Marketing Manager

Opportunity

At Maersk we are on a revolutionary journey to simplify global trade which will give us the chance to offer a major impact on the world economy and on your career. At Maersk we want to be a true integrator of container logistics connecting and simplifying our customers supply chain through global end-to-end solutions. We count on our diverse people to make it happen.

We are proud of our diversity and see it as a genuine source of strength for building high performing teams.

What We Offer

This is an exciting career opportunity in an international challenging business setting known for diversity and high paced environment. You will get to focus on creating valuable relations with current and new customers and work with highly professional teams in an environment where you will be valued recognized and well rewarded.
You will work with amazing and diverse colleagues with a deep sense of commitment to live Our Values and together go all the way for our customers society and for each other.

This role offers an exciting opportunity for the right candidate to bring the Maersk brand to life throughproduct-specific marketing communication and to collaborate with the European and global marketing teams in supporting our overall go-to-market strategy.

The European marketing team strategizes and executes initiatives that build brand preference and drive successfulbusiness growthin Europe all based on a deep understanding of our customers needs and market trends.

About the Role:

We are seeking a dynamic and experienced Marketing Manager to oversee the planningandexecutionof industry-specificmarketing activitiesinafast-paced environmentacross the Europe right candidatewill work closely with marketing sales and executive teams as well as external agencies and vendors to deliver industry-leading marketing communicationsforourmost strategic customers.

Ourvision istobecome the Global Integrator offering truly integrated logistics solutions that connect protect and simplify our customers supply communication reinforced by the strength of the global Maersk brand is essential to delivering the right message to our most strategic customers and ensuring it resonates.

From marketing brief and concept creation to execution performance measurement and budgeting the Marketing Manager Europe will designperformance drivenmarketing activities across all phases of the customer journey leveraging channels such as paid media social media online events email marketing and more.

Key responsibilities

• Develop a deep understanding ofindustry needs and challenges and definecomprehensiveproduct-specific marketing strategiesfor the Europe region that align with the companys overall marketing and business goals with the objective of increasing the share of wallet among existing customers and reaching and converting new prospects.

• Partner with internalstakeholdersincluding regional and global marketing teams sales and product experts to align on goals content and messaging.

• Collaboratingwith product SWAT teams to align on global messaging frameworks and creative concepts.

• Manage theend-to-endcampaignprocessin Europeincluding campaign plan customer journeys andbudgets.

• Collaborate with ourin-houseagencyand external agenciesfrom brief development through asset creation and execution ensuring that agencies deliver high-qualityandinnovative work within budget.

• Ensurethatmarketing activitiesreflect thecompanys brand purpose and valuesand are consistent with global brand guidelines.

• Work closely with sales colleagueson personalised and targeted communicationto generate leads and expand thedecision-makingunit amongstthe relevant target audience.

• Working with the Europe Performance Manager to measure the performance of marketing activities to evaluate theMarketing Return on Investment(ROMI) and provide regular updates to senior management on budget status and financial outcomes.

What we are looking for:-

• Significant experiencein campaignmarketing anddigitalmarketingideally within a global company. Experience ina B2B environment is an advantage.

• Profound experience in building multi-channel campaigns both organically and with paid media including PPC social mediaand other digital Account Based Marketing (1:1/1:few)is an advantage.

• Strong Project management skills managing different campaignsand marketing activitiesatthe sametimeincluding budgeting and performance measurement.

• Excellent communication and interpersonal skills with the ability to engage and influence a wide range of stakeholders across different levels of the organization.

• Willingness to work in a fast-pacedanddynamic environment.

• Profound experience in briefing and working with agencies.

• Fluency in English is required. Proficiency in additional European languages is an asset.

• University degree in business or marketing or equivalent

• Ability to travel across Europe.

Join us to help create impactfulmarketinginitiatives that build brand preference and drive successfulbusiness growth!

Maersk is committed to a diverse and inclusive workplace and we embrace different styles of thinking. Maersk is an equal opportunities employer and welcomes applicants without regard to race colour gender sex age religion creed national origin ancestry citizenship marital status sexual orientation physical or mental disability medical condition pregnancy or parental leave veteran status gender identity genetic information or any other characteristic protected by applicable law. We will consider qualified applicants with criminal histories in a manner consistent with all legal requirements.

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