Marketing Director

Location: London or Manchester (3 days a week in the office)

Reports to: CEO

Type: Full-time permanent

The Mission

Make NewGen Famous. Thats the job.

NewGen is a social-first agency working with some of the worlds biggest brands including Samsung Sega Logitech Campari and Premier Foods. Were growing fast launching new propositions in AI and more and expanding internationally. What we havent done yet is tell our own story as loudly as we tell our clients. Thats where you come in.

The Role

Youll own NewGens brand reputation and demand generation end-to-end. Youll build the strategy the engine and the team that turns NewGen from the agency behind the work into the agency everyone in the industry is talking about.

This is a builders role. Youll inherit strong foundations a distinctive brand identity brilliant case studies and a leadership team hungry for profile and youll turn them into fame.

What Youll Do

Brand and Fame

• Own and evolve the NewGen brand across every touchpoint keeping it sharp consistent and unmistakably us
• Build and run a fame plan: awards press speaking slots industry rankings stunts and moments that get NewGen noticed
• Position our leadership team and specialists as recognised voices in social creator and AI marketing

Demand and Growth

• Build a marketing engine that generates inbound opportunities and supports new business working hand in hand with our new business and client teams
• Own our owned channels: website social email and content and make them best in class (we should market ourselves as well as we market our clients)
• Lead marketing support for new proposition launches

Content and Comms

• Create a content programme that showcases our work our thinking and our people: case studies POVs reports and thought leadership
• Own PR and industry relations building relationships with trade press and key industry bodies
• Run our presence at key industry moments and events

Team and Operations

• Build and lead a small high-performing marketing team over time
• Set clear KPIs for brand awareness share of voice inbound pipeline and reputation and report on them to leadership
• Manage the marketing budget with a commercial head

What Youll Bring

• Proven experience marketing an agency creative business or B2B brand ideally somewhere that punched above its weight
• A track record of building fame: award wins press coverage standout campaigns or a brand people talk about
• Strong instincts for social and content; you understand creators platforms and internet culture because thats our world
• Commercial fluency: you connect marketing activity to pipeline and revenue not just impressions
• The ability to operate at both altitude and ground level: setting strategy one hour writing a killer LinkedIn post the next
• Energy taste and a bias for action

Nice to Have

• Experience in social-first creator influencer or entertainment marketing
• Experience in marketing new propositions or launching sub-brands
• An existing network across trade press and industry awards bodies

What We Offer

• A genuinely blank canvas with full leadership backing to make noise
• A front-row seat at one of the most exciting agencies in social at a moment of real growth
• 28 days holiday per year including bank holidays and a NewGen reset policy that entitles an additional 10 holiday days off per year (post probation)
• Additional birthday day off & Christmas closure period
• Ben Allowance - Subsidised bespoke benefits package giving you access to benefits you want (Childcare enhanced pension healthcare gym Netflix Deliveroo you name it its on there)
• Access to Aviva Healthcare for private medical insurance (post probation) which includes free therapy and counselling sessions along with a death in service benefit equivalent to 4x your annual salary
• Enhanced Maternity & Paternity policy and enhanced policies for same sex and non-binary couples
• Enhanced compassionate leave so you can genuinely take the time you need
• Flexible working hours - earlier start for an earlier finish or a later start for a later finish. We want you to work in a way that works best for you and your life
• AI Budget - 30 a month to spend on AI to support your role
• Company summer and winter social gatherings and away days
• Community days - we give you time off to go support a cause you believe in!
• Culture- Enjoy perks such as a fully stocked kitchen happy hour monthly vibes and team bonding activities all alongside an incredible team of people!
  

NewGen is committed to building a diverse and inclusive workplace. We welcome applications from all qualified candidates regardless of race colour religion gender gender identity or expression sexual orientation national origin genetics disability or age.

How to Apply

Send your CV and a short note on how youd make NewGen famous to

Show us dont tell us. If your application makes us stop scrolling youre halfway there.

Required Experience:

Director