content and competitive positioning.
Cross-functional leadership in a matrix environment with the ability to influence Sales Technical RD&E Product Marketing Digital Finance Supply Chain and global teams.
Effective communication and executive presentation skills with the ability to simplify complex topics for commercial technical and leadership audiences.
Structured project management prioritization and follow-through in a fast-moving high-growth market.
Qualifications:
Bachelors degree in engineering or a related technical field.
Marketing qualification MBA or advanced technical degree preferred.
8 years of experience in B2B marketing product marketing segment marketing technical marketing or solution commercialization.
Experience developing and executing marketing strategy go-to-market plans value propositions sales enablement or commercialization plans in a technical or industrial environment.
Experience in Microelectronicss high-tech microelectronics industrial water treatment cooling water liquid cooling thermal management equipment digital monitoring or technical service markets preferred.
Strong understanding of segment marketing portfolio strategy product lifecycle management market sizing customer segmentation value proposition development and go-to-market planning.
Experience commercializing products services digital tools equipment-based solutions or integrated technical offerings in a matrix organization.
Strong commercial acumen with the ability to support pricing bundling total cost of ownership and value-selling recommendations.
Ability to translate complex technical solutions customer insight competitive dynamics and business performance data into clear customer value commercial messaging and practical growth actions.
Excellent communication presentation and stakeholder management skills with the ability to influence across functions and geographies without direct authority.
Demonstrated strategic thinking disciplined project management and problem solving in a fast-moving growth market.
Ability to work independently and collaboratively across Sales Technical RD&E Product Marketing Marketing Communications Finance Supply Chain and global teams.
Role Impact:
Contributes to a high-growth segment where water cooling digital reliability and sustainability are critical to customer success.
Help shape Ecolabs European Microelectronics growth strategy and influences priorities across commercial technical innovation and global teams.
Operates in a visible cross-functional role with exposure to strategic customers senior stakeholders and evolving technology trends.
Supports solutions that help customers improve operational performance while advancing water stewardship and sustainability outcomes.
About Ecolab:
At Ecolab we prioritize our talent-first philosophy by creating the most capable and diverse team to excel at ournearly threemillion customer sites. Building on a century of innovation our 48000 associates help deliver comprehensive science-based solutions data-driven insights and world-class service to advance food safety maintain clean and safe environments and optimize water and energy use and improve operational efficiencies and sustainability for customers in the food healthcare life sciences hospitality and industrial markets in more than 170 countries around the world. Our solutions not only enhance operational efficiency but also contribute to sustainability and public health making a positive impact on the world. We are committed toeliminatingunnecessary complexities and embracing a beginners mindset continuously seeking new perspectives and innovative solutions to stay ahead in a rapidly changing world.
Ecolabs commitment to diversityequityand inclusion (DE&I) reflects our longstanding value of working together to integrate diverse perspectives to challenge ourselves reach our goals and dowhatsright.
Apply today and join one of the most ethical companies with over a hundred years of history.
Join Ecolab and help us protectwhatsvital.
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Required Experience:
Manager
About Company
Ecolab is the global leader in water, hygiene and energy technologies and services. Every day, we help make the world cleaner, safer and healthier – protecting people and vital resources.